Consumer and Market Insights: Ice Cream Market in Saudi Arabia

Consumer and Market Insights: Ice Cream Market in Saudi Arabia

Category : Food & Beverages
April  2015  Pages : 42



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Summary
This report brings together consumer insight and market data to provide a comprehensive brief of Saudi Arabia's Ice Cream market. This allows for the rapid identification of key growth opportunities across major Ice Cream categories and their packaging.

Key Findings
- Saudi Arabia's Ice Cream market will register high growth in value terms during 2014-2019. Significant young consumer base and high disposable income makes Saudi Arabia a key market for packaged consumer goods.

- Impulse Ice Cream - Single Serve is the largest category in terms of value and volume consumption, in the Ice Cream market. 

- Impulse Ice Cream - Single Serve is forecast to be the fastest growing category in terms of both off-trade and on-trade market value during 2014-2019.

- Igloo, Saudia, London Dairy and Cone Zone are the leading brands in the Ice Cream market in Saudi Arabia.

- Flexible Packaging will be the most used Packaging Material during 2014-2019.

Synopsis
Saudi Arabia's Ice Cream market will register high growth both in terms of value and volume during 2014-2019. Impulse Ice Cream - Single Serve was the largest category in the Ice Cream market, in 2014. It also accounted for the highest volume consumption in 2014. The Impulse Ice Cream - Single Serve category will register fastest off-trade and on-trade market growth during 2014-2019.

Reasons To Buy
This overview of the Ice Cream Market in Saudi Arabia allows new entrants and established companies to gain rapid and comprehensive insight into market value and volume, category analysis, brand shares, distribution channel data, and packaging.

Table Of Contents
Country Context
Market Overview
Retail Landscape and Key Distribution Channels
Packaging
Brand Share
Appendix
List Of Tables
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List Of Figures
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Enquiry Before Buy
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