Summary
Luggage and leather goods sales in Turkey are expected to witness a healthy growth over the next five years, with the sales expected to grow at a CAGR of 7.5% during 2014-2019. Increasing fashion consciousness, increasing disposable incomes, and increasing demand for aesthetically attractive bags is driving the sales of luggage and leather goods in the country. A strong demand for on trend and convenient luggage and leather goods will push the category to grow at its full potential in the near future. Growing tourist arrivals in the country will further boost the market. Specialist retailers continue to the most preferred channel, while sales through online channel is witnessing rapid growth.
Key Findings
- Commanding a 61.7% share of the overall sales in the segment, specialist retailers dominate the luggage and leather goods market in Turkey.
- Luggage and leather goods sales accounted for a marginal share of the total retail sales in 2014 and the sales are expected to grow at a CAGR of 7.5% over the next five years
- Online is the fastest-growing channel in the luggage and leather goods category
- Demand for occasion specific products and shorter replacement cycles among consumers will drive future growth.
Synopsis
Luggage and Leather Goods Retailing in Turkey - Market Summary and Forecasts” ” is a detailed sector report providing a comprehensive analysis of the emerging trends, forecasts and opportunities to 2019.
What else does this report offer?
- A thorough analysis of consumer trends changing economic and population factors
- Both qualitative and quantitative insights and analysis of the shifting luggage and leather goods retail dynamics from 2009 to 2019
- Sales of luggage and leather goods through the following channels from 2009 to 2019: Department stores; other specialist retailers; online; hypermarkets, supermarkets and hard-discounters; value, variety stores and general merchandise retailers; other general and non-specialist direct retailers; cash and carries and warehouse clubs; duty free retailers; clothing, footwear, accessories and luxury goods specialists
- An overview of key luggage and leather goods retailers operating across Turkey and their presence across distribution channels
Reasons To Buy
- Gain a comprehensive knowledge on luggage and leather goods sector in the Turkish retail market and develop a competitive advantage from the start of your supply chain
- Investigate current and forecast behaviour trends in luggage and leather goods category to identify the best opportunities to exploit
- Analyze the recommended actions to align your marketing strategies with the crucial trends influencing the consumer behavior
- Understand the fastest growing categories including luggage and leather goods, with insights on performance across key channels from 2009, with forecasts until 2019
- Explore novel opportunities that will allow you to align your product offerings and strategies to meet demand by analyzing the vital economic and population trends, key consumer and technology trends influencing the luggage and leather goods market
- Analysis of key international and domestic players operating in the luggage and leather goods market - including store counts and revenues that give you a competitive edge - identify opportunities to improve your market share
Table Of Contents
1 Introduction
1.1 What is this Report About?
2 Executive Summary and Outlook
3 Market Context
3.1 Strong economy offers ample growth opportunities for retailers
3.1.1 Robust economy with high growth potential - A positive sign for retailers
3.1.2 Turks tend to spend more as reflected by the lower savings rate
3.1.3 Services sector continues to be the dominant sector for employment
3.1.4 Retailers to benefit from moderate inflation levels
3.1.5 Household consumption doubles, driving spending power
3.1.6 Increasing urbanization is an ideal scenario for retailers
4 Turkish Shoppers
4.1 Supermarkets and big discounters making inroads into market share of local stores that enjoy customer loyalty
4.2 Burgeoning young and middle class consumer demographics - the key target areas for retailers
4.3 Retailers need to balance between westernized, secular and conservative Muslim population
4.4 Increasing number of Turks looking for wholesome shopping experience
4.5 Increasing popularity of credit/debit cards as mode of payments
4.6 E-commerce has great potential for development in both rural and urban areas
4.6.1 M-commerce is a significant trend for rural communities
4.7 Increasing number of foreign tourist to aid retail growth
5 Doing Business in Turkey
5.1 Summary
5.1.1 Bureaucracy
5.1.2 Business culture
5.1.3 Infrastructure and logistics
5.2 Laws for foreign investments
5.3 Regulations to ease retail business establishment
5.4 Draft law on regulation of organized retailers
5.5 Taxation policies
6 Retail - Product Sectors
6.1 Product Sector Analysis
6.1.1 Luggage and Leather Goods
6.2 Luggage and Leather Goods Category Overview
6.2.1 Luggage and Leather Goods
6.3 Major Retailers
6.3.1 Luggage and Leather Goods
7 Appendix
7.1 Definitions
7.1.1 This report provides 2014 actual sales; while forecasts are provided for 2015 - 2019
7.2 Summary Methodology
7.2.1 Overview
7.2.2 The triangulated market sizing method
7.2.3 Industry surveys in the creation of retail market data
7.2.4 Quality control and standardized processes
7.3 About Conlumino
7.4 Disclaimer
List Of Tables
Table 1: Turkey Luggage and Leather Goods Retail Sales (TRY mn), by Channel Group, 2009-2014
Table 2: Turkey Luggage and Leather Goods Retail Sales Forecast (TRY mn), by Channel Group, 2014-2019
Table 3: Turkey Luggage and Leather Goods Retail Sales (US$ mn), by Channel Group, 2009-2014
Table 4: Turkey Luggage and Leather Goods Retail Sales Forecast (US$ mn), by Channel Group, 2014-2019
Table 5: Turkey Luggage and Leather Goods Retail Segmentation, by Channel Group, 2009-2019
Table 6: Key Luggage and Leather Goods Retailers in Turkey
Table 7: Turkey Exchange Rate TRY-USD (Annual Average), 2009-2014
Table 8: Turkey Exchange Rate TRY-USD (Annual Average), 2015-2019 Forecasts
Table 9: Conlumino Retail Channel Definitions
Table 10: Conlumino Retail Category Definitions
List Of Figures
Figure 1: GDP Value (US$ billion), 2009-2014
Figure 2: Growth Rate of GDP (US$ billion, %), 2009-2014
Figure 3: GDP Value and Growth (TRY billion, %), 2008-2014
Figure 4: Forecasts for GDP Value and Growth (TRY billion, %), 2014-2019
Figure 5: Gross Domestic Savings as a Percentage of GDP (%), 2004-2014
Figure 6: Share of Employment by Sector (%), 2004 and 2014
Figure 7: Unemployment Rate(%), 2005-2014
Figure 8: Inflation Growth Rates (%), 2004-2014
Figure 9: Household Consumption Expenditure of Turkey (TRY billion), 2004 and 2014
Figure 10: Household Consumption Expenditure of Major Countries (US$ billion), 2014
Figure 11: Growth of Household Consumption Expenditure (US$, %), 2004-2014
Figure 12: Rural and Urban Populations (millions) 2004, 2014 and 2019
Figure 13: Total Population and Growth Rate (Millions, %), 2004-2019
Figure 14: Population Split by Gender (%), 2014 and 2019E
Figure 15: Population Split by Age Group (%), 2014 and 2019
Figure 16: Per Capita Spend on Retail (TRY), 2006 and 2014
Figure 17: Per Capita Spend (TRY)and Total Retail Spend by Age Group (%), 2006 and 2019
Figure 18: Young and middle class population are key target groups
Figure 19: Increasing use of credit cards in Turkey
Figure 20: E-commerce and M-commerce are on a rise
Figure 21: Tourist arrivals to Turkey, (in thousands), 2009 and 2014
Figure 22: Major Province with High Spend on Retail
Figure 23: Key Components of Doing Business in Turkey
Figure 24: Withholding Taxes on Selected Payments of Resident/Non-Resident Corporations
Figure 25: Major Transaction Taxes
Figure 26: Share of Luggage and Leather Goods in overall Retail 2014 and 2019
Figure 27: Retail Sales Value and Growth (TRY billion, %) of Luggage and Leather Goods 2014-2019
Figure 28: Spend per Head on Luggage and Leather Goods 2014 and 2019
Figure 29: Online Spend in Luggage and Leather Goods 2014-2019
Figure 30: Online Share of total Luggage and Leather Goods Spend 2014 and 2019
Figure 31: Spending per Channel in Luggage and Leather Goods (%) 2014 and 2019
Figure 32: Turkey Luggage and Leather Goods Retail Sales and Forecast (TRY mn), by Channel Group, 2009-2019
Figure 33: The Triangulated Market Sizing Methodology
