Synopsis
World Cigarettes Austria focuses on the extent to which the market has evolved during the last twelve years in line with changing smoking habits in Austria, the competitive environment and economic developments. The end result is an accurate and objective interpretation of market trends (since 1990) and directions, assessing underlying currents of change and projecting the market scenarios of the future, providing forecasts to 2022.
Summary
Austria has been a fairly stable market for cigarettes over the past 20 years or so, with sales hovering between 13 and 15 billion pieces, currently equivalent to 1,610 pieces per head: high by Western European comparison. Non-duty paid sales add some 3 billion pieces to consumption and their share rose to 19% of overall sales in 2012.
The market is closely contested, with JTI now lying less than 1% point behind PMI, their combined share approaching 70%. International brands are gaining share on traditional national brands and those positioned in the value sector - notably Chesterfield, JPS and Pall Mall - are showing strong growth in share as premium brands suffer.
Table of Contents
Overview
Market Size
Cigarette Consumption, 1990-2013
Duty Paid & Non-Duty Paid Sales, 2002-2013
Per Capita Consumption, 1990-2013
Retail Sales, Value, 1990-2013
Market Structure
Cigarette Consumption by Type, 2000-2012
Manufacturers & Brands
Manufacturer Sales & Market Share, 2000-2013
Brand Family Shares, 2000-2006 & 2010-2012
Taxation & Retail Prices
Taxation
Summary of Taxation Rates, 2003-2013
EU Countries, Retail Price & Tax Incidence Comparison, 2013
Tobacco Tax Revenues, 1995-2008
Retail Prices
Tobacco Wholesale Price Index, 2005-2013
Comparison of Prices of Leading Brands, 2002-2013
Cigarette Prices, 2013
The Smoking Population
Smoking Population, 1990-2012
Smoking Population by Region & Gender, 1997
Production & Trade
Production
Production of Cigarettes, 1990-2011
Imports
Imports of Cigarettes, 1990-2012
Imports of Cigarettes by Country of Origin, 2000-2012
Exports
Exports of Cigarettes, 1990-2012
Exports of Cigarettes by Country of Destination, 2000-2011
Operating Constraints
Advertising Restrictions
Health Warnings
Other Restrictions
Company Profiles
JTI GmbH
Prospects & Forecasts
Consumption Forecasts to 2022
List Of Tables
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List Of Figures
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