Online video platforms (OVPs), CMS product suites and related integration services are forecast to generate $480 million in 2010 revenue, an increase of 71.1% over 2009. This report analyzes multiple categories of video platform provider including full featured OVPs, video indexing and ad serving, plus integration, encoding and associated services.
TABLE OF CONTENTS:
EXECUTIVE SUMMARY | 1 | ||
OVP Account Acquisition Driven by Need for Efficiency, Brand Visibility and Better Asset Exploitation | 1 | ||
OVP Annual Revenue Growth Rates: 2008 - 2012 | 1 | ||
Large, Well Funded and Established OVPs Drive Account Share and Product Segment Dominance | 2 | ||
OVP Market Revenue: 2007 – 2012 | 2 | ||
Online Video Platform Segment Share: Revenue Analysis 2007 – 2012 | 2 | ||
OVERVIEW | 3 | ||
Introduction to Online Video Platforms: 2010 - 2012 | 3 | ||
Scope of Research | 3 | ||
Online Video Platform Business Trends, Market Dynamics, Innovations and Relative Financial Strength |
4 | ||
OVP Account Acquisition Driven by Need for Efficiency, Brand Visibility and Better Asset Exploitation | 6 | ||
Online Video Platform Revenue Growth Rates: 2008-2012 | 6 | ||
OVP Segment Total Revenue Comparison: 2007 - 2012 | 7 | ||
Online Video Platform Segment Share: Revenue Analysis 2007 – 2012 | 8 | ||
Online Video Platform Segment | 9 | ||
Online Video Platforms--Indexing and Video Advertising | 10 | ||
Online Video Platforms--Integration and Encoding | 10 | ||
OVP Business Model Success Predicated On Achieving Deployment Scale | 12 | ||
Pro-Forma OVP Discounted Cash Flow Model | 14 | ||
Online Video Platform and Services Terminology | 17 | ||
SECTION ONE | 20 | ||
OVP Market Revenue Forecast at $480 Million In 2010 | 20 | ||
Online Video Platform and Service Revenue: 2007 - 2012 | 20 | ||
Online Video Platform Revenue Growth Rates: 2008-2012 | 21 | ||
OVP Segment Total Revenue Comparison: 2007 - 2012 | 22 | ||
Online Video Platform Segment Share: Revenue Analysis 2007 - 2012 | 23 | ||
OVP Market Segment Revenue Share Analysis 2007 – 2012 | 23 | ||
Online Video Platform Services and Integration Providers: Business Model Comparison | 24 | ||
Online Video Platform Services and Integration Providers: Revenue Analysis: 2007 - 2012 | 26 | ||
SECTION TWO | 32 | ||
OVP Revenue Analysis: 2007 - 2012 | 32 | ||
OVP Market Revenue: 2007 – 2012 | 32 | ||
OVP Annual Revenue Growth Rates: 2008 – 2012 | 32 | ||
Key Market Trends and Business Dynamics: | 33 | ||
Online Video Platform Segment Revenue Forecast: 2007 - 2012 | 35 | ||
Q&A | 37 | ||
Brightcove | 37 | ||
Delve Networks | 43 | ||
Episodic | 47 | ||
Fliqz | 51 | ||
Kaltura | 55 | ||
Kickapps | 60 | ||
Kit Digital | 64 | ||
Ooyala | 67 | ||
thePlatform | 72 | ||
Reality Digital | 78 | ||
Sorenson Media | 83 | ||
Tubemogul | 87 | ||
Visible Measures | 91 | ||
Vmix Media | 97 | ||
SECTION THREE | 102 | ||
Video Advertising and Indexing: Market Revenue Analysis 2007 - 2012 | 102 | ||
Video Advertising and Indexing Platforms: 2007-2012 | 102 | ||
Video Advertising and Indexing Platform Growth Rates: 2008-2012 | 103 | ||
Key Market Trends and Business Dynamics: | 103 | ||
Online Video Platforms--Integration and Encoding Services Sub-Segment Revenue Forecast: 2007 - 2012 | 104 | ||
Q&A | 106 | ||
Affine Systems | 106 | ||
Auditude | 109 | ||
Bay Tsp | 115 | ||
Digitalsmiths | 118 | ||
Freewheel | 122 | ||
Limelight/Limelight Networks Mobility and Monetization Solution | 126 | ||
Magnify.Net | 131 | ||
Mixpo | 135 | ||
Ramp (Formerly Everyzing) | 142 | ||
SECTION FOUR | 148 | ||
Video Platform Integration, Encoding and Related Services | 148 | ||
Video Integration, Encoding and Related Services: 2007-2012 | 148 | ||
Video Integration, Encoding and Related Services Growth Rates: 2008-2012 | 149 | ||
Key Market and Business Trends: | 149 | ||
Online Video Platforms--Integration and Encoding Services Sub-Segment Revenue Forecast: 2007 - 2012 |
150 | ||
Q&A | 151 | ||
Ioko | 151 | ||
Mediarecall | 155 | ||
Origin Digital | 159 | ||
Wowza Media Systems | 164 |
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