About HUD
HUD systems are devices that display information onto a transparent screen, a combiner, or windshield. The major application sectors for HUDs are automotive and aviation. The main purpose of HUDs in these sectors is to increase the situational awareness and enhance safety margins. The primary components of HUDs include the following:
• Combiner
• Projector unit
• Display Panel
• Video generator
Technavio's analysts forecast the automotive heads-up display market in the US to grow at a CAGR of 22.32 percent in terms of unit shipment over the period 2014-2019.
Covered in this report
Automotive heads-up display market in the US considers the market size based on end-users such as:
• Premium cars
• Sports cars
• Mid-size cars
The report also include market segmentation by product types, including:
• Windshield projected HUDs
• Combiner projected HUDs
Technavio's report, Automotive Heads-up Display Market in US 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. It also covers the automotive heads-up display market landscape in the US and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.
Key vendors
• Continental
• Delphi automotive
• Denso
• Nippon Seiki
• Panasonic
• Robert Bosch
• Visteon
• Yazaki
Market driver
• Attractive FDI destination
• For a full, detailed list, view our report
Market Challenge
• High cost of production
• For a full, detailed list, view our report
Market trend
• Introduction of unique manufacturing processes and management practices
• For a full, detailed list, view our report
Key Questions Answered in this Report
• What will the market size be in 2019 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?
1 Abbreviations
2 Executive Summary
3 Scope
3.1 Market size calculation
Key takeaways from primary and secondary research 15
3.2 Assumptions and definitions
4 Introduction
4.1 HMD versus HUD
5 Evolution of HUDs
6 Market Landscape
6.1 Market overview
7 HUD Components
8 Technology Landscape
9 Overview of Automotive Industry in US
10 Market Landscape
10.1 Market Size and Forecast by Unit Shipment
10.2 Market Size and Forecast by Revenue
11 Market Segmentation by End-user
11.1 End-user
11.2 Premium Cars HUD Market in US by Unit Shipment
11.3 Premium Cars HUD Market in US by Revenue
11.4 Sports Car HUD Market in US by Unit Shipment
11.5 Sports Car HUD Market in US by Revenue
11.6 Mid-size Car HUD Market in US by Unit Shipment
11.7 Mid-size Car HUD Market in US by Revenue
12 Market Segmentation by Product
12.1 Automotive HUD market by product
13 Market Segmentation by Display Technologies
14 Five Forces Analysis
15 Drivers
15.1 Attractive FDI Destination
15.2 Free Trade Agreement
15.3 UR:BAN Research Initiative
15.4 Development of Combiner HUDs
15.5 Increase in Provisions for Product Differentiation
16 Challenges
16.1 High Production Costs
16.2 Competition Resulting from Globalization
16.3 Cyclic Nature of Automotive Sales and Production
16.4 Driver Distractions
17 Self-driving Concept Car: A Big Challenge or an Opportunity ahead for HUDs?
18 Trends
18.1 Introduction of Unique Manufacturing Process and Management Practices
18.2 Paradigm Shift in Automotive Industry
18.3 Decline in ASP of HUDs
18.4 Emergence of AR HUDs
18.5 Vehicle Safety Regulations
19 Vendor Landscape
19.1 Competitive Scenario
20 Key Vendor Analysis
20.1 Continental
20.1.1 Key Facts
20.1.2 Business Overview
20.1.3 Business Segmentation by Revenue 2013
20.1.4 Business Segmentation by Revenue 2012 and 2013
20.1.5 Geographical Segmentation by Revenue 2013
20.1.6 Business Strategy
20.1.7 Recent Developments
20.1.8 SWOT Analysis
20.2 Delphi Automotive
20.2.1 Key Facts
20.2.2 Business Overview
20.2.3 Business Segmentation by Revenue 2014
20.2.4 Business Segmentation by Revenue 2013 and 2014
20.2.5 Geographical Segmentation 2014
20.2.6 Business Strategy
20.2.7 Recent Developments
20.2.8 SWOT Analysis
20.3 DENSO
20.3.1 Key Facts
20.3.2 Business Overview
20.3.3 Business Groups by Revenue 2014
20.3.4 Business Groups by Revenue 2013 and 2014
20.3.5 Geographical Segmentation by Revenue 2014
20.3.6 Business Strategy
20.3.7 Recent Developments
20.3.8 SWOT Analysis
20.4 Nippon Seiki
20.4.1 Key Facts
20.4.2 Business Overview
20.4.3 Business Segmentation by Revenue 2014
20.4.4 Business Segmentation by Revenue 2013 and 2014
20.4.5 Geographical Segmentation by Revenue 2014
20.4.6 Business Strategy
20.4.7 SWOT Analysis
20.5 Panasonic
20.5.1 Key Facts
20.5.2 Business Overview
20.5.3 Business Segmentation by Revenue 2014
20.5.4 Business Segmentation by Revenue 2013 and 2014
20.5.5 Geographical Segmentation by Revenue 2014
20.5.6 Business Strategy
20.5.7 Recent Developments
20.5.8 SWOT Analysis
20.6 Robert Bosch
20.6.1 Key Facts
20.6.2 Business Overview
20.6.3 Business Segmentation by Revenue 2013
20.6.4 Business Segmentation by Revenue 2012 and 2013
20.6.5 Geographical Segmentation by Revenue 2013
20.6.6 Business Strategy
20.6.7 Recent Developments
20.6.8 SWOT Analysis
20.7 Visteon
20.7.1 Key facts
20.7.2 Business overview
20.7.3 Business segmentation by revenue 2014
20.7.4 Business segmentation by revenue 2013 and 2014
20.7.5 Geographical segmentation by revenue 2014
20.7.6 Business strategy
20.7.7 Recent developments
20.7.8 SWOT analysis
20.8 Yazaki
20.8.1 Key facts
20.8.2 Business overview
20.8.3 Key offerings
20.8.4 Net sales by 2012 and 2013
20.8.5 Geographical segmentation by revenue 2014
20.8.6 SWOT analysis
21 Other Reports in this Series
List Of Exhibits
Exhibit 1: Working of HUD system
Exhibit 2: Conceptual sketch of HMD
Exhibit 3: Major requisites for HUD systems
Exhibit 4: HUD components
Exhibit 5: Global automotive HUD market value chain
Exhibit 6: Evolution of display technologies embraced by HUDs
Exhibit 7: CRT HUDs
Exhibit 8: LED bulb: components
Exhibit 9: Laser scanning HUDs
Exhibit 10: Automotive HUD Market in US 2014-2019 (million units)
Exhibit 11: Automotive HUD Market in the US 2014-2019 ($ Millions)
Exhibit 12: Production of Cars in the US 2012-2019 (million units)
Exhibit 13: Fitment Rate of HUDs in Cars
Exhibit 14: Automotive HUD Market in US by End-user 2014-2019
Exhibit 15: Premium Car HUD Market in US 2014-2019 (Millions of units)
Exhibit 16: ASP of HUDs Integrated into Premium Cars 2012-2019 ($ thousands)
Exhibit 17: Premium Car HUD Market in the US 2014-2019 ($ millions)
Exhibit 18: Sports Car HUD Market in US (Millions of Units)
Exhibit 19: Sports Car HUD Market in the US ($ millions)
Exhibit 20: ASP of HUDs in Sports Cars 2012-2019 ($ thousands)
Exhibit 21: Mid-size Car HUD Market in US (million units)
Exhibit 22: Auto Density in the US 2010-2015
Exhibit 23: Mid-size Car HUD Market in US ($ million)
Exhibit 24: ASP of HUDs in Mid-size Cars ($ hundreds)
Exhibit 25: Automotive HUD Market in US by Product 2014-2019
Exhibit 26: Competitive Scenario for the Automotive HUD Market in the US
Exhibit 27: Continental: Business Segmentation by Revenue 2013
Exhibit 28: Continental: Business Segmentation by Revenue 2012 and 2013 (US$ billion)
Exhibit 29: Continental: Geographical Segmentation by Revenue 2013
Exhibit 30: Delphi Automotive: Business Segmentation by Revenue 2014
Exhibit 31: Delphi Automotive: Business Segmentation by Revenue 2013 and 2014 (US$ billion)
Exhibit 32: Delphi Automotive: Geographical Segmentation 2014
Exhibit 33: DENSO: Business Groups by Revenue 2014
Exhibit 34: DENSO: Business Groups by Revenue 2013 and 2014 (US$ billion)
Exhibit 35: DENSO: Geographical Segmentation by Revenue 2014
Exhibit 36: Nippon Seiki: Business Segmentation by Revenue 2014
Exhibit 37: Nippon Seiki: Business Segmentation by Revenue 2013 and 2014 (US$ million)
Exhibit 38: Nippon Seiki: Geographical Segmentation by Revenue 2014
Exhibit 39: Panasonic: Business Segmentation by Revenue 2014
Exhibit 40: Panasonic: Business Segmentation by Revenue 2013 and 2014 (US$ billion)
Exhibit 41: Panasonic: Geographical Segmentation by Revenue 2014
Exhibit 42: Robert Bosch: Business Segmentation by Revenue 2013
Exhibit 43: Robert Bosch: Business Segmentation by Revenue 2012 and 2013 (US$ billion)
Exhibit 44: Robert Bosch: Geographical Segmentation by Revenue 2013
Exhibit 45: Visteon: business segmentation by revenue 2014
Exhibit 46: Visteon: business segmentation by revenue 2013 and 2014 ($ billion)
Exhibit 47: Visteon: geographical segmentation by revenue 2014
Exhibit 48: Yazaki: Key offerings
Exhibit 49: Yazaki: Net sales 2012 and 2013 ($ billion)
Exhibit 50: Yazaki: Geographical segmentation by revenue 2014
