M-Commerce Market in US 2012-2016

M-Commerce Market in US 2012-2016

Category : ICT & Media

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TechNavio's analysts forecast the M-Commerce market in the US to grow at a CAGR of 32.38 percent over the period 2012-2016. One of the key factors contributing to this market growth is the high adoption of smartphones. The M-Commerce market in the US has also been witnessing the increasing demand for the digital purchase of goods. However, the requirement of large-scale investments could pose a challenge to the growth of this market. 
TechNavio's report, M-Commerce Market in the US 2012-2016, has been prepared based on an in-depth market analysis with inputs from industry experts. The report focuses on the US; it also covers the M-Commerce market landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.
The key vendors dominating this market space are ISIS, PayPal Inc, Visa Inc. and Citibank.
Other vendors mentioned in the report are Google Inc, American Express Serve, and Mastercard Inc.
Key questions answered in this report:
What will the market size be in 2016 and what will the growth rate be?
What are the key market trends?
What is driving this market?
What are the challenges to market growth?
Who are the key vendors in this market space?
What are the market opportunities and threats faced by the key vendors?
What are the strengths and weaknesses of the key vendors?
You can request one free hour of our analyst’s time when you purchase this market report. Details are provided within the report.



01. Executive Summary

02. Scope of the Report

02.1 Market Overview

02.2 Product Offerings

03. Market Research Methodology

03.1 Market Research Process

03.2 Research Design

03.3 Research Methodology

04. List of Abbreviations

05. Introduction

06. Market Landscape

06.1 Market Overview

06.2 Market Size and Forecast

06.3 Five Forces Analysis

07. Market Segmentation by Application

07.1 M-Commerce Market in US by Mobile Banking 2012-2016

07.2 M-commerce Market in US by M-shopping

07.2.1 Market Size and Forecast

07.3 M-Commerce Market in US by Mobile Wallet

07.3.1 Market Size and Forecast

08. Market Segmentation by Platform

08.1 M-commerce Market by Platform 2012

09. Market Segmentation by Devices

10. Buying Criteria

11. Market Growth Drivers

12. Drivers and their Impact

13. Market Challenges

14. Impact of Drivers and Challenges

15. Market Trends

16. Trends and their Impact

17. Vendor Landscape

17.1 Competitive Scenario

17.1.1 Key News

17.1.2 Mergers and Acquisitions

17.2 Market Share Analysis 2012

17.3 Other Prominent Vendors

18. Key Vendor Analysis

18.1 ISIS

18.1.1 Business Overview

18.1.2 Key Information

18.1.3 SWOT Analysis

18.2 PayPal Inc.

18.2.1 Business Overview

18.2.2 Business Segmentation

18.2.3 Key Information

18.2.4 SWOT Analysis

18.3 Visa Inc.

18.3.1 Business Overview

18.3.2 Business Segmentation

18.3.3 Key Information

18.3.4 SWOT Analysis

18.4 Citibank

18.4.1 Business Overview

18.4.2 Business Segmentation

18.4.3 Key Information

18.4.4 SWOT Analysis

19. Other Reports in this Series

List of Exhibits

Exhibit 1: Market Research Methodology

Exhibit 2: M-Commerce Market in US 2012-2016 (US$ billion)

Exhibit 3: Mobile Commerce Market in North America by Type of Expenditure 2011

Exhibit 4: Key Revenue Segments of M-commerce 2012

Exhibit 5: Mobile Banking in US 2012-2016 (US$ billion)

Exhibit 6: Mobile shopping in US 2012-2016 (US$ billion)

Exhibit 7: Mobile Wallet in US 2012-2016 ( US$ billion)

Exhibit 8: M-commerce Market by Platform 2012

Exhibit 9: M-commerce Market Segmentation by Devices 2012-2016

Exhibit 10: Smartphone User Penetration in US 2012–2016

Exhibit 11:   Mobile Coupon Usage in US (in millions)


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