Summary
Norway has one of the largest and most buoyant markets for smokeless tobacco and is the second largest snus market in the world after neighbouring Sweden. Although snus has itself been available for many years, the product has been given a boost since the early part of last decade following growing restrictions on smoking in public.
Key Findings
- Usership of smokeless tobacco is most prevalent among young adults and males in particular. Research in 2011 found that snus use was greatest in the 16-24 age band
- Prospects for the market remain good although growth is set to slow in the future Snus will continue to dominate sales with no evidence of any other smokeless product emerging as a challenger
- The rise in demand for smokeless tobacco, and snus in particular, is believed to have arisen following the introduction of smoking restrictions in public areas as well as growing health awareness about the use of tobacco
Synopsis
“Smokeless Tobacco in Norway” is an analytical report by Canadean that provides extensive and highly detailed current and future market trends in the Norwegian market.
What else does this report offer?
- Market size and structure and per capita consumption based upon a unique combination of industry research, fieldwork, market sizing analysis, and our in-house expertise
- Detailed information such as market shares and recent developments of the manufacturers and leading brands, along with company profiles
- Regulations, taxation, retail pricing, smoking habits, and the growing health concerns affecting overall production
- Prospects and forecasts of overall sales and consumption for 2014 to 2024
Reasons To Buy
- Get a detailed understanding of consumption to align your sales and marketing efforts with the latest trends in the market
- Identify the areas of growth and opportunities, which will aid effective marketing planning
- As consumers' product demands evolve, the dynamics between different countries also change - favoring some countries and leaving others increasingly out of line with demand patterns. As a result, understanding the specific market dynamics of the Norwegian market is key to ensuring maximum future sales
- Understand the market dynamics and essential data to benchmark your position and to identify where to compete in the future
Table Of Contents
Introduction
- Executive summary
- Definitions
Market context
- Tobacco Products Market, Tons, %, 2004 and 2014
- Tobacco Products Market, Tons, 2004-2015
Market size and structure
- Consumption of Smokeless Tobacco, Volume , 2004-2015
- Per Capita Consumption, Grams/Year, 2004-2015
- Smokeless Tobacco: Market Segmentation, 2004-2015
- Consumption of Snus, 2004-2015
- Snus Sales by Type: Strong v Other, 2009-2012
- Snus Sales by Pack Type, 2013 and 2014
- Consumption of Chewing Tobacco, 2004-2015
Production and trade
- Production
- Smokeless Tobacco: Imports, Volume and Value, 2004-2014
- Imports by country of Origin, Volume and Value, 2004-2014
- Smokeless Tobacco : Imports by country of Origin, Volume , 2001-2014
- Smokeless Tobacco : Imports by country of Origin, Value , 2001-2014
- Exports of Smokeless Tobacco from Sweden to Norway, 2004-2014
- Smokeless Tobacco: Exports/Re-Exports,1990-1992 and 2004-2014
Taxation and retail price
- Snus: Retail Prices, December 2014
- Chewing Tobacco: Retail Prices (October 2015) and Nasal Snuff: Retail Prices (October 2015)
Manufacturers and brands
- Smokeless Tobacco: Manufacturer Shares Tonnes and %, 2004-2014
- Snus: Manufacturer Shares, 2009-2014
- Strong Snus: Manufacturer Shares, 2009-2012
- Chewing Tobacco: Manufacturer Shares, 2009-2014
- Snus: Brand Shares, 2009-2014
- Chewing Tobacco: Brand Shares, 2009 - 2012
Usership
- Snus Use in Norway, %, 2008-2013
- Snus Use by Age, 2012
- Snus: Usage Patterns, 2011
- Comparative Usage of Smoking and Smokeless Tobacco by Gender, 2010
Operating constraints
- Operating constraints
- Advertising restrictions
- Labelling requirements
- Other restrictions
Distribution
- Distribution
Prospects and forecasts
- Tobacco Consumption, Tonnes, 2014-2024
- Per Capita Consumption, Grams Per Year, 2014-2024
Appendix
- Additional data tables
- Summary methodology
- About Canadean
List Of Tables
List Of Figures