Virtual Tour: Century Mart

Virtual Tour: Century Mart

Category : ICT & Media
September  2014  Pages : 530



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Summary
Virtual Tour: Century Mart gives the reader details on the outlet design of the Century Mart store in Beijing, China. The report aims to provide a virtual tour of the store using pictures of shelving and the layout of individual product categories.

Key Findings
- Nearby competitors: There's a Mannings supermarket in the same building, but Mannings mainly aims at the mid-up market, which is not a direct rival of Century Mart 
- Century Mart Shuangjing Store is located on the third ring road of Beijing, which is easily accessible via the public transportation network. The store has two floors with an operational area of approximately 10,000 square meters
- Products sold across categories: Food and Grocery, Clothing, Footwear, Personal Care, Electricals, Books and Stationery, and Household Products, among others

Synopsis
- The report gives details on the overall store layout, as well as images of shelving and the layout of individual product categories
- Details on the overall store layout, and the layout of different floors, if any
- Images of shelving and the layout of individual product categories

Reasons To Buy
The report helps companies to understand and benchmark various store layouts and product shelving patterns adopted by the company in China
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Enquiry Before Buy
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