Summary
"Ghana Smartphone Market to 2015: Mobile Handset Sales by Technology and by Generation" report provides a top-level overview and detailed insights into the operating environment for mobile operators. It is an essential tool for companies active across the telecom value chain in Ghana and for new companies that may be considering entering the market.
This product is part of Pyramid's new 'on demand' range. These reports are built on the foundation of the most up-to-date data at the moment of purchase, guaranteeing their sensitivity to the current state of the market, and facilitating informed business decisions that can be made with the utmost of confidence. Delivered within two working days, these 'on demand' products combine Pyramid's rigorous methodology with a new level of reactivity to the market, making them an exciting addition to our portfolio, and an even more useful resource for your organization.
Key Findings
- Demographics - Statistical data on Ghana population, households, businesses, nominal GDP, nominal GDP per Capita, consumer price inflation, exchange rates (local currency and US dollar)
- Mobile subscriptions and penetration by population
- Mobile handset sales by quarter
- Mobile handset revenue and average selling price
- Mobile handset sales volume by: type of customer, category, price band, technology and generation, air interface and by feature
Synopsis
This report offers a concise breakdown of Ghana operating environment, with both historic data and forecasts to 2015. The report contains quantitative data which covers:
- Demographics - data on Ghana population, households, businesses, nominal GDP, nominal GDP per Capita, consumer price inflation, exchange rates (local currency and US dollar)
- Mobile subscriptions and penetration by population
- Mobile handset sales by quarter
- Mobile handset revenue and average selling price
- Mobile handset sales volume by: type of customer, category, price band, technology and generation, air interface and by feature
Since 1986, Pyramid Research has compiled an extensive database on the telecommunications markets in Asia, Africa, the Middle East, Europe, North America and Latin America. The core components of this database mainly include:
Regulatory
- Interviews with top officials at regulatory agencies.
- Statistical data published by governments and regulatory agencies.
- Copies of telecom laws and amendments.
- Copies of tariff schedules, interconnection regulations and universal service requirements.
Operators
- Interviews with key officials in strategic planning, marketing, network planning and financial planning.
- Extensive surveys conducted with operators to determine key network statistics, investment, technology rollout plans, subscribers by service, tariff plans and service offerings.
- Internal statistics and bulletins published by operators.
Vendors
- Interviews with key officials within vendors both at in-country offices and in-company headquarters.
Table Of Contents
1 INTRODUCTION
1.1 What is this Report About?
1.2 Definitions
2 DEMOGRAPHICS
2.1 Ghana Population, 2009 - 15F
2.2 Ghana Nominal GDP (US$ B), 2009 - 15F
2.3 Ghana Nominal GDP per Capita (US$), 2009 - 15F
2.4 Ghana PPP Adjusted GDP per Capita (US$), 2009 - 15F
2.5 Ghana Annual GDP Growth (%), 2009 - 15F
2.6 Ghana Consumer Price Inflation (%), 2009 - 15F
2.7 Exchange Rate CNY / US$, 2009 - 15F
3 MOBILE HANDSET REVENUE AND AVERAGE SELLING PRICE
3.1 Ghana Mobile Handset Revenue, 2009 - 15F
3.2 Ghana Mobile Handset Average Selling Price, 2009 - 15F
4 MOBILE SUBSCRIPTIONS AND PENETRATION
4.1 Ghana Total Mobile Subscriptions: Market Volume, 2009 - 15F
4.2 Ghana Mobile Subscription Penetration (% of Population), 2009 - 15F
5 MOBILE HANDSET SALES ANALYSIS
5.1 Ghana Mobile Handset Sales Volume by Type of Customer, 2009 - 15F
5.2 Ghana Mobile Handset Sales Volume by Category, 2009 - 15F
5.3 Ghana Mobile Handset Sales Volume by Price Band, 2009 - 15F
5.4 Ghana Mobile Handset Sales Volume by Technology and by Generation, 2009 - 15 F
5.5 Ghana Distribution of Mobile Handset Sales by Air Interface, 2009 - 15 F
5.6 Ghana Mobile Handset Sales Volume by Generation, 2009 - 15 F
5.7 Ghana Distribution of Mobile Handset Sales by Generation, 2009 - 15 F
5.8 Ghana Market Share Total Mobile Handset Sales, 2009 - 15F
5.9 Chinese Market Share Total Smartphone Sales, 2009 - 15F
5.1 Ghana Mobile Handset Sales by Feature, 2009 - 15F
5.11 Ghana Smartphone Handset Sales Volume by Feature, 2009 - 15F
5.12 Ghana Mobile Handset Sales by Feature, 2009 - 15F
5.13 Ghana Smartphone Handset Sales Volume by Feature, 2009 - 15F
6 APPENDIX
6.1 About Pyramid Research
6.2 Disclaimer
List Of Tables
Table 1: Definitions
Table 2: Ghana Population, 2009 - 2015F
Table 3: Ghana Nominal GDP (US$ B), 2009 - 2015F
Table 4: Ghana Nominal GDP per Capita (US$), 2009 - 2015F
Table 5: Ghana PPP Adjusted GDP per Capita (US$), 2009 - 2015F
Table 6: Ghana Annual GDP Growth (%), 2009 - 2015F
Table 7: Ghana Consumer Price Inflation (%), 2009 - 2015F
Table 8: Exchange Rate CNY / US$, 2009 - 2015F
Table 9: Ghana Mobile Handset Revenue (US$ m), 2009 - 2015F
Table 10: Ghana Mobile Handset Average Selling Price (US$), 2009 - 2015F
Table 11: Ghana Total Mobile Subscriptions Market Volume, 2009 - 2015F
Table 12: Ghana Mobile Subscription Penetration (% of Population), 2009 - 2015F
Table 13: Ghana Mobile Handset Sales Volume by Type of Customer (000), 2009 - 2015F
Table 14: Ghana Mobile Handset Sales Volume by Category (000), 2009 - 2015F
Table 15: Ghana Handset Sales Volume by Price Band (000), 2009 - 2015F
Table 16: Ghana Mobile Handset Sales Volume by Technology and by Generation (000), 2009 - 2015 F
Table 17: Ghana Distribution of Mobile Handset Sales by Air Interface (%), 2009 - 2015 F
Table 18: Ghana Mobile Handset Sales Volume by Generation (000), 2009 - 2015 F
Table 19: Ghana Distribution of Mobile Handset Sales by Generation (%) 2009 - 2015 F
Table 20: Ghana Market Share Total Mobile Handset Sales (%), 2009 - 2015F
Table 21: Ghana Market Share Total Smartphone Sales (%), 2009 - 2015F
Table 22: Ghana Mobile Handset Sales by Feature (000), 2009 - 2015F
Table 23: Ghana Smartphone Handset Sales Volume by Feature (000), 2009 - 2015F
Table 24: Ghana Mobile Handset Sales by Feature (000), 2009 - 2015F
Table 25: Ghana Smartphone Handset Sales Volume by Feature (000), 2009 - 2015F
List Of Figures
Figure 1: Ghana Population, 2009 - 2015F
Figure 2: Ghana Nominal GDP (US$ B), 2009 - 2015F
Figure 3: Ghana Nominal GDP per Capita (US$), 2009 - 2015F
Figure 4: Ghana PPP Adjusted GDP per Capita (US$), 2009 - 2015F
Figure 5: Ghana Annual GDP Growth (%), 2009 - 2015F
Figure 6: Ghana Consumer Price Inflation (%), 2009 - 2015F
Figure 7: Exchange Rate CNY / US$, 2009 - 2015F
Figure 8: Ghana Mobile Handset Revenue (US$ m), 2009 - 2015F
Figure 9: Ghana Mobile Handset Average Selling Price (US$), 2009 - 2015F
Figure 10: Ghana Total Mobile Subscriptions: Market Volume, 2009 - 2015F
Figure 11: Ghana Mobile Subscription Penetration (% of Population), 2009 - 2015F
Figure 12: Ghana Mobile Handset Sales Volume by Type of Customer, 2009 - 2015F
Figure 13: Ghana Mobile Handset Sales Volume by Category, 2009 - 2015F
Figure 14: Ghana Handset Sales Volume by Price Band, 2009 - 2015F
Figure 15: Ghana Mobile Handset Sales Volume by Technology, and by Generation 2009 - 2015 F
Figure 16: Ghana Distribution of Mobile Handset Sales by Air Interface (%) 2009 - 2015 F
Figure 17: Ghana Mobile Handset Sales Volume by Generation, 2009 - 2015 F
Figure 18: Ghana Distribution of Mobile Handset Sales by Generation (%), 2009 - 2015 F
Figure 19: Ghana Market Share Total Mobile Handset Sales (%), 2009 - 2015F
Figure 20: Ghana Market Share Total Smartphone Sales (%), 2009 - 2015F
Figure 21: Ghana Mobile Handset Sales by Feature, 2009 - 2015F
Figure 22: Ghana Smartphone Handset Sales Volume by Feature, 2009 - 2015F
Figure 23: Ghana Mobile Handset Sales by Feature, 2009 - 2015F
Figure 24: Ghana Smartphone Handset Sales Volume by Feature, 2009 - 2015F
