About E-book Market in the US
An electronic book, or e-book, is a digital publication of a book that can be read on computers or handheld electronic devices like tablets. These books have a lower price range compared to their printed counterparts, and this is one of the major reasons for their growing popularity in the US. They are compatible with most electronic display devices and provide users with a variety of reading options on any of their display devices.
Technavios analysts forecast the e-book market in the US to grow at a CAGR of 13.98% during the period 2016-2020.
Covered in this report
The report covers the present scenario and the growth prospects of the e-book market in the US for 2016-2020. To calculate the market size, the report considers the revenue generated from the online sales of e-books.
The market is divided into the following segments based on categories
• Nonfiction
• Juvenile
• Fiction
Technavio's report, E-book Market in the US 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.
Key vendors
• Amazon
• Apple
• Barnes & Noble
• Kobo
Other prominent vendors
• E-books.com
• Harlequin.com
• Google
• Lulu
• OmniLit
• Smashwords
• Waterstones
Market driver
• Increased penetration of portable devices
• For a full, detailed list, view our report
Market challenge
• Content piracy
• For a full, detailed list, view our report
Market trend
• Self-publishing
• For a full, detailed list, view our report
Key questions answered in this report
• What will the market size be in 2020 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?
You can request one free hour of our analysts time when you purchase this market report. Details are provided within the report.
PART 01: Executive summary
Highlights
PART 02: Scope of the report
Market overview
Top-vendor offerings
PART 03: Market research methodology
Research methodology
Economic indicators
PART 04: Introduction
Key market highlights
PART 05: Country overview
PART 06: Market landscape
Market overview
Market size and forecast
Five forces analysis
PART 07: Market segmentation by product
E-book market in the US by product
PART 08: Market segmentation by reading device
E-book market in the US by reading device
PART 09: Market segmentation by age and gender
E-book market in the US by age
E-book market in the US by gender
PART 10: Market drivers
Increased penetration of portable devices
Government programs to encourage e-book adoption
Green initiatives to reduce paper use
PART 11: Impact of drivers
PART 12: Market challenges
Content piracy
Conflict between publishers and retailers
Delays in release of e-books
PART 13: Impact of drivers and challenges
PART 14: Market trends
Self-publishing
Transition to digital reading
E-book: An evolution in the medium of reading
PART 15: Vendor landscape
Competitive scenario
Market vendor rank analysis 2015
PART 16: Key vendor analysis
Amazon
Apple
Barnes & Noble
Kobo
Other prominent vendors
PART 17: Explore Technavio
?
List of Exhibits
Exhibit 01: Product offerings
Exhibit 02: GDP per capita 2010-2015 ($)
Exhibit 03: US population 2010-2015 (millions)
Exhibit 04: Employment to population ratio in the US 2015
Exhibit 05: Full-time and part-time employment ratio in the US 2015
Exhibit 06: Number of Internet users per 100 people in the US (2011-2014)
Exhibit 07: Overview of e-book market in the US
Exhibit 08: E-book market in the US 2015-2020 ($ billions)
Exhibit 09: Five forces analysis
Exhibit 10: E-book market by product 2015
Exhibit 11: E-book market by product 2020
Exhibit 12: E-book market in the US by reading device 2015
Exhibit 13: E-book market in the US by demographics 2015
Exhibit 14: E-book market in the US by gender 2015
Exhibit 15: Impact of drivers
Exhibit 16: Impact of drivers and challenges
Exhibit 17: E-book market in the US by vendor 2015
Exhibit 18: Amazon: Business segmentation by revenue 2015
Exhibit 19: Amazon: Business segmentation by revenue 2014 and 2015 ($ billions)
Exhibit 20: Apple: Business segmentation by revenue 2015
Exhibit 21: Apple: Business segmentation by revenue 2014 and 2015 ($ billions)
Exhibit 22: Barnes & Noble: Business segmentation by revenue 2015
Exhibit 23: Barnes & Noble: Business/product segmentation by revenue 2014 and 2015 ($ billions)
Exhibit 24: Kobo: Business segmentation 2014
