Market outlook of the beauty drinks market
Technavio€™s market research analyst predicts the beauty drinks market to grow at a CAGR of around 11% during the forecast period. The rise in early aging is the primary driver of the growth of this market. The increasing air pollution and hectic and stress-filled lifestyle of the present day customers often result in early ageing. According to clinical studies, air pollutants contains PAH that are gradually converted into a chemical called quinones that produce reactive oxygen species (ROS) that results in accelerated ageing.
The growing preference towards herbal based beauty drinks is expected to boost the market growth during the forecast period. As a result of the increased health awareness, consumers perceive chemical based drinks to be harmful to ones health leading manufacturers to develop beauty drinks that are 100% organic and natural. For instance, during 2015, SBED launched a new brand under the name of Amour BeautÃ© Harmonie (ABH). This beauty drink is made using ingredients such as collagen, goji berries and acerola extract with pineapple, carrot, cherry and kiwi-apple juice and claims to improve skin hydration, elasticity and wrinkle lines.
Segmentation by ingredients and analysis of - proteins, vitamins, minerals, fruit extracts
During 2014, protein-based drinks led the market with a share of 45%. Collagen-based drinks are the biggest sector in this market as they help the skin to maintain radiance and elasticity. For instance, during 2014, Protein Drinks Co introduced a protein based collagen drink in the UK market for both men and women that contained milk proteins, vitamins, minerals, green tea extracts and hydrolyzed collagen.
The report offers an analysis of each of the following segments and discusses its impact on the overall market growth -
Vitamins and minerals
Geographical segmentation and analysis of - APAC, Europe, North America, ROW
Europe accounted for around 35% of the market share during 2014. The report predicts this region to maintain its leadership until the end of 2019, growing at a rate of 10%. Beauty drinks are mostly consumed as a detoxifying and as an anti-ageing agent in this region.
The report offers an analysis of each of the following segments and discusses its impact on the overall market growth.
Competitive landscape and key vendors - AMC, Asterism Healthcare, Ocoo, Kinohimitsu
The global beauty drinks market is a highly niche and competitive. Vendors in this market compete on the basis of inclusion of various ingredients (vitamins, extracts, and coenzymes), pricing, and availability. The market also faces competition from other markets such as fresh fruits and vegetables, hot and cold beverages, and other functional beverages.
The top vendors in the market are
Other providers in the market include Beauty In, Bella Berry, Caudalie, FTN, Kordels La Beaute, LR Wonder, Nutrawise, The Protein Drinks Co, Vemma Nutrition, and Wellness Foods.
Key questions answered in the report include
What will the market size and the growth rate be in 2019?
What are the key factors driving the beauty drinks market?
What are the key market trends impacting the growth of the beauty drinks market?
What are the challenges to market growth?
Who are the key vendors in the beauty drinks market?
What are the market opportunities and threats faced by the vendors in the beauty drinks market?
Trending factors influencing the market shares of APAC, Europe, North America, and ROW?
What are the key outcomes of the five forces analysis of the beauty drinks market?
Technavio also offers customization on reports based on specific client requirement.
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