Summary
"Italy Smartphone Market to 2015: Mobile Handset Sales by Technology and by Generation" report provides a top-level overview and detailed insights into the operating environment for mobile operators. It is an essential tool for companies active across the telecom value chain in Italy and for new companies that may be considering entering the market.
Key Findings
- Demographics - Statistical data on Italy population, households, businesses, nominal GDP, nominal GDP per Capita, consumer price inflation, exchange rates (local currency and US dollar)
- Mobile subscriptions and penetration by population
- Mobile handset sales by quarter
- Mobile handset revenue and average selling price
- Mobile handset sales volume by: type of customer, category, price band, technology and generation, air interface and by feature
Synopsis
This report offers a concise breakdown of Italy operating environment, with both historic data and forecasts to 2015. The report contains quantitative data which covers:
- Demographics - data on Italy population, households, businesses, nominal GDP, nominal GDP per Capita, consumer price inflation, exchange rates (local currency and US dollar)
- Mobile subscriptions and penetration by population
- Mobile handset sales by quarter
- Mobile handset revenue and average selling price
- Mobile handset sales volume by: type of customer, category, price band, technology and generation, air interface and by feature
Since 1986, Pyramid Research has compiled an extensive database on the telecommunications markets in Asia, Africa, the Middle East, Europe, North America and Latin America. The core components of this database mainly include:
Regulatory
- Interviews with top officials at regulatory agencies.
- Statistical data published by governments and regulatory agencies.
- Copies of telecom laws and amendments.
- Copies of tariff schedules, interconnection regulations and universal service requirements.
Operators
- Interviews with key officials in strategic planning, marketing, network planning and financial planning.
- Extensive surveys conducted with operators to determine key network statistics, investment, technology rollout plans, subscribers by service, tariff plans and service offerings.
- Internal statistics and bulletins published by operators.
Vendors
- Interviews with key officials within vendors both at in-country offices and in-company headquarters.
Table Of Contents
1 INTRODUCTION
1.1 What is this Report About?
1.2 Definitions
2 DEMOGRAPHICS
2.1 Italy Population, 2009 - 15F
2.2 Italy Nominal GDP (US$ m), 2009 - 15F
2.3 Italy Nominal GDP per Capita (US$), 2009 - 15F
2.4 Italy PPP Adjusted GDP per Capita (US$), 2009 - 15F
2.5 Italy Annual GDP Growth (%), 2009 - 15F
2.6 Italy Consumer Price Inflation (%), 2009 - 15F
2.7 Exchange Rate (EUR) / US$, 2009 - 15F
3 MOBILE SUBSCRIPTIONS AND PENETRATION
3.1 Italy Total Mobile Subscriptions: Market Volume, 2009 - 15F
3.2 Italy Mobile Subscription Penetration (% of Population), 2009 - 15F
4 MOBILE HANDSET SALES BY QUARTER
5 MOBILE HANDSET SALES ANALYSIS
5.1 Italy Mobile Handset Sales Volume by Type of Customer, 2009 - 15F
5.2 Italy Mobile Handset Sales Volume by Category, 2009 - 15F
5.3 Italy Mobile Handset Sales Volume by Price Band, 2009 - 15F
5.4 Italy Mobile Handset Sales Volume by Technology and by Generation, 2009 - 15 F
5.5 Italy Distribution of Mobile Handset Sales by Air Interface, 2009 - 15 F
5.6 Italy Mobile Handset Sales Volume by Generation, 2009 - 15 F
5.7 Italy Distribution of Mobile Handset Sales by Generation, 2009 - 15 F
5.8 Italy Market Share Total Mobile Handset Sales, 2009 - 15F
5.9 Italy Market Share Total Smartphone Sales, 2009 - 15F
5.1 Italy Mobile Handset Sales By Feature, 2009 - 15F
5.11 Italy Smartphone Handset Sales Volume by Feature, 2009 - 15F
5.12 Italy Mobile Handset ASP, 2009 - 15F
5.13 Italy Mobile Handset Revenue, 2009 - 15F
6 APPENDIX
6.1 About Pyramid Research
6.2 Disclaimer
List Of Tables
Table 1: Definitions
Table 2: Italian Population, 2009 - 2015F
Table 3: Italian Nominal GDP (US$ m), 2009 - 2015F
Table 4: Italian Nominal GDP per Capita (US$), 2009 - 2015F
Table 5: Italian PPP Adjusted GDP per Capita (US$), 2009 - 2015F
Table 6: Italian Annual GDP Growth (%), 2009 - 2015F
Table 7: Italian Consumer Price Inflation (%), 2009 - 2015F
Table 8: Exchange Rate (EUR) / US$, 2009 - 2015F
Table 9: Italian Total Mobile Subscriptions: Market Volume 2009 - 2015F
Table 10: Italian Mobile Subscription Penetration (% of Population), 2009 - 2015F
Table 11: Italian Mobile Handset Sales By Quarter [000], 2009 - 2015F
Table 12: Italian Mobile Handset Sales Volume by Type of Customer [000], 2009 - 2015F
Table 13: Italian Mobile Handset Sales Volume by Category [000], 2009 - 2015F
Table 14: Italian Handset Sales Volume by Price Band [000], 2009 - 2015F
Table 15: Italian Mobile Handset Sales Volume by Technology and by Generation [000], 2009 - 2015 F
Table 16: Italian Distribution of Mobile Handset Sales by Air Interface (%), 2009 - 2015 F
Table 17: Italian Mobile Handset Sales Volume by Generation [000], 2009 - 2015 F
Table 18: Italian Distribution of Mobile Handset Sales by Generation (%) 2009 - 2015 F
Table 19: Italian Market Share Total Mobile Handset Sales (%), 2009 - 2015F
Table 20: Italian Market Share Total Smartphone Sales (%), 2009 - 2015F
Table 21: Italian Mobile Handset Sales By Feature [000], 2009 - 2015F
Table 22: Italian Smartphone Handset Sales Volume by Feature [000], 2009 - 2015F
Table 23: Italian Mobile Handset ASP ($US), 2009 - 2015F
Table 24: Italian Mobile Handset Revenue [US$million], 2009 - 2015F
List Of Figures
Figure 1: Italian Population, 2009 - 2015F
Figure 2: Italian Nominal GDP (US$ m), 2009 - 2015F
Figure 3: Italian Nominal GDP per Capita (US$), 2009 - 2015F
Figure 4: Italian PPP Adjusted GDP per Capita (US$), 2009 - 2015F
Figure 5: Italian Annual GDP Growth (%), 2009 - 2015F
Figure 6: Italian Consumer Price Inflation (%), 2009 - 2015F
Figure 7: Exchange Rate (EUR) / US$, 2009 - 2015F
Figure 8: Italian Total Mobile Subscriptions: Market Volume, 2009 - 2015F
Figure 9: Italian Mobile Subscription Penetration (% of Population), 2009 - 2015F
Figure 10: Italian Mobile Handset Sales By Quarter [000], 2009 - 2015F
Figure 11: Italian Mobile Handset Sales Volume by Type of Customer, 2009 - 2015F
Figure 12: Italian Mobile Handset Sales Volume by Category, 2009 - 2015F
Figure 13: Italian Handset Sales Volume by Price Band, 2009 - 2015F
Figure 14: Italian Mobile Handset Sales Volume by Technology, and by Generation 2009 - 2015 F
Figure 15: Italian Distribution of Mobile Handset Sales by Air Interface (%) 2009 - 2015 F
Figure 16: Italian Mobile Handset Sales Volume by Generation, 2009 - 2015 F
Figure 17: Distribution of Mobile Handset Sales by Generation (%), 2009 - 2015 F
Figure 18: Italian Market Share Total Mobile Handset Sales (%), 2009 - 2015F
Figure 19: Italian Market Share Total Smartphone Sales (%), 2009 - 2015F
Figure 20: Italian Mobile Handset Sales By Feature [000], 2009 - 2015F
Figure 21: Italian Smartphone Handset Sales Volume by Feature, 2009 - 2015F
Figure 22: Italian Mobile Handset ASP ($US), 2009 - 2015F
Figure 23: Italian Mobile Handset Revenue [US$million], 2009 - 2015F
