Synopsis
• The Future of the Spirits Market in Austria, to 2016 is the result of Canadean’s extensive market research covering the Spirits market in Austria.
• The report presents detailed analysis on the Spirits consumption trends in Austria, historic and forecast Spirits consumption volume at market and category level, brand share, and distribution channel data.
• This report brings together Canadean Intelligence's research; modelling and analysis expertise in order to develop uniquely detailed market data. This allows domestic and foreign companies to identify the market dynamics to account for the Spirits sales overall and to know which categories and segments are in the ascendency in the coming years.
Scope
Detailed category coverage is provided, covering eight product segments that include: Brandy, Gin & Genever, Liqueurs, Rum, Specialty Spirits, Tequila & Mezcal, Vodka and Whiskey.
Detailed product sales segmentation for volumes is provided, including brand data and sales by distribution channel, at the product category level.
Future forecasts allow marketers to understand the future pattern of market trends; from winners and losers to category dynamics and thereby quickly and easily indentify the key areas in which they want to compete in the future.
Summary
Why was the report written?
"• This report provides authoritative and granular detail of the Spirits market in Austria; and in doing so fill the gaps in marketers’ understanding of market trends and the components of change causing them.
• Based upon an extensive primary and secondary research to provide a comprehensive and granular insight this report allows marketers to confidently update their strategic and tactical plans.
• Marketers account for volume changes, brand dynamics and distribution trends."
What are the key drivers behind recent market changes?
Consumers have been reacting to the effects of the global recession and the following recovery period on their discretionary spending – and the consumer markets have been no exception. While the country by country market changes have varied nowhere has been left totally untouched.This report examines the components of change in the market by looking at historic and future growth patterns – how consumers’ changes in behaviour have affected total volumes, brands selected and type of products chosen.
What makes this report unique and essential to read?
The report provides the latest, highly detailed information on dynamics in the Austrian Spirits market, providing marketers with the essential information to understand their own, and their competitors’, position in the market and the information to accurately identify where to compete in the future.
Reasons To Buy
The report provides a unique mix of highly granular market data, based upon detailed industry research, in order to offer a detailed insight into the trends and dynamics affecting Spirits in Slovakia
Custom segmentation of the market provides unique views and insights for marketers on the volume, brand and distribution data, to give unparalleled insight into the market.
1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.2.1 This report provides 2011 actual sales; while forecasts are provided for 2012 – 2016.
1.3 Summary Methodology
2 Austria Spirits Market Overview
2.1 Market Dynamics by Volume
2.1.1 Overall Spirits Consumption, 2006–16
2.1.2 Per-capita Spirits consumption, 2006–16
2.1.3 Overall Spirits Market Growth Dynamics by Volume
2.1.4 Spirits Consumption by Category, 2006–16
2.1.5 Spirits Consumption – Trends and Forecasts
2.1.6 Austria Spirits Consumption by Price Segment, 2006–16
2.1.7 Austria Spirits Consumption by Alcoholic Strength, 2006–16
2.1.8 Spirits distribution – Off and On-premise Trade, 2006–16
2.1.9 Overall Off-premise Spirits Consumption by Category, 2006–16
2.1.10 Overall On-premise Spirits Consumption by Category, 2006–16
3 Austria Brandy Market Analysis
3.1 Brandy Market Growth Dynamics (Volume Analysis), 2006–16
3.2 Brandy Market Consumption Analysis, 2006–16
3.2.1 Brandy Market Volume Analysis, 2006–16
3.3 Brandy Consumption by Channels
3.3.1 Brandy Consumption by Channel, 2006–16
3.3.2 Brandy Off-premise Consumption, 2006–16
3.3.3 Brandy On-premise Consumption, 2006–16
3.4 Brandy Consumption by Price Segment, 2006–16
3.5 Brandy Consumption by Alcoholic Strength, 2006–16
3.6 Brandy Consumption by Segments, 2006–16
3.7 Armagnac Consumption Analysis
3.7.1 Armagnac Consumption, 2006–16
3.7.2 Armagnac Consumption by Price Segment, 2006–16
3.7.3 Armagnac Consumption by Alcoholic Strength, 2006–16
3.8 Cognac Consumption Analysis
3.8.1 Cognac Consumption, 2006–16
3.8.2 Cognac Consumption by Price Segment, 2006–16
3.8.3 Cognac Consumption by Alcoholic Strength, 2006–16
3.9 Fruit Brandy Consumption Analysis
3.9.1 Fruit Brandy Consumption, 2006–16
3.9.2 Fruit Brandy Consumption by Price Segment, 2006–16
3.9.3 Fruit Brandy Consumption by Alcoholic Strength, 2006–16
3.1 Other Brandy Consumption Analysis
3.10.1 Other Brandy Consumption, 2006–16
3.10.2 Other Brandy Consumption by Price Segment, 2006–16
3.10.3 Other Brandy Consumption by Alcoholic Strength, 2006–16
4 Austria Gin & Genever Market Analysis
4.1 Gin & Genever Market Consumption Analysis, 2006–16
4.1.1 Gin & Genever Market Volume Analysis, 2006–16
4.2 Gin & Genever Consumption by Channels
4.2.1 Gin & Genever Consumption by Channel, 2006–16
4.2.2 Gin & Genever Off-premise Consumption, 2006–16
4.2.3 Gin & Genever On-premise Consumption, 2006–16
4.3 Gin & Genever Consumption by Price Segment, 2006–16
4.4 Gin & Genever Consumption by Alcoholic Strength, 2006–16
5 Austria Liqueurs & Cocktails Market Analysis
5.1 Liqueurs & Cocktails Market Growth Dynamics (Volume Analysis), 2006–16
5.2 Liqueurs & Cocktails Market Consumption Analysis, 2006–16
5.2.1 Liqueurs & Cocktails Market Volume Analysis, 2006–16
5.3 Liqueurs & Cocktails Consumption by Channels
5.3.1 Liqueurs & Cocktails Consumption by Channel, 2006–16
5.3.2 Liqueurs & Cocktails Off-premise Consumption, 2006–16
5.3.3 Liqueurs & Cocktails On-premise Consumption, 2006–16
5.4 Liqueurs & Cocktails Consumption by Price Segment, 2006–16
5.5 Liqueurs & Cocktails Consumption by Alcoholic Strength, 2006–16
5.6 Liqueurs & Cocktails Consumption by Segments, 2006–16
5.7 Cream Liqueurs Consumption Analysis
5.7.1 Cream Liqueurs Consumption, 2006–16
5.7.2 Cream Liqueurs Consumption by Price Segment, 2006–16
5.7.3 Cream Liqueurs Consumption by Alcoholic Strength, 2006–16
5.8 Fruit Liqueurs Consumption Analysis
5.8.1 Fruit Liqueurs Consumption, 2006–16
5.8.2 Fruit Liqueurs Consumption by Price Segment, 2006–16
5.8.3 Fruit Liqueurs Consumption by Alcoholic Strength, 2006–16
5.9 Other Liqueurs Consumption Analysis
5.9.1 Other Liqueurs Consumption, 2006–16
5.9.2 Other Liqueurs Consumption by Price Segment, 2006–16
5.9.3 Other Liqueurs Consumption by Alcoholic Strength, 2006–16
6 Austria Rum & Cane Spirits Market Analysis
6.1 Rum & Cane Spirits Market Growth Dynamics (Volume Analysis), 2006–16
6.2 Rum & Cane Spirits Market Consumption Analysis, 2006–16
6.2.1 Rum & Cane Spirits Market Volume Analysis, 2006–16
6.3 Rum & Cane Spirits Consumption by Channels
6.3.1 Rum & Cane Spirits Consumption by Channel, 2006–16
6.3.2 Rum & Cane Spirits Off-premise Consumption, 2006–16
6.3.3 Rum & Cane Spirits On-premise Consumption, 2006–16
6.4 Rum & Cane Spirits Consumption by Price Segment, 2006–16
6.5 Rum & Cane Spirits Consumption by Alcoholic Strength, 2006–16
6.6 Rum & Cane Spirits Consumption by Segments, 2006–16
6.7 Dark Rum Consumption Analysis
6.7.1 Dark Rum Consumption, 2006–16
6.7.2 Dark Rum Consumption by Price Segment, 2006–16
6.7.3 Dark Rum Consumption by Alcoholic Strength, 2006–16
6.8 Light Rum Consumption Analysis
6.8.1 Light Rum Consumption, 2006–16
6.8.2 Light Rum Consumption by Price Segment, 2006–16
6.8.3 Light Rum Consumption by Alcoholic Strength, 2006–16
7 Austria Specialty Spirits Market Analysis
7.1 Specialty Spirits Market Growth Dynamics (Volume Analysis), 2006–16
7.2 Specialty Spirits Market Consumption Analysis, 2006–16
7.2.1 Specialty Spirits Market Volume Analysis, 2006–16
7.3 Specialty Spirits Consumption by Channels
7.3.1 Specialty Spirits Consumption by Channel, 2006–16
7.3.2 Specialty Spirits Off-premise Consumption, 2006–16
7.3.3 Specialty Spirits On-premise Consumption, 2006–16
7.4 Specialty Spirits Consumption by Price Segment, 2006–16
7.5 Specialty Spirits Consumption by Alcoholic Strength, 2006–16
7.6 Specialty Spirits Consumption by Segments, 2006–16
7.7 Other Specialty Consumption Analysis
7.7.1 Other Specialty Consumption, 2006–16
7.7.2 Other Specialty Consumption by Price Segment, 2006–16
7.7.3 Other Specialty Consumption by Alcoholic Strength, 2006–16
7.8 Raki Consumption Analysis
7.8.1 Raki Consumption, 2006–16
7.8.2 Raki Consumption by Price Segment, 2006–16
7.8.3 Raki Consumption by Alcoholic Strength, 2006–16
8 Austria Tequila & Mezcal Market Analysis
8.1 Tequila & Mezcal Market Consumption Analysis, 2006–16
8.1.1 Tequila & Mezcal Market Volume Analysis, 2006–16
8.2 Tequila & Mezcal Consumption by Channels
8.2.1 Tequila & Mezcal Consumption by Channel, 2006–16
8.2.2 Tequila & Mezcal Off-premise Consumption, 2006–16
8.2.3 Tequila & Mezcal On-premise Consumption, 2006–16
8.3 Tequila & Mezcal Consumption by Price Segment, 2006–16
8.4 Tequila & Mezcal Consumption by Alcoholic Strength, 2006–16
9 Austria Vodka Market Analysis
9.1 Vodka Market Growth Dynamics (Volume Analysis), 2006–16
9.2 Vodka Market Consumption Analysis, 2006–16
9.2.1 Vodka Market Volume Analysis, 2006–16
9.3 Vodka Consumption by Channels
9.3.1 Vodka Consumption by Channel, 2006–16
9.3.2 Vodka Off-premise Consumption, 2006–16
9.3.3 Vodka On-premise Consumption, 2006–16
9.4 Vodka Consumption by Price Segment, 2006–16
9.5 Vodka Consumption by Alcoholic Strength, 2006–16
9.6 Vodka Consumption by Segments, 2006–16
9.7 Unflavored Vodka Consumption Analysis
9.7.1 Unflavored Vodka Consumption, 2006–16
9.7.2 Unflavored Vodka Consumption by Price Segment, 2006–16
9.7.3 Unflavored Vodka Consumption by Alcoholic Strength, 2006–16
9.8 Flavored Vodka Consumption Analysis
9.8.1 Flavored Vodka Consumption, 2006–16
9.8.2 Flavored Vodka Consumption by Price Segment, 2006–16
9.8.3 Flavored Vodka Consumption by Alcoholic Strength, 2006–16
10 Austria Whisk(e)y Market Analysis
10.1 Whisk(e)y Market Growth Dynamics (Volume Analysis), 2006–16
10.2 Whisk(e)y Market Consumption Analysis, 2006–16
10.2.1 Whisk(e)y Market Volume Analysis, 2006–16
10.3 Whisk(e)y Consumption by Channels
10.3.1 Whisk(e)y Consumption by Channel, 2006–16
10.3.2 Whisk(e)y Off-premise Consumption, 2006–16
10.3.3 Whisk(e)y On-premise Consumption, 2006–16
10.4 Whisk(e)y Consumption by Price Segment, 2006–16
10.5 Whisk(e)y Consumption by Alcoholic Strength, 2006–16
10.6 Whisk(e)y Consumption by Segments, 2006–16
10.7 American Whisk(e)y Consumption Analysis
10.7.1 American Whisk(e)y Consumption, 2006–16
10.7.2 American Whisk(e)y Consumption by Price Segment, 2006–16
10.7.3 American Whisk(e)y Consumption by Alcoholic Strength, 2006–16
10.8 Canadian Whisk(e)y Consumption Analysis
10.8.1 Canadian Whisk(e)y Consumption, 2006–16
10.8.2 Canadian Whisk(e)y Consumption by Price Segment, 2006–16
10.8.3 Canadian Whisk(e)y Consumption by Alcoholic Strength, 2006–16
10.9 Irish Whisk(e)y Consumption Analysis
10.9.1 Irish Whisk(e)y Consumption, 2006–16
10.9.2 Irish Whisk(e)y Consumption by Price Segment, 2006–16
10.9.3 Irish Whisk(e)y Consumption by Alcoholic Strength, 2006–16
10.1 Scotch Whisk(e)y Consumption Analysis
10.10.1 Scotch Whisk(e)y Consumption, 2006–16
10.10.2 Scotch Whisk(e)y Consumption by Price Segment, 2006–16
10.10.3 Scotch Whisk(e)y Consumption by Alcoholic Strength, 2006–16
11 Appendix
12 Methodology
12.1 About Canadean
12.2 Disclaimer
List Of Table
Table 1: Austria Spirits Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 2: Austria Per-capita Spirits Consumption (liters/head & Y-o-Y growth), 2006–16
Table 3: Austria Spirits Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by volume
Table 4: Austria Spirits Consumption (Liters m) by Category, 2006–11
Table 5: Austria Spirits Consumption (Liters m) by Category, 2011–16
Table 6: Austria Spirits Consumption by Category – Trends & Forecasts, 2006 Vs. 2011 Vs. 2016
Table 7: Austria Spirits Consumption (Liters m) by Price Segment, 2006–11
Table 8: Austria Spirits Consumption (Liters m) by Price Segment, 2011–16
Table 9: Austria Spirits Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 10: Austria Spirits Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 11: Spirits Consumption (Liters m) by Sales Channel, 2006–16
Table 12: Austria Off-premise Spirits Consumption (Liters m) by Category, 2006–11
Table 13: Austria Off-premise Spirits Consumption (Liters m) by Category, 2011–16
Table 14: Austria On-premise Spirits Consumption (Liters m) by Category, 2006–11
Table 15: Austria On-premise Spirits Consumption (Liters m) by Category, 2011–16
Table 16: Austria Brandy Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Segments
Table 17: Austria Brandy Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 18: Austria Brandy Consumption (Liters m) by Channel, 2006–11
Table 19: Austria Brandy Consumption (Liters m) by Channel, 2011–16
Table 20: Austria Brandy Off-premise Consumption (Liters m), 2006–16
Table 21: Austria Brandy On-premise Consumption (Liters m), 2006–16
Table 22: Austria Brandy Consumption (Liters m) by Price Segment, 2006–11
Table 23: Austria Brandy Consumption (Liters m) by Price Segment, 2011–16
Table 24: Austria Brandy Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 25: Austria Brandy Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 26: Austria Brandy Consumption (Liters m) by Segments, 2006–11
Table 27: Austria Brandy Consumption (Liters m) by Segments, 2011–16
Table 28: Austria Armagnac Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 29: Austria Armagnac Consumption (Liters m) by Price Segment, 2006–11
Table 30: Austria Armagnac Consumption (Liters m) by Price Segments, 2011–16
Table 31: Austria Armagnac Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 32: Austria Armagnac Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 33: Austria Cognac Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 34: Austria Cognac Consumption (Liters m) by Price Segment, 2006–11
Table 35: Austria Cognac Consumption (Liters m) by Price Segments, 2011–16
Table 36: Austria Cognac Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 37: Austria Cognac Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 38: Austria Fruit Brandy Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 39: Austria Fruit Brandy Consumption (Liters m) by Price Segment, 2006–11
Table 40: Austria Fruit Brandy Consumption (Liters m) by Price Segments, 2011–16
Table 41: Austria Fruit Brandy Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 42: Austria Fruit Brandy Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 43: Austria Other Brandy Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 44: Austria Other Brandy Consumption (Liters m) by Price Segment, 2006–11
Table 45: Austria Other Brandy Consumption (Liters m) by Price Segments, 2011–16
Table 46: Austria Other Brandy Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 47: Austria Other Brandy Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 48: Austria Gin & Genever Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 49: Austria Gin & Genever Consumption (Liters m) by Channel, 2006–11
Table 50: Austria Gin & Genever Consumption (Liters m) by Channel, 2011–16
Table 51: Austria Gin & Genever Off-premise Consumption (Liters m), 2006–16
Table 52: Austria Gin & Genever On-premise Consumption (Liters m), 2006–16
Table 53: Austria Gin & Genever Consumption (Liters m) by Price Segment, 2006–11
Table 54: Austria Gin & Genever Consumption (Liters m) by Price Segment, 2011–16
Table 55: Austria Gin & Genever Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 56: Austria Gin & Genever Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 57: Austria Liqueurs & Cocktails Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Segments
Table 58: Austria Liqueurs & Cocktails Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 59: Austria Liqueurs & Cocktails Consumption (Liters m) by Channel, 2006–11
Table 60: Austria Liqueurs & Cocktails Consumption (Liters m) by Channel, 2011–16
Table 61: Austria Liqueurs & Cocktails Off-premise Consumption (Liters m), 2006–16
Table 62: Austria Liqueurs & Cocktails On-premise Consumption (Liters m), 2006–16
Table 63: Austria Liqueurs & Cocktails Consumption (Liters m) by Price Segment, 2006–11
Table 64: Austria Liqueurs & Cocktails Volume (Liters m) by Price Segment, 2011–16
Table 65: Austria Liqueurs & Cocktails Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 66: Austria Liqueurs & Cocktails Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 67: Austria Liqueurs & Cocktails Consumption (Liters m) by Segments, 2006–11
Table 68: Austria Liqueurs & Cocktails Consumption (Liters m) by Segments, 2011–16
Table 69: Austria Cream Liqueurs Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 70: Austria Cream Liqueurs Consumption (Liters m) by Price Segment, 2006–11
Table 71: Austria Cream Liqueurs Consumption (Liters m) by Price Segments, 2011–16
Table 72: Austria Cream Liqueurs Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 73: Austria Cream Liqueurs Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 74: Austria Fruit Liqueurs Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 75: Austria Fruit Liqueurs Consumption (Liters m) by Price Segment, 2006–11
Table 76: Austria Fruit Liqueurs Consumption (Liters m) by Price Segments, 2011–16
Table 77: Austria Fruit Liqueurs Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 78: Austria Fruit Liqueurs Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 79: Austria Other Liqueurs Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 80: Austria Other Liqueurs Consumption (Liters m) by Price Segment, 2006–11
Table 81: Austria Other Liqueurs Consumption (Liters m) by Price Segments, 2011–16
Table 82: Austria Other Liqueurs Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 83: Austria Other Liqueurs Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 84: Austria Rum & Cane Spirits Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Segments
Table 85: Austria Rum & Cane Spirits Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 86: Austria Rum & Cane Spirits Consumption (Liters m) by Channel, 2006–11
Table 87: Austria Rum & Cane Spirits Consumption (Liters m) by Channel, 2011–16
Table 88: Austria Rum & Cane Spirits Off-premise Consumption (Liters m), 2006–16
Table 89: Austria Rum & Cane Spirits On-premise Consumption (Liters m), 2006–16
Table 90: Austria Rum & Cane Spirits Consumption (Liters m) by Price Segment, 2006–11
Table 91: Austria Rum & Cane Spirits Consumption (Liters m) by Price Segment, 2011–16
Table 92: Austria Rum & Cane Spirits Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 93: Austria Rum & Cane Spirits Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 94: Austria Rum & Cane Spirits Consumption (Liters m) by Segments, 2006–11
Table 95: Austria Rum & Cane Spirits Consumption (Liters m) by Segments, 2011–16
Table 96: Austria Dark Rum Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 97: Austria Dark Rum Consumption (Liters m) by Price Segment, 2006–11
Table 98: Austria Dark Rum Consumption (Liters m) by Price Segments, 2011–16
Table 99: Austria Dark Rum Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 100: Austria Dark Rum Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 101: Austria Light Rum Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 102: Austria Light Rum Consumption (Liters m) by Price Segment, 2006–11
Table 103: Austria Light Rum Consumption (Liters m) by Price Segments, 2011–16
Table 104: Austria Light Rum Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 105: Austria Light Rum Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 106: Austria Specialty Spirits Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Segments
Table 107: Austria Specialty Spirits Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 108: Austria Specialty Spirits Consumption (Liters m) by Channel, 2006–11
Table 109: Austria Specialty Spirits Consumption (Liters m) by Channel, 2011–16
Table 110: Austria Specialty Spirits Off-premise Consumption (Liters m), 2006–16
Table 111: Austria Specialty Spirits On-premise Consumption (Liters m), 2006–16
Table 112: Austria Specialty Spirits Consumption (Liters m) by Price Segment, 2006–11
Table 113: Austria Specialty Spirits Consumption (Liters m) by Price Segment, 2011–16
Table 114: Austria Specialty Spirits Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 115: Austria Specialty Spirits Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 116: Austria Specialty Spirits Consumption (Liters m) by Segments, 2006–11
Table 117: Austria Specialty Spirits Consumption (Liters m) by Segments, 2011–16
Table 118: Austria Other Specialty Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 119: Austria Other Specialty Consumption (Liters m) by Price Segment, 2006–11
Table 120: Austria Other Specialty Consumption (Liters m) by Price Segments, 2011–16
Table 121: Austria Other Specialty Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 122: Austria Other Specialty Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 123: Austria Raki Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 124: Austria Raki Consumption (Liters m) by Price Segment, 2006–11
Table 125: Austria Raki Consumption (Liters m) by Price Segments, 2011–16
Table 126: Austria Raki Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 127: Austria Raki Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 128: Austria Tequila & Mezcal Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 129: Austria Tequila & Mezcal Consumption (Liters m) by Channel, 2006–11
Table 130: Austria Tequila & Mezcal Consumption (Liters m) by Channel, 2011–16
Table 131: Austria Tequila & Mezcal Off-premise Consumption (Liters m), 2006–16
Table 132: Austria Tequila & Mezcal On-premise Consumption (Liters m), 2006–16
Table 133: Austria Tequila & Mezcal Consumption (Liters m) by Price Segment, 2006–11
Table 134: Austria Tequila & Mezcal Consumption (Liters m) by Price Segment, 2011–16
Table 135: Austria Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 136: Austria Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 137: Austria Vodka Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Segments
Table 138: Austria Vodka Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 139: Austria Vodka Consumption (Liters m) by Channel, 2006–11
Table 140: Austria Vodka Consumption (Liters m) by Channel, 2011–16
Table 141: Austria Vodka Off-premise Consumption (Liters m), 2006–16
Table 142: Austria Vodka On-premise Consumption (Liters m), 2006–16
Table 143: Austria Vodka Consumption (Liters m) by Price Segment, 2006–11
Table 144: Austria Vodka Consumption (Liters m) by Price Segment, 2011–16
Table 145: Austria Vodka Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 146: Austria Vodka Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 147: Austria Vodka Consumption (Liters m) by Segments, 2006–11
Table 148: Austria Vodka Consumption (Liters m) by Segments, 2011–16
Table 149: Austria Unflavored Vodka Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 150: Austria Unflavored Vodka Consumption (Liters m) by Price Segment, 2006–11
Table 151: Austria Unflavored Vodka Consumption (Liters m) by Price Segments, 2011–16
Table 152: Austria Unflavored Vodka Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 153: Austria Unflavored Vodka Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 154: Austria Flavored Vodka Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 155: Austria Flavored Vodka Consumption (Liters m) by Price Segment, 2006–11
Table 156: Austria Flavored Vodka Consumption (Liters m) by Price Segments, 2011–16
Table 157: Austria Flavored Vodka Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 158: Austria Flavored Vodka Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 159: Austria Whisk(e)y Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Segments
Table 160: Austria Whisk(e)y Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 161: Austria Whisk(e)y Consumption (Liters m) by Channel, 2006–11
Table 162: Austria Whisk(e)y Consumption (Liters m) by Channel, 2011–16
Table 163: Austria Whisk(e)y Off-premise Consumption (Liters m), 2006–16
Table 164: Austria Whisk(e)y On-premise Consumption (Liters m), 2006–16
Table 165: Austria Whisk(e)y Consumption (Liters m) by Price Segment, 2006–11
Table 166: Austria Whisk(e)y Consumption (Liters m) by Price Segment, 2011–16
Table 167: Austria Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 168: Austria Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 169: Austria Whisk(e)y Consumption (Liters m) by Segments, 2006–11
Table 170: Austria Whisk(e)y Consumption (Liters m) by Segments, 2011–16
Table 171: Austria American Whisk(e)y Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 172: Austria American Whisk(e)y Consumption (Liters m) by Price Segment, 2006–11
Table 173: Austria American Whisk(e)y Consumption (Liters m) by Price Segments, 2011–16
Table 174: Austria American Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 175: Austria American Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 176: Austria Canadian Whisk(e)y Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 177: Austria Canadian Whisk(e)y Consumption (Liters m) by Price Segment, 2006–11
Table 178: Austria Canadian Whisk(e)y Consumption (Liters m) by Price Segments, 2011–16
Table 179: Austria Canadian Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 180: Austria Canadian Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 181: Austria Irish Whisk(e)y Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 182: Austria Irish Whisk(e)y Consumption (Liters m) by Price Segment, 2006–11
Table 183: Austria Irish Whisk(e)y Consumption (Liters m) by Price Segments, 2011–16
Table 184: Austria Irish Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 185: Austria Irish Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 186: Austria Scotch Whisk(e)y Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 187: Austria Scotch Whisk(e)y Consumption (Liters m) by Price Segment, 2006–11
Table 188: Austria Scotch Whisk(e)y Consumption (Liters m) by Price Segments, 2011–16
Table 189: Austria Scotch Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 190: Austria Scotch Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 191: Austria Spirits Consumption (Liters m), 2006–11
Table 192: Austria Spirits Consumption (Liters m), 2011–16
Table 193: Austria Spirits Consumption (Liters m) by Category, 2006–11
Table 194: Austria Spirits Consumption (Liters m) by Category, 2011–16
Table 195: Austria Off-premise Spirits Consumption (Liters m) by Category, 2006–11
Table 196: Austria Off-premise Spirits Consumption (Liters m) by Category, 2011–16
Table 197: Austria On-premise Spirits Consumption (Liters m) by Category, 2006–11
Table 198: Austria On-premise Spirits Consumption (Liters m) by Category, 2011–16
Table 199: Austria Brandy Volume (Liters m) by Price Segment, 2006–11
Table 200: Austria Brandy Volume (Liters m) by Price Segment, 2011–16
Table 201: Austria Gin & Genever Volume (Liters m) by Price Segment, 2006–11
Table 202: Austria Gin & Genever Volume (Liters m) by Price Segment, 2011–16
Table 203: Austria Liqueurs & Cocktails Volume (Liters m) by Price Segment, 2006–11
Table 204: Austria Liqueurs & Cocktails Volume (Liters m) by Price Segment, 2011–16
Table 205: Austria Rum & Cane Spirits Volume (Liters m) by Price Segment, 2006–11
Table 206: Austria Rum & Cane Spirits Volume (Liters m) by Price Segment, 2011–16
Table 207: Austria Specialty Spirits Volume (Liters m) by Price Segment, 2006–11
Table 208: Austria Specialty Spirits Volume (Liters m) by Price Segment, 2011–16
Table 209: Austria Tequila & Mezcal Volume (Liters m) by Price Segment, 2006–11
Table 210: Austria Tequila & Mezcal Volume (Liters m) by Price Segment, 2011–16
Table 211: Austria Vodka Volume (Liters m) by Price Segment, 2006–11
Table 212: Austria Vodka Volume (Liters m) by Price Segment, 2011–16
Table 213: Austria Whisk(e)y Volume (Liters m) by Price Segment, 2006–11
Table 214: Austria Whisk(e)y Volume (Liters m) by Price Segment, 2011–16
Table 215: Austria Brandy Volume (Liters m) by Alcoholic Strength, 2006–11
Table 216: Austria Brandy Volume (Liters m) by Alcoholic Strength, 2011–16
Table 217: Austria Gin & Genever Volume (Liters m) by Alcoholic Strength, 2006–11
Table 218: Austria Gin & Genever Volume (Liters m) by Alcoholic Strength, 2011–16
Table 219: Austria Liqueurs & Cocktails Volume (Liters m) by Alcoholic Strength, 2006–11
Table 220: Austria Liqueurs & Cocktails Volume (Liters m) by Alcoholic Strength, 2011–16
Table 221: Austria Rum & Cane Spirits Volume (Liters m) by Alcoholic Strength, 2006–11
Table 222: Austria Rum & Cane Spirits Volume (Liters m) by Alcoholic Strength, 2011–16
Table 223: Austria Specialty Spirits Volume (Liters m) by Alcoholic Strength, 2006–11
Table 224: Austria Specialty Spirits Volume (Liters m) by Alcoholic Strength, 2011–16
Table 225: Austria Tequila & Mezcal Volume (Liters m) by Alcoholic Strength, 2006–11
Table 226: Austria Tequila & Mezcal Spirits Volume (Liters m) by Alcoholic Strength, 2011–16
Table 227: Austria Vodka Volume (Liters m) by Alcoholic Strength, 2006–11
Table 228: Austria Vodka Volume (Liters m) by Alcoholic Strength, 2011–16
Table 229: Austria Whisk(e)y Volume (Liters m) by Alcoholic Strength, 2006–11
Table 230: Austria Whisk(e)y Spirits Volume (Liters m) by Alcoholic Strength, 2011–16
List Of Figures
Figure 1: Austria Spirits Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 2: Austria Per-capita Spirits Consumption (liters/head & Y-o-Y growth), 2006–16
Figure 3: Austria Spirits Market Dynamics, by Volume 2006–16
Figure 4: Austria Spirits Consumption (Liters m) by Category, 2006–16
Figure 5: Austria Spirits Consumption by Category – Trends & Forecasts, 2006 Vs. 2011 Vs. 2016
Figure 6: Austria Spirits Consumption (Liters m) by Price Segment, 2006–16
Figure 7: Austria Spirits Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 8: Spirits Distribution – Off and On-premise Trade, 2006–16
Figure 9: Austria Off-premise Spirits Consumption (Liters m) by Category, 2006–16
Figure 10: Austria On-premise Spirits Consumption (Liters m) by Category, 2006–16
Figure 11: Austria Brandy Market Dynamics by Segments, 2006–16
Figure 12: Austria Brandy Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 13: Austria Brandy Consumption (Liters m) by Channel, 2006–16
Figure 14: Austria Brandy Off-premise Consumption (Liters m), 2006–16
Figure 15: Austria Brandy On-premise Consumption (Liters m), 2006–16
Figure 16: Austria Brandy Consumption (Liters m) by Price Segment, 2006–16
Figure 17: Austria Brandy Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 18: Austria Brandy Consumption (Liters m) by Segments, 2006–16
Figure 19: Austria Armagnac Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 20: Austria Armagnac Consumption (Liters m) by Price Segment, 2006–16
Figure 21: Austria Armagnac Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 22: Austria Cognac Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 23: Austria Cognac Consumption (Liters m) by Price Segment, 2006–16
Figure 24: Austria Cognac Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 25: Austria Fruit Brandy Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 26: Austria Fruit Brandy Consumption (Liters m) by Price Segment, 2006–16
Figure 27: Austria Fruit Brandy Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 28: Austria Other Brandy Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 29: Austria Other Brandy Consumption (Liters m) by Price Segment, 2006–16
Figure 30: Austria Other Brandy Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 31: Austria Gin & Genever Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 32: Austria Gin & Genever Consumption (Liters m) by Channel, 2006–16
Figure 33: Austria Gin & Genever Off-premise Consumption (Liters m), 2006–16
Figure 34: Austria Gin & Genever On-premise Consumption (Liters m), 2006–16
Figure 35: Austria Gin & Genever Consumption (Liters m) by Price Segment, 2006–16
Figure 36: Austria Gin & Genever Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 37: Austria Liqueurs & Cocktails Market Dynamics by Segments, 2006–16
Figure 38: Austria Liqueurs & Cocktails Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 39: Austria Liqueurs & Cocktails Consumption (Liters m) by Channel, 2006–16
Figure 40: Austria Liqueurs & Cocktails Off-premise Consumption (Liters m), 2006–16
Figure 41: Austria Liqueurs & Cocktails On-premise Consumption (Liters m), 2006–16
Figure 42: Austria Liqueurs & Cocktails Consumption (Liters m) by Price Segment, 2006–16
Figure 43: Austria Liqueurs & Cocktails Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 44: Austria Liqueurs & Cocktails Consumption (Liters m) by Segments, 2006–16
Figure 45: Austria Cream Liqueurs Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 46: Austria Cream Liqueurs Consumption (Liters m) by Price Segment, 2006–16
Figure 47: Austria Cream Liqueurs Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 48: Austria Fruit Liqueurs Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 49: Austria Fruit Liqueurs Consumption (Liters m) by Price Segment, 2006–16
Figure 50: Austria Fruit Liqueurs Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 51: Austria Other Liqueurs Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 52: Austria Other Liqueurs Consumption (Liters m) by Price Segment, 2006–16
Figure 53: Austria Other Liqueurs Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 54: Austria Rum & Cane Spirits Market Dynamics by Segments, 2006–16
Figure 55: Austria Rum & Cane Spirits Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 56: Austria Rum & Cane Spirits Consumption (Liters m) by Channel, 2006–16
Figure 57: Austria Rum & Cane Spirits Off-premise Consumption (Liters m), 2006–16
Figure 58: Austria Rum & Cane Spirits On-premise Consumption (Liters m), 2006–16
Figure 59: Austria Rum & Cane Spirits Consumption (Liters m) by Price Segment, 2006–16
Figure 60: Austria Rum & Cane Spirits Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 61: Austria Rum & Cane Spirits Consumption (Liters m) by Segments, 2006–16
Figur
