Product Synopsis
The Future of the Personal Hygiene Market in Russia to 2018 is the result of Canadean’s extensive market research. The report presents detailed analysis on the Personal Hygiene consumption trends in Russia , historic and forecast Personal Hygiene consumption volumes and values at market and category level, brand share and distribution channel data. This report brings together Canadean Intelligence's research, modeling and analysis expertise in order to develop uniquely detailed market data. This allows domestic and foreign companies to identify the market dynamics to account for Personal Hygiene sales overall and to know which categories and segments are showing growth in the coming years.
Introduction and Landscape
Why was the report written?
• This report provides authoritative and granular data on the Personal Hygiene market in Russia and, in doing so fills the gaps in marketers’ understanding of trends and the components of change behind them.
• Based upon extensive primary and secondary research to provide comprehensive and granular data, this report allows marketers to confidently update their strategic and tactical plans.
• Marketers need data on volume and value changes, brand dynamics and distribution trends in order to effectively plan strategies.
What are the key drivers behind recent market changes?
This report examines the components of change in the market by looking at historic and future growth patterns, including the effects of consumers’ behavior on total volumes, values, brands selected and types of product chosen.
What makes this report unique and essential to read?
The report provides the latest, detailed data on dynamics in Russia Personal Hygiene market, providing marketers with the essential data to understand their own, and their competitors’ position in the market and the information to accurately identify where to compete in the future.
Key Features and Benefits
Detailed category coverage is provided, covering three product segments that include: Anti-Perspirants & Deodorants, Bath & Shower Products, and Soap.
Detailed product sales segmentation (for both volumes and values) is provided, including brand data, and sales by distribution channel, at the product category level.
Future forecasts allow marketers to understand the future pattern of market trends from winners and losers to category dynamics and thereby quickly and easily identify the key areas in which they want to compete in the future.
1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.2.1 This report provides 2013 actual sales; while forecasts are provided for 2014 - 2018
1.2.2 Category Definitions
1.2.3 Distribution Channel Definitions
1.2.4 Volume Units and Aggregations
1.2.5 CAGR Definition and Calculation
1.2.6 Graphical representation of Brands
1.2.7 Exchange Rates
1.2.8 Methodology Summary
2 Russia Personal Hygiene Market Analysis, 2008-18
2.1 Personal Hygiene Value Analysis, 2008-18
2.1.1 Overall Personal Hygiene Market Value, 2008-18
2.1.2 Personal Hygiene Market Value by Category, 2008-18
2.1.3 Market Growth Dynamics by Value - Personal Hygiene, 2008-18
2.2 Personal Hygiene Volume Analysis, 2008-18
2.2.1 Overall Personal Hygiene Market Volume, 2008-18
2.2.2 Per-Capita Consumption - Personal Hygiene, 2008-18
2.2.3 Personal Hygiene Market Volume by Category, 2008-18
2.2.4 Market Growth Dynamics by Volume - Personal Hygiene, 2008-18
3 Russia Anti-Perspirants and Deodorants Market Analysis, 2008-18
3.1 Anti-Perspirants and Deodorants Value Analysis, 2008-18
3.1.1 Anti-Perspirants and Deodorants Market by Value, 2008-18
3.1.2 Average Consumer Price/Unit - Anti-Perspirants and Deodorants, 2008-18
3.1.3 Anti-Perspirants and Deodorants Market Value by Segments, 2008-18
3.2 Anti-Perspirants and Deodorants Volume Analysis, 2008-18
3.2.1 Anti-Perspirants and Deodorants Market by Volume, 2008-18
3.2.2 Anti-Perspirants and Deodorants Market Volume by Segments, 2008-18
3.3 Market Growth Dynamics - Anti-Perspirants and Deodorants, 2008-18
3.3.1 Anti-Perspirants and Deodorants Market Growth Dynamics by Value, 2008-18
3.3.2 Anti-Perspirants and Deodorants Market Growth Dynamics by Volume, 2008-18
3.4 Aerosol Anti-Perspirant Analysis, 2008-18
3.4.1 Aerosol Anti-Perspirant Market by Value, 2008-18
3.4.2 Aerosol Anti-Perspirant Market by Volume, 2008-18
3.5 Body Spray Analysis, 2008-18
3.5.1 Body Spray Market by Value, 2008-18
3.5.2 Body Spray Market by Volume, 2008-18
3.6 Deodorant Creams Analysis, 2008-18
3.6.1 Deodorant Creams Market by Value, 2008-18
3.6.2 Deodorant Creams Market by Volume, 2008-18
3.7 Deodorant Gel Analysis, 2008-18
3.7.1 Deodorant Gel Market by Value, 2008-18
3.7.2 Deodorant Gel Market by Volume, 2008-18
3.8 Roll-On Deodorants Analysis, 2008-18
3.8.1 Roll-On Deodorants Market by Value, 2008-18
3.8.2 Roll-On Deodorants Market by Volume, 2008-18
3.9 Sticks and Solids Analysis, 2008-18
3.9.1 Sticks and Solids Market by Value, 2008-18
3.9.2 Sticks and Solids Market by Volume, 2008-18
3.1 Anti-Perspirants and Deodorants Brand Analysis, 2010-13
3.11 Anti-Perspirants and Deodorants Distribution Channel Analysis, 2010-13
4 Russia Bath and Shower Products Market Analysis, 2008-18
4.1 Bath and Shower Products Value Analysis, 2008-18
4.1.1 Bath and Shower Products Market by Value, 2008-18
4.1.2 Average Consumer Price/Unit - Bath and Shower Products, 2008-18
4.1.3 Bath and Shower Products Market Value by Segments, 2008-18
4.2 Bath and Shower Products Volume Analysis, 2008-18
4.2.1 Bath and Shower Products Market by Volume, 2008-18
4.2.2 Bath and Shower Products Market Volume by Segments, 2008-18
4.3 Market Growth Dynamics - Bath and Shower Products, 2008-18
4.3.1 Bath and Shower Products Market Growth Dynamics by Value, 2008-18
4.3.2 Bath and Shower Products Market Growth Dynamics by Volume, 2008-18
4.4 Liquid Bath Products Analysis, 2008-18
4.4.1 Liquid Bath Products Market by Value, 2008-18
4.4.2 Liquid Bath Products Market by Volume, 2008-18
4.5 Other Bath Products Analysis, 2008-18
4.5.1 Other Bath Products Market by Value, 2008-18
4.5.2 Other Bath Products Market by Volume, 2008-18
4.6 Shower Products Analysis, 2008-18
4.6.1 Shower Products Market by Value, 2008-18
4.6.2 Shower Products Market by Volume, 2008-18
4.7 Bath and Shower Products Brand Analysis, 2010-13
4.8 Bath and Shower Products Distribution Channel Analysis, 2010-13
5 Russia Soap Market Analysis, 2008-18
5.1 Soap Value Analysis, 2008-18
5.1.1 Soap Market by Value, 2008-18
5.1.2 Average Consumer Price/Unit - Soap, 2008-18
5.1.3 Soap Market Value by Segments, 2008-18
5.2 Soap Volume Analysis, 2008-18
5.2.1 Soap Market by Volume, 2008-18
5.2.2 Soap Market Volume by Segments, 2008-18
5.3 Market Growth Dynamics - Soap, 2008-18
5.3.1 Soap Market Growth Dynamics by Value, 2008-18
5.3.2 Soap Market Growth Dynamics by Volume, 2008-18
5.4 Bar Soap Analysis, 2008-18
5.4.1 Bar Soap Market by Value, 2008-18
5.4.2 Bar Soap Market by Volume, 2008-18
5.5 Liquid Soap Analysis, 2008-18
5.5.1 Liquid Soap Market by Value, 2008-18
5.5.2 Liquid Soap Market by Volume, 2008-18
5.6 Soap Brand Analysis, 2010-13
5.7 Soap Distribution Channel Analysis, 2010-13
6 Appendix
6.1 About Canadean
6.2 Disclaimer
List Of Table
Table 1: Category Definitions - Personal Hygiene Market
Table 2: Distribution Channel Definitions - Personal Hygiene Market
Table 3: Volume Units for Personal Hygiene Market
Table 4: Russia Exchange Rate RUB - USD (Annual Average), 2008 - 2013
Table 5: Russia Exchange Rate RUB - USD (Annual Average), 2014 - 2018 Forecast
Table 6: Russia Personal Hygiene Market Value (RUB m) and Growth (Y-o-Y), 2008-18
Table 7: Russia Personal Hygiene Market Value (USD m) and Growth (Y-o-Y), 2008-18
Table 8: Russia Personal Hygiene Market Value (RUB m) by Category, 2008-13
Table 9: Russia Personal Hygiene Market Value (RUB m) by Category, 2013-18
Table 10: Russia Personal Hygiene Market Value (USD m) by Category, 2008-13
Table 11: Russia Personal Hygiene Market Value (USD m) by Category, 2013-18
Table 12: Russia Personal Hygiene Market Dynamics: past and future growth rates (2008-13 and 2013-18) and market size (2008, 2013 and 2018), by Category, by Value (RUB m)
Table 13: Russia Personal Hygiene Market Volume (Units m) and Growth (Y-o-Y), 2008-18
Table 14: Russia Per-capita Personal Hygiene Consumption (Unit/head and Y-o-Y growth), 2008-18
Table 15: Russia Personal Hygiene Market Volume (Units m) by Category, 2008-13
Table 16: Russia Personal Hygiene Market Volume (Units m) by Category, 2013-18
Table 17: Russia Personal Hygiene Market Dynamics: past and future growth rates (2008-13 and 2013-18) and market size (2008, 2013 and 2018), by Category, by volume (Units m)
Table 18: Russia Anti-Perspirants and Deodorants Market Value (RUB m) and Growth (Y-o-Y), 2008-18
Table 19: Russia Anti-Perspirants and Deodorants Market Value (USD m) and Growth (Y-o-Y), 2008-18
Table 20: Russia Anti-Perspirants and Deodorants Average Consumer Price (RUB) and Growth (Y-o-Y), 2008-18
Table 21: Russia Anti-Perspirants and Deodorants Market Value (RUB m) by Segments, 2008-13
Table 22: Russia Anti-Perspirants and Deodorants Market Value (RUB m) by Segments, 2013-18
Table 23: Russia Anti-Perspirants and Deodorants Market Value (USD m) by Segments, 2008-13
Table 24: Russia Anti-Perspirants and Deodorants Market Value (USD m) by Segments, 2013-18
Table 25: Russia Anti-Perspirants and Deodorants Market Volume (Units m) and Growth (Y-o-Y), 2008-18
Table 26: Russia Anti-Perspirants and Deodorants Market Volume (Units m) by Segments, 2008-13
Table 27: Russia Anti-Perspirants and Deodorants Market Volume (Units m) by Segments, 2013-18
Table 28: Russia Anti-Perspirants and Deodorants Market Dynamics: past and future growth rates (2008-13 and 2013-18) and market size (2008, 2013 and 2018), by Value (RUB m), by Segments
Table 29: Russia Anti-Perspirants and Deodorants Market Dynamics: past and future growth rates (2008-13 and 2013-18) and market size (2008, 2013 and 2018), by Volume (Units m), by Segments
Table 30: Russia Aerosol Anti-Perspirant Market by Value (RUB m), 2008-18
Table 31: Russia Aerosol Anti-Perspirant Market by Value (USD m), 2008-18
Table 32: Russia Aerosol Anti-Perspirant Market by Volume (Units m), 2008-18
Table 33: Russia Body Spray Market by Value (RUB m), 2008-18
Table 34: Russia Body Spray Market by Value (USD m), 2008-18
Table 35: Russia Body Spray Market by Volume (Units m), 2008-18
Table 36: Russia Deodorant Creams Market by Value (RUB m), 2008-18
Table 37: Russia Deodorant Creams Market by Value (USD m), 2008-18
Table 38: Russia Deodorant Creams Market by Volume (Units m), 2008-18
Table 39: Russia Deodorant Gel Market by Value (RUB m), 2008-18
Table 40: Russia Deodorant Gel Market by Value (USD m), 2008-18
Table 41: Russia Deodorant Gel Market by Volume (Units m), 2008-18
Table 42: Russia Roll-On Deodorants Market by Value (RUB m), 2008-18
Table 43: Russia Roll-On Deodorants Market by Value (USD m), 2008-18
Table 44: Russia Roll-On Deodorants Market by Volume (Units m), 2008-18
Table 45: Russia Sticks and Solids Market by Value (RUB m), 2008-18
Table 46: Russia Sticks and Solids Market by Value (USD m), 2008-18
Table 47: Russia Sticks and Solids Market by Volume (Units m), 2008-18
Table 48: Russia Anti-Perspirants and Deodorants Market Value by Brands (RUB m), 2010-13
Table 49: Russia Anti-Perspirants and Deodorants Market Value by Brands (USD m), 2010-13
Table 50: Russia Anti-Perspirants and Deodorants Market Value by Distribution Channel (RUB m), 2010-13
Table 51: Russia Anti-Perspirants and Deodorants Market Value by Distribution Channel (USD m), 2010-13
Table 52: Russia Bath and Shower Products Market Value (RUB m) and Growth (Y-o-Y), 2008-18
Table 53: Russia Bath and Shower Products Market Value (USD m) and Growth (Y-o-Y), 2008-18
Table 54: Russia Bath and Shower Products Average Consumer Price (RUB) and Growth (Y-o-Y), 2008-18
Table 55: Russia Bath and Shower Products Market Value (RUB m) by Segments, 2008-13
Table 56: Russia Bath and Shower Products Market Value (RUB m) by Segments, 2013-18
Table 57: Russia Bath and Shower Products Market Value (USD m) by Segments, 2008-13
Table 58: Russia Bath and Shower Products Market Value (USD m) by Segments, 2013-18
Table 59: Russia Bath and Shower Products Market Volume (Units m) and Growth (Y-o-Y), 2008-18
Table 60: Russia Bath and Shower Products Market Volume (Units m) by Segments, 2008-13
Table 61: Russia Bath and Shower Products Market Volume (Units m) by Segments, 2013-18
Table 62: Russia Bath and Shower Products Market Dynamics: past and future growth rates (2008-13 and 2013-18) and market size (2008, 2013 and 2018), by Value (RUB m), by Segments
Table 63: Russia Bath and Shower Products Market Dynamics: past and future growth rates (2008-13 and 2013-18) and market size (2008, 2013 and 2018), by Volume (Units m), by Segments
Table 64: Russia Liquid Bath Products Market by Value (RUB m), 2008-18
Table 65: Russia Liquid Bath Products Market by Value (USD m), 2008-18
Table 66: Russia Liquid Bath Products Market by Volume (Units m), 2008-18
Table 67: Russia Other Bath Products Market by Value (RUB m), 2008-18
Table 68: Russia Other Bath Products Market by Value (USD m), 2008-18
Table 69: Russia Other Bath Products Market by Volume (Units m), 2008-18
Table 70: Russia Shower Products Market by Value (RUB m), 2008-18
Table 71: Russia Shower Products Market by Value (USD m), 2008-18
Table 72: Russia Shower Products Market by Volume (Units m), 2008-18
Table 73: Russia Bath and Shower Products Market Value by Brands (RUB m), 2010-13
Table 74: Russia Bath and Shower Products Market Value by Brands (USD m), 2010-13
Table 75: Russia Bath and Shower Products Market Value by Distribution Channel (RUB m), 2010-13
Table 76: Russia Bath and Shower Products Market Value by Distribution Channel (USD m), 2010-13
Table 77: Russia Soap Market Value (RUB m) and Growth (Y-o-Y), 2008-18
Table 78: Russia Soap Market Value (USD m) and Growth (Y-o-Y), 2008-18
Table 79: Russia Soap Average Consumer Price (RUB) and Growth (Y-o-Y), 2008-18
Table 80: Russia Soap Market Value (RUB m) by Segments, 2008-13
Table 81: Russia Soap Market Value (RUB m) by Segments, 2013-18
Table 82: Russia Soap Market Value (USD m) by Segments, 2008-13
Table 83: Russia Soap Market Value (USD m) by Segments, 2013-18
Table 84: Russia Soap Market Volume (Units m) and Growth (Y-o-Y), 2008-18
Table 85: Russia Soap Market Volume (Units m) by Segments, 2008-13
Table 86: Russia Soap Market Volume (Units m) by Segments, 2013-18
Table 87: Russia Soap Market Dynamics: past and future growth rates (2008-13 and 2013-18) and market size (2008, 2013 and 2018), by Value (RUB m), by Segments
Table 88: Russia Soap Market Dynamics: past and future growth rates (2008-13 and 2013-18) and market size (2008, 2013 and 2018), by Volume (Units m), by Segments
Table 89: Russia Bar Soap Market by Value (RUB m), 2008-18
Table 90: Russia Bar Soap Market by Value (USD m), 2008-18
Table 91: Russia Bar Soap Market by Volume (Units m), 2008-18
Table 92: Russia Liquid Soap Market by Value (RUB m), 2008-18
Table 93: Russia Liquid Soap Market by Value (USD m), 2008-18
Table 94: Russia Liquid Soap Market by Volume (Units m), 2008-18
Table 95: Russia Soap Market Value by Brands (RUB m), 2010-13
Table 96: Russia Soap Market Value by Brands (USD m), 2010-13
Table 97: Russia Soap Market Value by Distribution Channel (RUB m), 2010-13
Table 98: Russia Soap Market Value by Distribution Channel (USD m), 2010-13
List Of Figures
Figure 1: Russia Personal Hygiene Market Value (RUB m) and Growth (Y-o-Y), 2008-18
Figure 2: Russia Personal Hygiene Market Value (RUB m) by Category, 2008-18
Figure 3: Russia Personal Hygiene Market Dynamics, by Category, by Market Value, 2008-18
Figure 4: Russia Personal Hygiene Market Volume (Units m) and Growth (Y-o-Y), 2008-18
Figure 5: Russia Per-Capita Personal Hygiene Consumption (Unit/head and Y-o-Y growth), 2008-18
Figure 6: Russia Personal Hygiene Market Volume (Units m) by Category, 2008-18
Figure 7: Russia Personal Hygiene Market Dynamics, by Category, by Market Volume 2008-18
Figure 8: Russia Anti-Perspirants and Deodorants Market Value (RUB m) and Growth (Y-o-Y), 2008-18
Figure 9: Russia Anti-Perspirants and Deodorants Average Consumer Price (RUB) and Growth (Y-o-Y), 2008-18
Figure 10: Russia Anti-Perspirants and Deodorants Market Value (RUB m) by Segments, 2008-18
Figure 11: Russia Anti-Perspirants and Deodorants Market Volume (Units m) and Growth (Y-o-Y), 2008-18
Figure 12: Russia Anti-Perspirants and Deodorants Market Volume (Units m) by Segments, 2008-18
Figure 13: Russia Anti-Perspirants and Deodorants Market Growth Dynamics by Value, 2008-18
Figure 14: Russia Anti-Perspirants and Deodorants Market Growth Dynamics by Volume, 2008-18
Figure 15: Russia Aerosol Anti-Perspirant Market by Value (RUB m), 2008-18
Figure 16: Russia Aerosol Anti-Perspirant Market by Volume (Units m), 2008-18
Figure 17: Russia Body Spray Market by Value (RUB m), 2008-18
Figure 18: Russia Body Spray Market by Volume (Units m), 2008-18
Figure 19: Russia Deodorant Creams Market by Value (RUB m), 2008-18
Figure 20: Russia Deodorant Creams Market by Volume (Units m), 2008-18
Figure 21: Russia Deodorant Gel Market by Value (RUB m), 2008-18
Figure 22: Russia Deodorant Gel Market by Volume (Units m), 2008-18
Figure 23: Russia Roll-On Deodorants Market by Value (RUB m), 2008-18
Figure 24: Russia Roll-On Deodorants Market by Volume (Units m), 2008-18
Figure 25: Russia Sticks and Solids Market by Value (RUB m), 2008-18
Figure 26: Russia Sticks and Solids Market by Volume (Units m), 2008-18
Figure 27: Russia Anti-Perspirants and Deodorants Market Value by Brands (RUB m), 2010-13
Figure 28: Russia Anti-Perspirants and Deodorants Market Value by Distribution Channel (RUB m), 2010-13
Figure 29: Russia Bath and Shower Products Market Value (RUB m) and Growth (Y-o-Y), 2008-18
Figure 30: Russia Bath and Shower Products Average Consumer Price (RUB) and Growth (Y-o-Y), 2008-18
Figure 31: Russia Bath and Shower Products Market Value (RUB m) by Segments, 2008-18
Figure 32: Russia Bath and Shower Products Market Volume (Units m) and Growth (Y-o-Y), 2008-18
Figure 33: Russia Bath and Shower Products Market Volume (Units m) by Segments, 2008-18
Figure 34: Russia Bath and Shower Products Market Growth Dynamics by Value, 2008-18
Figure 35: Russia Bath and Shower Products Market Growth Dynamics by Volume, 2008-18
Figure 36: Russia Liquid Bath Products Market by Value (RUB m), 2008-18
Figure 37: Russia Liquid Bath Products Market by Volume (Units m), 2008-18
Figure 38: Russia Other Bath Products Market by Value (RUB m), 2008-18
Figure 39: Russia Other Bath Products Market by Volume (Units m), 2008-18
Figure 40: Russia Shower Products Market by Value (RUB m), 2008-18
Figure 41: Russia Shower Products Market by Volume (Units m), 2008-18
Figure 42: Russia Bath and Shower Products Market Value by Brands (RUB m), 2010-13
Figure 43: Russia Bath and Shower Products Market Value by Distribution Channel (RUB m), 2010-13
Figure 44: Russia Soap Market Value (RUB m) and Growth (Y-o-Y), 2008-18
Figure 45: Russia Soap Average Consumer Price (RUB) and Growth (Y-o-Y), 2008-18
Figure 46: Russia Soap Market Value (RUB m) by Segments, 2008-18
Figure 47: Russia Soap Market Volume (Units m) and Growth (Y-o-Y), 2008-18
Figure 48: Russia Soap Market Volume (Units m) by Segments, 2008-18
Figure 49: Russia Soap Market Growth Dynamics by Value, 2008-18
Figure 50: Russia Soap Market Growth Dynamics by Volume, 2008-18
Figure 51: Russia Bar Soap Market by Value (RUB m), 2008-18
Figure 52: Russia Bar Soap Market by Volume (Units m), 2008-18
Figure 53: Russia Liquid Soap Market by Value (RUB m), 2008-18
Figure 54: Russia Liquid Soap Market by Volume (Units m), 2008-18
Figure 55: Russia Soap Market Value by Brands (RUB m), 2010-13
Figure 56: Russia Soap Market Value by Distribution Channel (RUB m), 2010-13
