SYNOPSIS
The Future of the Prepared Meals Market in Denmark to 2017 is the result of Canadean’s extensive market research. The report presents detailed analysis on the Prepared Meals consumption trends in Denmark, historic and forecast Prepared Meals consumption volumes and values at market and category level, brand share and distribution channel data. This report brings together Canadean Intelligence's research, modeling and analysis expertise in order to develop uniquely detailed market data. This allows domestic and foreign companies to identify the market dynamics to account for Prepared Meals sales overall and to know which categories and segments are showing growth in the coming years.SUMMARY
Why was the report written?
• This report provides authoritative and granular data on the Prepared Meals market in Denmark and, in doing so fills the gaps in marketers’ understanding of trends and the components of change behind them.
• Based upon extensive primary and secondary research to provide comprehensive and granular data, this report allows marketers to confidently update their strategic and tactical plans.
• Marketers need data on volume and value changes, brand dynamics and distribution trends in order to effectively plan strategies.
What are the key drivers behind recent market changes?
This report examines the components of change in the market by looking at historic and future growth patterns, including the effects of consumers’ behavior on total volumes, values, brands selected and types of product chosen.
What makes this report unique and essential to read?
The report provides the latest, detailed data on dynamics in Denmark Prepared Meals market, providing marketers with the essential data to understand their own, and their competitors’ position in the market and the information to accurately identify where to compete in the future.
SCOPE
Detailed category coverage is provided, covering three product segments that include: Meal Kits, Pizza, Ready Meals.
Detailed product sales segmentation (for both volumes and values) is provided, including brand data, and sales by distribution channel, at the product category level.
Future forecasts allow marketers to understand the future pattern of market trends from winners and losers to category dynamics and thereby quickly and easily identify the key areas in which they want to compete in the future.
REASONS TO BUY
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List Of Content
1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.2.1 This report provides 2012 actual sales; while forecasts are provided for 2013 – 2017.
1.2.2 Category Definitions
1.2.3 Distribution Channel Definitions
1.2.4 Volume Units and Aggregations
1.2.5 CAGR Definition and Calculation
1.2.6 Graphical representation of Brands
1.2.7 Exchange Rates
1.2.8 Methodology Summary
2 Denmark Prepared Meals Market Analysis, 2007–17
2.1 Prepared Meals Value Analysis, 2007–17
2.1.1 Overall Prepared Meals Market Value, 2007–17
2.1.2 Prepared Meals Market Value by Category, 2007–17
2.1.3 Market Growth Dynamics by Value – Prepared Meals, 2007–17
2.2 Prepared Meals Volume Analysis, 2007–17
2.2.1 Overall Prepared Meals Market Volume, 2007–17
2.2.2 Per-Capita Consumption - Prepared Meals, 2007–17
2.2.3 Prepared Meals Market Volume by Category, 2007–17
2.2.4 Market Growth Dynamics by Volume – Prepared Meals, 2007–17
3 Denmark Meal Kits Market Analysis, 2007–17
3.1 Meal Kits Value Analysis, 2007–17
3.1.1 Meal Kits Market by Value, 2007–17
3.1.2 Average Consumer Price/Kg – Meal Kits, 2007–17
3.1.3 Meal Kits Market Value by Segments, 2007–17
3.2 Meal Kits Volume Analysis, 2007–17
3.2.1 Meal Kits Market by Volume, 2007–17
3.2.2 Meal Kits Market Volume by Segments, 2007–17
3.3 Market Growth Dynamics – Meal Kits, 2007–17
3.3.1 Meal Kits Market Growth Dynamics by Value, 2007–17
3.3.2 Meal Kits Market Growth Dynamics by Volume, 2007–17
3.4 Ambient Meal Kits Analysis, 2007–17
3.4.1 Ambient Meal Kits Market by Value, 2007–17
3.4.2 Ambient Meal Kits Market by Volume, 2007–17
3.5 Chilled Meal Kits Analysis, 2007–17
3.5.1 Chilled Meal Kits Market by Value, 2007–17
3.5.2 Chilled Meal Kits Market by Volume, 2007–17
3.6 Frozen Meal Kits Analysis, 2007–17
3.6.1 Frozen Meal Kits Market by Value, 2007–17
3.6.2 Frozen Meal Kits Market by Volume, 2007–17
3.7 Meal Kits Brand Analysis, 2009–12
3.8 Meal Kits Distribution Channel Analysis, 2009–12
4 Denmark Pizza Market Analysis, 2007–17
4.1 Pizza Value Analysis, 2007–17
4.1.1 Pizza Market by Value, 2007–17
4.1.2 Average Consumer Price/Kg – Pizza, 2007–17
4.1.3 Pizza Market Value by Segments, 2007–17
4.2 Pizza Volume Analysis, 2007–17
4.2.1 Pizza Market by Volume, 2007–17
4.2.2 Pizza Market Volume by Segments, 2007–17
4.3 Market Growth Dynamics – Pizza, 2007–17
4.3.1 Pizza Market Growth Dynamics by Value, 2007–17
4.3.2 Pizza Market Growth Dynamics by Volume, 2007–17
4.4 Chilled Pizza Analysis, 2007–17
4.4.1 Chilled Pizza Market by Value, 2007–17
4.4.2 Chilled Pizza Market by Volume, 2007–17
4.5 Frozen Pizza Analysis, 2007–17
4.5.1 Frozen Pizza Market by Value, 2007–17
4.5.2 Frozen Pizza Market by Volume, 2007–17
4.6 Pizza Brand Analysis, 2009–12
4.7 Pizza Distribution Channel Analysis, 2009–12
5 Denmark Ready Meals Market Analysis, 2007–17
5.1 Ready Meals Value Analysis, 2007–17
5.1.1 Ready Meals Market by Value, 2007–17
5.1.2 Average Consumer Price/Kg – Ready Meals, 2007–17
5.1.3 Ready Meals Market Value by Segments, 2007–17
5.2 Ready Meals Volume Analysis, 2007–17
5.2.1 Ready Meals Market by Volume, 2007–17
5.2.2 Ready Meals Market Volume by Segments, 2007–17
5.3 Market Growth Dynamics – Ready Meals, 2007–17
5.3.1 Ready Meals Market Growth Dynamics by Value, 2007–17
5.3.2 Ready Meals Market Growth Dynamics by Volume, 2007–17
5.4 Ambient Ready Meals Analysis, 2007–17
5.4.1 Ambient Ready Meals Market by Value, 2007–17
5.4.2 Ambient Ready Meals Market by Volume, 2007–17
5.5 Chilled Ready Meals Analysis, 2007–17
5.5.1 Chilled Ready Meals Market by Value, 2007–17
5.5.2 Chilled Ready Meals Market by Volume, 2007–17
5.6 Dried Ready Meals Analysis, 2007–17
5.6.1 Dried Ready Meals Market by Value, 2007–17
5.6.2 Dried Ready Meals Market by Volume, 2007–17
5.7 Frozen Ready Meals Analysis, 2007–17
5.7.1 Frozen Ready Meals Market by Value, 2007–17
5.7.2 Frozen Ready Meals Market by Volume, 2007–17
5.8 Ready Meals Brand Analysis, 2009–12
5.9 Ready Meals Distribution Channel Analysis, 2009–12
6 Appendix
6.1 About Canadean
6.2 Disclaimer
List Of Table
Table 1: Category Definitions - Prepared Meals Market
Table 2: Distribution Channel Definitions - Prepared Meals Market
Table 3: Volume Units for Prepared Meals Market
Table 4: Denmark Exchange Rate DKK – USD (Annual Average), 2007 – 2012
Table 5: Denmark Prepared Meals Market Value (DKK m) and Growth (Y-o-Y), 2007–17
Table 6: Denmark Prepared Meals Market Value (USD m) and Growth (Y-o-Y), 2007–17
Table 7: Denmark Prepared Meals Market Value (DKK m) by Category, 2007–12
Table 8: Denmark Prepared Meals Market Value (DKK m) by Category, 2012–17
Table 9: Denmark Prepared Meals Market Value (USD m) by Category, 2007–12
Table 10: Denmark Prepared Meals Market Value (USD m) by Category, 2012–17
Table 11: Denmark Prepared Meals Market Dynamics: past and future growth rates (2007–12 & 2012–17) and market size (2007, 2012 & 2017), by Category, by Value (DKK m)
Table 12: Denmark Prepared Meals Market Volume (Kg m) and Growth (Y-o-Y), 2007–17
Table 13: Denmark Per-capita Prepared Meals Consumption (Kg/head & Y-o-Y growth), 2007–17
Table 14: Denmark Prepared Meals Market Volume (Kg m) by Category, 2007–12
Table 15: Denmark Prepared Meals Market Volume (Kg m) by Category, 2012–17
Table 16: Denmark Prepared Meals Market Dynamics: past and future growth rates (2007–12 & 2012–17) and market size (2007, 2012 & 2017), by Category, by volume (Kg m)
Table 17: Denmark Meal Kits Market Value (DKK m) and Growth (Y-o-Y), 2007–17
Table 18: Denmark Meal Kits Market Value (USD m) and Growth (Y-o-Y), 2007–17
Table 19: Denmark Meal Kits Average Consumer Price (DKK) and Growth (Y-o-Y), 2007–17
Table 20: Denmark Meal Kits Market Value (DKK m) by Segments, 2007–12
Table 21: Denmark Meal Kits Market Value (DKK m) by Segments, 2012–17
Table 22: Denmark Meal Kits Market Value (USD m) by Segments, 2007–12
Table 23: Denmark Meal Kits Market Value (USD m) by Segments, 2012–17
Table 24: Denmark Meal Kits Market Volume (Kg m) and Growth (Y-o-Y), 2007–17
Table 25: Denmark Meal Kits Market Volume (Kg m) by Segments, 2007–12
Table 26: Denmark Meal Kits Market Volume (Kg m) by Segments, 2012–17
Table 27: Denmark Meal Kits Market Dynamics: past and future growth rates (2007–12 & 2012–17) and market size (2007, 2012 & 2017), by Value (DKK m), by Segments
Table 28: Denmark Meal Kits Market Dynamics: past and future growth rates (2007–12 & 2012–17) and market size (2007, 2012 & 2017), by Volume (Kg m), by Segments
Table 29: Denmark Ambient Meal Kits Market by Value (DKK m), 2007–17
Table 30: Denmark Ambient Meal Kits Market by Value (USD m), 2007–17
Table 31: Denmark Ambient Meal Kits Market by Volume (Kg m), 2007–17
Table 32: Denmark Chilled Meal Kits Market by Value (DKK m), 2007–17
Table 33: Denmark Chilled Meal Kits Market by Value (USD m), 2007–17
Table 34: Denmark Chilled Meal Kits Market by Volume (Kg m), 2007–17
Table 35: Denmark Frozen Meal Kits Market by Value (DKK m), 2007–17
Table 36: Denmark Frozen Meal Kits Market by Value (USD m), 2007–17
Table 37: Denmark Frozen Meal Kits Market by Volume (Kg m), 2007–17
Table 38: Denmark Meal Kits Market Value by Brands (DKK m), 2009–12
Table 39: Denmark Meal Kits Market Value by Brands (USD m), 2009–12
Table 40: Denmark Meal Kits Market Value by Distribution Channel (DKK m), 2009–12
Table 41: Denmark Meal Kits Market Value by Distribution Channel (USD m), 2009–12
Table 42: Denmark Pizza Market Value (DKK m) and Growth (Y-o-Y), 2007–17
Table 43: Denmark Pizza Market Value (USD m) and Growth (Y-o-Y), 2007–17
Table 44: Denmark Pizza Average Consumer Price (DKK) and Growth (Y-o-Y), 2007–17
Table 45: Denmark Pizza Market Value (DKK m) by Segments, 2007–12
Table 46: Denmark Pizza Market Value (DKK m) by Segments, 2012–17
Table 47: Denmark Pizza Market Value (USD m) by Segments, 2007–12
Table 48: Denmark Pizza Market Value (USD m) by Segments, 2012–17
Table 49: Denmark Pizza Market Volume (Kg m) and Growth (Y-o-Y), 2007–17
Table 50: Denmark Pizza Market Volume (Kg m) by Segments, 2007–12
Table 51: Denmark Pizza Market Volume (Kg m) by Segments, 2012–17
Table 52: Denmark Pizza Market Dynamics: past and future growth rates (2007–12 & 2012–17) and market size (2007, 2012 & 2017), by Value (DKK m), by Segments
Table 53: Denmark Pizza Market Dynamics: past and future growth rates (2007–12 & 2012–17) and market size (2007, 2012 & 2017), by Volume (Kg m), by Segments
Table 54: Denmark Chilled Pizza Market by Value (DKK m), 2007–17
Table 55: Denmark Chilled Pizza Market by Value (USD m), 2007–17
Table 56: Denmark Chilled Pizza Market by Volume (Kg m), 2007–17
Table 57: Denmark Frozen Pizza Market by Value (DKK m), 2007–17
Table 58: Denmark Frozen Pizza Market by Value (USD m), 2007–17
Table 59: Denmark Frozen Pizza Market by Volume (Kg m), 2007–17
Table 60: Denmark Pizza Market Value by Brands (DKK m), 2009–12
Table 61: Denmark Pizza Market Value by Brands (USD m), 2009–12
Table 62: Denmark Pizza Market Value by Distribution Channel (DKK m), 2009–12
Table 63: Denmark Pizza Market Value by Distribution Channel (USD m), 2009–12
Table 64: Denmark Ready Meals Market Value (DKK m) and Growth (Y-o-Y), 2007–17
Table 65: Denmark Ready Meals Market Value (USD m) and Growth (Y-o-Y), 2007–17
Table 66: Denmark Ready Meals Average Consumer Price (DKK) and Growth (Y-o-Y), 2007–17
Table 67: Denmark Ready Meals Market Value (DKK m) by Segments, 2007–12
Table 68: Denmark Ready Meals Market Value (DKK m) by Segments, 2012–17
Table 69: Denmark Ready Meals Market Value (USD m) by Segments, 2007–12
Table 70: Denmark Ready Meals Market Value (USD m) by Segments, 2012–17
Table 71: Denmark Ready Meals Market Volume (Kg m) and Growth (Y-o-Y), 2007–17
Table 72: Denmark Ready Meals Market Volume (Kg m) by Segments, 2007–12
Table 73: Denmark Ready Meals Market Volume (Kg m) by Segments, 2012–17
Table 74: Denmark Ready Meals Market Dynamics: past and future growth rates (2007–12 & 2012–17) and market size (2007, 2012 & 2017), by Value (DKK m), by Segments
Table 75: Denmark Ready Meals Market Dynamics: past and future growth rates (2007–12 & 2012–17) and market size (2007, 2012 & 2017), by Volume (Kg m), by Segments
Table 76: Denmark Ambient Ready Meals Market by Value (DKK m), 2007–17
Table 77: Denmark Ambient Ready Meals Market by Value (USD m), 2007–17
Table 78: Denmark Ambient Ready Meals Market by Volume (Kg m), 2007–17
Table 79: Denmark Chilled Ready Meals Market by Value (DKK m), 2007–17
Table 80: Denmark Chilled Ready Meals Market by Value (USD m), 2007–17
Table 81: Denmark Chilled Ready Meals Market by Volume (Kg m), 2007–17
Table 82: Denmark Dried Ready Meals Market by Value (DKK m), 2007–17
Table 83: Denmark Dried Ready Meals Market by Value (USD m), 2007–17
Table 84: Denmark Dried Ready Meals Market by Volume (Kg m), 2007–17
Table 85: Denmark Frozen Ready Meals Market by Value (DKK m), 2007–17
Table 86: Denmark Frozen Ready Meals Market by Value (USD m), 2007–17
Table 87: Denmark Frozen Ready Meals Market by Volume (Kg m), 2007–17
Table 88: Denmark Ready Meals Market Value by Brands (DKK m), 2009–12
Table 89: Denmark Ready Meals Market Value by Brands (USD m), 2009–12
Table 90: Denmark Ready Meals Market Value by Distribution Channel (DKK m), 2009–12
Table 91: Denmark Ready Meals Market Value by Distribution Channel (USD m), 2009–12
List Of Figures
Figure 1: Denmark Prepared Meals Market Value (DKK m) and Growth (Y-o-Y), 2007–17
Figure 2: Denmark Prepared Meals Market Value (DKK m) by Category, 2007–17
Figure 3: Denmark Prepared Meals Market Dynamics, by Category, by Market Value, 2007–17
Figure 4: Denmark Prepared Meals Market Volume (Kg m) and Growth (Y-o-Y), 2007–17
Figure 5: Denmark Per-Capita Prepared Meals Consumption (Kg/head & Y-o-Y growth), 2007–17
Figure 6: Denmark Prepared Meals Market Volume (Kg m) by Category, 2007–17
Figure 7: Denmark Prepared Meals Market Dynamics, by Category, by Market Volume 2007–17
Figure 8: Denmark Meal Kits Market Value (DKK m) and Growth (Y-o-Y), 2007–17
Figure 9: Denmark Meal Kits Average Consumer Price (DKK) and Growth (Y-o-Y), 2007–17
Figure 10: Denmark Meal Kits Market Value (DKK m) by Segments, 2007–17
Figure 11: Denmark Meal Kits Market Volume (Kg m) and Growth (Y-o-Y), 2007–17
Figure 12: Denmark Meal Kits Market Volume (Kg m) by Segments, 2007–17
Figure 13: Denmark Meal Kits Market Growth Dynamics by Value, 2007–17
Figure 14: Denmark Meal Kits Market Growth Dynamics by Volume, 2007–17
Figure 15: Denmark Ambient Meal Kits Market by Value (DKK m), 2007–17
Figure 16: Denmark Ambient Meal Kits Market by Volume (Kg m), 2007–17
Figure 17: Denmark Chilled Meal Kits Market by Value (DKK m), 2007–17
Figure 18: Denmark Chilled Meal Kits Market by Volume (Kg m), 2007–17
Figure 19: Denmark Frozen Meal Kits Market by Value (DKK m), 2007–17
Figure 20: Denmark Frozen Meal Kits Market by Volume (Kg m), 2007–17
Figure 21: Denmark Meal Kits Market Value by Brands (DKK m), 2009–12
Figure 22: Denmark Meal Kits Market Value by Distribution Channel (DKK m), 2009–12
Figure 23: Denmark Pizza Market Value (DKK m) and Growth (Y-o-Y), 2007–17
Figure 24: Denmark Pizza Average Consumer Price (DKK) and Growth (Y-o-Y), 2007–17
Figure 25: Denmark Pizza Market Value (DKK m) by Segments, 2007–17
Figure 26: Denmark Pizza Market Volume (Kg m) and Growth (Y-o-Y), 2007–17
Figure 27: Denmark Pizza Market Volume (Kg m) by Segments, 2007–17
Figure 28: Denmark Pizza Market Growth Dynamics by Value, 2007–17
Figure 29: Denmark Pizza Market Growth Dynamics by Volume, 2007–17
Figure 30: Denmark Chilled Pizza Market by Value (DKK m), 2007–17
Figure 31: Denmark Chilled Pizza Market by Volume (Kg m), 2007–17
Figure 32: Denmark Frozen Pizza Market by Value (DKK m), 2007–17
Figure 33: Denmark Frozen Pizza Market by Volume (Kg m), 2007–17
Figure 34: Denmark Pizza Market Value by Brands (DKK m), 2009–12
Figure 35: Denmark Pizza Market Value by Distribution Channel (DKK m), 2009–12
Figure 36: Denmark Ready Meals Market Value (DKK m) and Growth (Y-o-Y), 2007–17
Figure 37: Denmark Ready Meals Average Consumer Price (DKK) and Growth (Y-o-Y), 2007–17
Figure 38: Denmark Ready Meals Market Value (DKK m) by Segments, 2007–17
Figure 39: Denmark Ready Meals Market Volume (Kg m) and Growth (Y-o-Y), 2007–17
Figure 40: Denmark Ready Meals Market Volume (Kg m) by Segments, 2007–17
Figure 41: Denmark Ready Meals Market Growth Dynamics by Value, 2007–17
Figure 42: Denmark Ready Meals Market Growth Dynamics by Volume, 2007–17
Figure 43: Denmark Ambient Ready Meals Market by Value (DKK m), 2007–17
Figure 44: Denmark Ambient Ready Meals Market by Volume (Kg m), 2007–17
Figure 45: Denmark Chilled Ready Meals Market by Value (DKK m), 2007–17
Figure 46: Denmark Chilled Ready Meals Market by Volume (Kg m), 2007–17
Figure 47: Denmark Dried Ready Meals Market by Value (DKK m), 2007–17
Figure 48: Denmark Dried Ready Meals Market by Volume (Kg m), 2007–17
Figure 49: Denmark Frozen Ready Meals Market by Value (DKK m), 2007–17
Figure 50: Denmark Frozen Ready Meals Market by Volume (Kg m), 2007–17
Figure 51: Denmark Ready Meals Market Value by Brands (DKK m), 2009–12
Figure 52: Denmark Ready Meals Market Value by Distribution Channel (DKK m), 2009–12
