About OLED TVs
OLED TVs work on the OLED display technology. They are thinner, lighter, and brighter, and provide better refresh rates and consume less energy compared with its counterparts LCD, plasma, or LED. OLED TVs do not require backlight unlike LED TVs, because each pixel itself emits light, thus making OLED TV contrast electroluminescent. The self-emitting diodes differentiates OLED TV display from others by creating real colors, perfect contrast, and blur-free picture.
Technavio's analysts forecast the global OLED TV market to grow at a CAGR of 76.20 percent over the period 2014-2019.
Covered in this report
This report covers the present scenario and the growth prospects of the global OLED TV market for the period 2015-2019. The market size is calculated by considering the revenue generated from the shipments of OLED TVs globally. The report covers OLED TVs across all the resolutions, OLED curved TVs, and flat TVs. However, the report does not consider the following to calculate the market size:
• Aftermarket sales of OLED TVs
• Shipment of LCD or plasma TVs
• Shipment of OLED monitors or any large screen applications other than TVs
• Shipment of accessories and peripherals of OLED TVs
TechNavio's report, Global OLED TV Market 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. It covers the market landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.
Key Regions
• Americas
• APAC
• EMEA
Key Vendor
• LG Electronics
Other Prominent Vendors
• Haier Group
• Konka Group
• Pansonic
• Sichuan Changhong Electric
• Sony
Market Driver
• Inherent Advantages of OLED Technology
• For a full, detailed list, view our report
Market Challenge
• Slow Adoption of New Technology
• For a full, detailed list, view our report
Market Trend
• Increase in R&D Spending
• For a full, detailed list, view our report
Key Questions Answered in this Report
• What will the market size be in 2019 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?
01. Executive Summary
02. List of Abbreviations
03. Scope of the Report
03.1 Market Overview
03.2 Product Offerings
04. Market Research Methodology
04.1 Market Research Process
04.2 Research Methodology
05. Introduction
06. Industry Overview
06.1 Evolution of OLED Displays
06.2 Stages in OLED Panel Production
06.2.1 TFT Backplane
06.2.2 Evaporation
06.2.3 Encapsulation
06.2.4 Module Preparation
06.3 Comparison of Display Technologies
06.4 Supply Chain of OLED TVs
07. Technology Landscape
07.1 Functioning of OLED Display Units
07.2 Advantages and Disadvantages of OLED Displays
08. Market Landscape
08.1 Market Overview
08.2 Market Size and Forecast by Revenue
08.3 Market Size and Forecast by Unit Shipment
08.4 ASP of OLED TVs
08.5 Five Forces Analysis
09. Geographical Segmentation
09.1 Segmentation of Global OLED TV Market by Geography 2014-2019
09.2 OLED TV Market in Americas
09.3 OLED TV Market in EMEA
09.4 OLED TV Market in APAC
10. Buying Criteria
11. Market Growth Drivers
12. Drivers and their Impact
13. Market Challenges
14. Impact of Drivers and Challenges
15. Market Trends
16. Trends and Their Impact
17. Vendor Landscape
17.1 Competitive Scenario
17.2 Market Share Analysis
17.2.1 LG Electronics
17.3 Other Prominent Vendors
17.3.1 Haier
17.3.2 Konka Group
17.3.3 Panasonic
17.3.4 Sichuan Changhong Electric
17.3.5 Sony
18. Key Vendor Analysis
18.1 LG
18.1.1 Key Facts
18.1.2 Business Overview
18.1.3 Business Segmentation by Revenue 2013
18.1.4 Business Segmentation by Revenue 2012 and 2013
18.1.5 Sales by Geography 2013
18.1.6 Business Strategy
18.1.7 Recent Developments
18.1.8 SWOT Analysis
19. Market Summary
19.1 Challenges with OLED Display TVs
19.2 The Debate
20. Other Reports in the Series
List Of Exhibits
Exhibit 1: Market Research Methodology
Exhibit 2: Stages in OLED Panel Production
Exhibit 3: Comparison of Display Technologies
Exhibit 4: Supply Chain of OLED TVs
Exhibit 5: Functioning of OLED Display Units
Exhibit 6: Global OLED TV Market by Technology
Exhibit 7: Comparison of Technologies
Exhibit 8: Global OLED TV Market 2014-2019 ($ Billions)
Exhibit 9: Global OLED TV Market 2014-2019 (million units)
Exhibit 10: ASP of OLED TVs 2014-2019 ($ per unit)
Exhibit 11: Segmentation of Global OLED TV Market by Geography 2014-2019
Exhibit 12: LG: Business Segmentation by Revenue 2013
Exhibit 13: LG: Business Segmentation by Revenue 2012 and 2013 ($ Billions)
Exhibit 14: LG : Sales by Geography 2013
Exhibit 15: Comparison of Four Display Resolutions (Pixels)
