Synopsis
This report presents the findings from a survey of 151 Italian enterprises regarding their Information & Communication Technology (ICT) investment priorities. The survey investigates the core technologies which Italian enterprises are investing in, including the likes of enterprise applications, security, mobility, communications & collaboration, and Cloud Computing.
Scope
Recognize Italian enterprises’ strategic objectives with regards to their ICT investments.
Identify Italian enterprises’ investment priorities based on their budget allocations across core technology categories such as enterprise applications, security, mobility, communications & collaboration, and Cloud Computing, etc.
Learn about the drivers that are influencing Italian enterprises’ investments in each technology category.
Establish how Italian enterprises’ IT budgets are currently allocated across various segments within a technology category.
Gain insight into how Italian enterprises plan to change their IT budget allocations across various segments within a technology category.
Summary
Why was the report written?
In order to provide deeper insights into Italian enterprises’ ICT investment priorities and strategic objectives.
What is the current market landscape and what is changing?
Kable Market Research’s survey shows that adoption of cloud computing technologies is set to rise, as X% of respondents have plans to invest in this space in the next twenty-four months.
What are the key drivers behind recent market changes?
Enterprises in Italy are clearly encouraged by the fact that cloud computing allows them to improve scalability and productivity and enhances operational efficiency.
What makes this report unique and essential to read?
Kable Market Research Market Research has invested significant resources in order to interview CIOs and IT managers about their IT investment priorities. Very few IT analyst houses will have interviewed 150+ ICT decision makers in the Italian market in H2 2012.
Reasons To Buy
In order to better understand customer needs and preferences, Italian enterprises will continue to spend on customer focussed solutions such as CRM and customer lifecycle management (CLM).
Italian enterprises are making significant investments in business intelligence technologies in order to maximize cost savings, and at the same time identify new revenue opportunities.
Kable Market Research’s survey shows that ICT security is a very high priority amongst Italian enterprises. According to the survey, 99% of survey respondents, have already deployed some form of security technology and 89% are planning investments in this area in the next two years.
The demand for content management technologies is driven by the need to control huge amounts of unstructured data and manage workflows in a collaborative environment.
The survey also shows that a major proportion of Italian enterprises are planning to make investments in customer facing mobile applications and employee/supplier facing application development, in order to improve the accessibility of enterprise data, increase employee productivity, save time, and serve their customers in a better way.
Table of Contents
1 Enterprise ICT investment trends
1.1 Introduction
1.2 Survey demographics
1.3 ICT budget changes
1.4 Strategic objectives
1.5 Core technology investment priorities
2 Detailed ICT investment priorities
2.1 Introduction
2.2 Enterprise applications
2.3 Business intelligence
2.4 Security
2.5 Content management
2.6 Mobility
2.7 IT systems management
2.8 Communications & collaboration
2.9 Green IT & virtualization
2.1 Cloud computing solutions
3 Summary
3.1 Italian enterprises are looking to increase the adoption of technologies that enable short-term cost savings
4 Appendix
4.1 Definitions
4.2 Further reading
4.3 Contact the authors
List Of Tables
Table 1: Italian enterprise ICT survey industry breakdown
Table 2: Italian enterprise ICT survey breakdown by size band (number of employees)
Table 3: Recent and expected ICT budget changes among Italian enterprises
Table 4: Current strategic objectives of Italian enterprises
Table 5: Current and future investment priorities of Italian enterprises across core technologies
Table 6: Enterprise applications – Italian enterprises’ current and future investment priorities
Table 7: Business intelligence – Italian enterprises’ current and future investment priorities
Table 8: Security – Italian enterprises’ current and future investment priorities
Table 9: Content management – Italian enterprises’ current and future investment priorities
Table 10: Mobility – Italian enterprises’ current and future investment priorities
Table 11: IT systems management – Italian enterprises’ current and future investment priorities
Table 12: Communications & collaboration – Italian enterprises’ current and future investment priorities
Table 13: Green IT & virtualization – Italian enterprises’ current and future investment priorities
Table 14: Cloud computing solutions – Italian enterprises’ current and future investment priorities
List Of Figures
Figure 1: Italian enterprise ICT survey industry breakdown
Figure 2: Italian enterprise ICT survey breakdown by size band (number of employees)
Figure 3: Recent and expected ICT budget changes among Italian enterprises
Figure 4: Current strategic objectives of Italian enterprises
Figure 5: Current and future investment priorities of Italian enterprises across core technologies
Figure 6: Enterprise applications – Italian enterprises’ current and future investment priorities
Figure 7: Business intelligence – Italian enterprises’ current and future investment priorities
Figure 8: Security – Italian enterprises’ current and future investment priorities
Figure 9: Content management – Italian enterprises’ current and future investment priorities
Figure 10: Mobility – Italian enterprises’ current and future investment priorities
Figure 11: IT systems management – Italian enterprises’ current and future investment priorities
Figure 12: Communications & collaboration – Italian enterprises’ current and future investment priorities
Figure 13: Green IT & virtualization – Italian enterprises’ current and future investment priorities
Figure 14: Cloud computing solutions – Italian enterprises’ current and future investment priorities
