Summary
The Spirits market in Finland is expected to register higher growth in value terms during 2015-2020 compared to 2010-2015. Finland's Spirits market is led by the Vodka category in volume as well as in value terms. The Rum category is forecast to register the fastest growth in volume terms during 2015-2020. Diageo Plc is the leading player in Spirits market in the country.
Key Findings
- The Rum category is forecast to register the fastest volume growth during 2015-2020.
- The Vodka category is the largest value category in Finland's Spirits market.
- Food and Drinks Specialists is the leading distribution channel in Finland's Wine and Spirits market.
- Gordon's is the leading brand in the Gin and Genever category.
- The Dark Rum segment is expected to gain share growth within the Rum category.
- Screw Top is the commonly used closure type in Finland's Spirits market.
Synopsis
Canadean's Consumer and Market Insights report on the Spirits market in Finland provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.
What else is contained?
- Market data: Overall market value and volume data with growth analysis for 2010-2020
- Category coverage: Value and growth analysis for eight categories including Brandy, Gin and Genever, Liqueurs, Rum, Specialty Spirits, Tequila and Mezcal, Vodka, and Whiskey with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020
- Leading players: Market share of brands from 2012-2015
- Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets and Supermarkets, Convenience Stores, Food and Drinks Specialists and others in 2015
- Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Glass, Paper and Board, Rigid Plastics, and others; container data for: Bottle, Carton and Bag-In-Box
Reasons To Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
Table Of Contents
Introduction
- Report Scope
Country Context
- Macroeconomic indicators -GDP Per Capita, Population, Consumer Price Index and Age Profile
Market Overview
- Value and volume analysis for Finland's Spirits market
- Impact of exchange rate fluctuations on Finland's Spirits market
- Volume analysis by category
- Market value and growth rates, by category
- Historic and forecast value analysis by category
- Winners and losers by categories with change in market share
- Segment share in a category (value terms) and change in market share
- Average category level pricing
Retail Landscape and Key Distribution Channels
- Leading retailers in Finland's Wine and Spirits market
- Leading distribution channels (volume terms) in Finland's Spirits market
- Leading distribution channels (volume terms) by category
Competitive Landscape
- Market share of leading brands (in volume terms) by category
Packaging
- Spirits market by type of packaging material/container (in volume terms)
- Spirits market by type of packaging closure/outer (in volume terms)
- Spirits market by type of packaging, forecast (in volume terms)
Appendix
- Country context
- Category value and volume data
- Sector Overview
- Segment data
- Packaging data
- Category definitions
- Segment definitions
- Channel definitions
- Methodology
- About Canadean
List Of Tables
Table 1: Market value analysis in EUR and US$, 2010-2020
Table 2: Market volume growth analysis, 2010-2020
Table 3: Exchange rate fluctuations: US$ to EUR
Table 4: Market volume growth, by category, 2015-2020
Table 5: Segment level analysis by category, 2015
Table 6: Average price per litre comparison by categories
Table 7: Leading retailers
Table 8: Leading brands by category, 2015
Lisst Of Figures
Figure 1: Macro economic analysis: GDP per capita, Population, CPI (2010-2015), Age Profile (2015)
Figure 2: Market volume analysis, 2010-2020
Figure 3: Market volume share analysis by category, 2015
Figure 4: Market value growth analysis by category, 2010-2020
Figure 5: Historic and forecast value analysis by category, 2010-2020
Figure 6: Change in market share by category, 2015-2020
Figure 7: Leading distribution channels, overall Wine and Spirits, 2012-2015
Figure 8: Leading distribution channels, overall Spirits market, 2015
Figure 9: Leading distribution channels by category, 2015
Figure 10: Brand share analysis by category (by volume), 2015
Figure 11: Packaging analysis -key packaging material, container, closure and outer type, 2015
Figure 12:Growth in key packaging material, container, closure and outer type, 2015-2020
