Summary
The retail market for home and garden products recorded sales of CAD40.3 billion in 2015 and is anticipated to reach CAD47.3 billion by 2020, registering a CAGR of 3.22% in 2015-2020. Increasing demand for housing, coupled with changing consumer lifestyles to furnish the houses with opulent products is expected to give positive thrust over the forecast period.
Key Findings
Specialist retailers remain as the main retail channel in this sector.
Home improvement and gardening retailers, and home furniture and homeware retailers, dominate the market with a combined share of 77.3% of the sales in 2015.
Urbanization and rising per capita income, coupled with improving consumption patterns, are expected to drive per capita spending on home and garden products
Synopsis
Home and Garden Products Retailing in Canada Market Summary and Forecasts is a detailed sector report providing a comprehensive analysis of the emerging trends, forecasts and opportunities to 2020.
What else does this report offer?
A thorough analysis of consumer trends changing economic and population factors
Both qualitative and quantitative insights and analysis of the shifting home and garden products retail dynamics for gardening and outdoor living, home improvement, and homewares from 2010 to 2020
Sales of home and garden products through the following channels from 2010 to 2020: Home improvement and gardening supplies retailers; hypermarkets, supermarkets and hard-discounters; home furniture and homewares retailers; department stores; value, variety stores and general merchandise retailers; online; other specialist retailers; cash and carries and warehouse clubs; electrical and electronics specialists; other general and non-specialist direct retailers; convenience stores (including Independents) and gas stations
An overview of key home and garden products retailers operating across Canada and their presence across distribution channels
Reasons To Buy
Gain a comprehensive knowledge on home and garden products sector in the Canada retail market and develop a competitive advantage from the start of your supply chain
Investigate current and forecast behaviour trends in home and garden products category to identify the best opportunities to exploit
Analyze the recommended actions to align your marketing strategies with the crucial trends influencing the consumer behavior
Understand the fastest growing categories including gardening and outdoor living; home improvement and homewares, with insights on performance across key channels from 2010, with forecasts until 2020
Explore novel opportunities that will allow you to align your product offerings and strategies to meet demand by analyzing the vital economic and population trends, key consumer and technology trends influencing the home and garden products market
Analysis of key international and domestic players operating in the home and garden products market including store counts and revenues that give you a competitive edge identify opportunities to improve your market share
Table Of Contents
1 Introduction
1.1 What is this Report About?
2 Executive Summary and Outlook
3 Market Context
3.1 Sluggish economic growth possess new challenges to retailers
3.1.1 Retail sales recorded positive growth despite economic downturn
3.1.2 Declining savings rate is a positive call for retailers
3.1.3 Services sector continues to be the major sector for employment
3.1.4 Low inflation levels to benefit retailers
3.1.5 Rise in consumption expenditure- a positive sign to reckon with
3.1.6 Increasing urbanization offers growth opportunities for retailers
3.2 Aging population poses challenges for retailers
4 Canadian Shoppers
4.1 US based promotional offers drive retail sales in Canada
4.2 M-commerce fuels retailing in Canada
4.3 Chinese tourists boost retail sales in Canada
4.4 Price conscious consumers switch to private label brands
5 Doing Business in Canada
5.1 Summary
5.1.1 Bureaucracy
5.1.2 Business culture
5.1.3 Infrastructure and logistics
5.2 Business reforms in Canada in the past
5.3 Canada eases rules for foreign investors
6 Retail - Product Sectors
6.1 Product Sector Analysis
6.1.1 Home and Garden Products
6.2 Home and Garden Products Category Overview
6.2.1 Home and Garden Products by Channel
6.4 Major Retailers
6.4.1 Home and Garden Products
7 Appendix
7.1 Definitions
7.1.1 This report provides 2014 actual sales; while forecasts are provided for 2015 - 2020
7.2 Summary Methodology
7.2.1 Overview
7.2.2 The triangulated market sizing method
7.2.3 Industry surveys in the creation of retail market data
7.2.4 Quality control and standardized processes
7.3 About Conlumino
7.4 Disclaimer
List Of Tables
Table 1: Canada Home and Garden Products Retail Sales (CAD mn), by Channel Group, 2010-2015
Table 2: Canada Home and Garden Products Retail Sales Forecast (CAD mn), by Channel Group, 2015-2020
Table 3: Canada Home and Garden Products Retail Sales (US$ mn), by Channel Group, 2010-2015
Table 4: Canada Home and Garden Products Retail Sales Forecast (US$ mn), by Channel Group, 2015-2020
Table 5: Canada Home and Garden Products Retail Segmentation (% value), by Channel Group, 2010-2020
Table 6: Canada Home and Garden Products Retail Sales (CAD mn), by Category, 2010-2015
Table 7: Canada Home and Garden Products Retail Sales Forecast (CAD mn), by Category 2015-2020
Table 8: Canada Home and Garden Products Retail Sales (US$ mn), by Category, 2010-2015
Table 9: Canada Home and Garden Products Retail Sales Forecast (US$ mn), by Channel Group, 2015-2020
Table 10: Canada Home and Garden Products Retail Segmentation (% value), by Category, 2010-2020
Table 11: Canada Gardening and Outdoor Living Retail Sales (CAD mn), by Channel Group, 2010-2015
Table 12: Canada Gardening and Outdoor Living Retail Sales Forecast (CAD mn), by Channel Group, 2015-2020
Table 13: Canada Gardening and Outdoor Living Retail Sales (US$ mn), by Channel Group, 2010-2015
Table 14: Canada Gardening and Outdoor Living Retail Sales Forecast (US$ mn), by Channel Group, 2015-2020
Table 15: Canada Gardening and Outdoor Living Retail Segmentation, by Channel Group, 2010-2020
Table 16: Canada Home Improvement Retail Sales (CAD mn), by Channel Group, 2010-2015
Table 17: Canada Home Improvement Retail Sales Forecast (CAD mn), by Channel Group, 2015-2020
Table 18: Canada Home Improvement Retail Sales (US$ mn), by Channel Group, 2010-2015
Table 19: Canada Home Improvement Retail Sales Forecast (US$ mn), by Channel Group, 2015-2020
Table 20: Canada Home Improvement Retail Segmentation, by Channel Group, 2010-2020
Table 21: Canada Homewares Retail Sales (CAD mn), by Channel Group, 2010-2015
Table 22: Canada Homewares Retail Sales Forecast (CAD mn), by Channel Group, 2015-2020
Table 23: Canada Homewares Retail Sales (US$ mn), by Channel Group, 2010-2015
Table 24: Canada Homewares Retail Sales Forecast (US$ mn), by Channel Group, 2015-2020
Table 25: Canada Homewares Retail Segmentation, by Channel Group, 2010-2020
Table 26: Key Home and Garden Products Retailers in Canada
Table 27: Canada Exchange Rate CAD-USD (Annual Average), 2010-2015
Table 28: Canada Exchange Rate CAD-USD (Annual Average), 2016-2020 Forecasts
Table 29: Conlumino Retail Channel Definitions
Table 30: Conlumino Retail Category Definitions
List Of Figures
Figure 1: GDP Value (US$ billion), 2010-2015
Figure 2: Growth Rate of GDP (US$ billion, %), 2010-2015
Figure 3: GDP Value and Growth (CAD billion, %), 2010-2015
Figure 4: Forecasts for GDP Value and Growth (CAD billion, %), 2015-2020
Figure 5: Household Savings Rate (%), 2005-2015
Figure 6: Share of Employment by Sector (%), 2005 and 2015
Figure 7: Unemployment Rate (%), 2005-2015
Figure 8: Inflation Growth Rates (%), 2005-2015
Figure 9: Household Consumption Expenditure of Canada (CAD billion), 2005 and 2015E
Figure 10: Household Consumption Expenditure of Major Countries (US$ billion), 2015
Figure 11: Growth of Household Consumption Expenditure (US$, %), 2005-2015
Figure 12: Rural and Urban Populations (millions) 2005, 2015 and 2020
Figure 13: Total Population and Growth Rate (Millions, %), 2005-2020
Figure 14: Population Split by Gender (%), 2015 and 2020E
Figure 15: Population Split by Age Group (%), 2015 and 2020
Figure 16: Per Capita Spend on Retail (CAD), 2007 and 2015
Figure 17: Per Capita Spend (CAD) and Total Retail Spend by Age Group (%), 2007 and 2015
Figure 18: Promotional offers driving retail sales in Canada
Figure 19: Smartphone ownership in Canada
Figure 20: Key facts about Chinese tourists visiting Canada
Figure 21:Private label products offered by leading Canadian retailers
Figure 22: Key Components of Doing Business in Canada
Figure 23: Share of Home and Garden Products in overall Retail 2015 and 2020
Figure 24: Retail Sales Value and Growth (CAD billion, %) of Home and Garden Products 2015-2020
Figure 25: Spend per Head on Home and Garden Products 2015 and 2020
Figure 26: Online Spend in Home and Garden Products 2015-2020
Figure 27: Online Share of total Home and Garden Products Spend 2015 and 2020
Figure 28: Spending per Channel in Home and Garden Products (%) 2015 and 2020
Figure 29: Canada Home and Garden Products Retail Sales and Forecast (CAD mn), by Channel Group, 2010-2020
Figure 30: Canada Home and Garden Products Retail Market Dynamics, by Channel Group, 2010-2020
Figure 31: Canada Home and Garden Products Retail Sales and Forecast, by Channel Group, 2010-2020
Figure 32: Canada Home and Garden Products Retail Market Dynamics, by Category 2010-2020
Figure 33: Canada Gardening and Outdoor Living Retail Sales and Forecast (CAD mn), by Channel Group, 2010-2020
Figure 34: Canada Home Improvement Retail Sales and Forecast (CAD mn), by Channel Group, 2010-2020
Figure 35: Canada Homewares Retail Sales and Forecast (CAD mn), by Channel Group, 2010-2020
Figure 36: The Triangulated Market Sizing Methodology
