Video advertising networks, trafficking platforms and exchanges when evaluated with and compared to mobile counterparts are projected to process, clear and deliver $13.2 billion in combined 2012 multi-format media spend. This comparative analytics report presents a systematic, data-driven valuation of each sector’s performance, based on multi-year contrasting analysis of billed inventory and net revenue accruing to platform solutions.
Collectively, these diverse monetization solutions are forecast to return $3.6 billion in 2012 net revenue to platform providers. The video clearing/serving sector is forecast at a CAGR of 40.5% (2007 – 2014), while global mobile peers (all formats, including video) are running at a 138.4% CAGR (2009 – 2014).
This report is an investment tool for agencies, VCs, consulting firms, marketers, electronics manufacturers and solutions vendors, and provides exacting inventory management, media spend transparency and market trends by format.
TABLE OF CONTENTS:
| EXECUTIVE SUMMARY | 1 | ||
| Video Platforms, Transformation, Processing and Discovery Solutions Markets Forecast at $1.12 Billion in 2012 |
1 | ||
| Video Platforms, Processing and Optimization: Revenue 2007-2014 | 1 | ||
| Video Platforms, Processing and Discovery: Market Segments Analyzed 2012 | 2 | ||
| Video Platforms, Media Processing and Workflow: Market Positions and Core Competencies | 3 | ||
| CAGR Analysis by Segment: 2007-2014 | 5 | ||
| TERMS and DEFINITIONS | 6 | ||
| SECTION ONE | 10 | ||
| Overview: Video Platforms, Encoding, Processing, Engagement and Recommendation | 10 | ||
| Business Fundamentals and Market Outlook | 10 | ||
| Video Platforms, Transformation, Processing and Discovery Solutions Markets Forecast at $1.12 Billion in 2012 | 12 | ||
| Video Platforms, Processing and Optimization: Revenue Analysis 2007 - 2014 | 13 | ||
| Video Platforms, Media Processing, Workflow, Distribution and Recommendation | 16 | ||
| Video Platforms, Processing and Discovery: Market Segments Analyzed 2012 | 19 | ||
| Video Platforms, Media Processing and Workflow: Market Positions and Core Competencies | 20 | ||
| Integrated Video Platforms, IPTV/OTT Solutions Segments Leading Total Sector Revenue 2007 - 2014 | 23 | ||
| Annual Revenue 2007-2014 | 24 | ||
| Cumulative Segment Share: Video Platforms and Solutions 2007-2014 | 25 | ||
| Integrated Video Platforms, Processing, Optimization and Engagement Solutions: Eight Year Revenue Analysis and Projections: 2007 - 2014 | 26 | ||
| CAGR Analysis by Segment: 2007-2014 | 27 | ||
| SECTION TWO | 28 | ||
| Integrated Video Platforms: 2012 – 2014 | 28 | ||
| Market Consolidation Re-Shaped the Segment in 2011 | 28 | ||
| Business Models Are Predominantly SaaS, with Bandwidth, Storage and Usage Fees | 29 | ||
| Integrated Video Platforms | 29 | ||
| Integrated Video Platform Segment Growth Accelerants: Business-Related Video is the Medium, the Media and the Message | 30 | ||
| Integrated Video Platform Growth Forecast at 24.8% in 2012 | 31 | ||
| Integrated Video Platforms: Revenue Analysis 2007 - 2014 | 31 | ||
| MRR Averages $4,122 in 2012 | 34 | ||
| MRR Analysis: Integrated Video and IPTV/OTT Platforms: 2012 | 34 | ||
| Integrated Video Platforms: Market Positions and Core Competencies | 35 | ||
| Integrated Video Platforms Forecast to Achieve Topline Revenue of $349.3 Million in 2012 | 36 | ||
| Integrated Video Platforms: Revenue Analysis 2007 - 2014 | 37 | ||
| Integrated Video Platforms: Eight Year Revenue Analysis and Projections: 2007 - 2014 | 38 | ||
| Q & A’s | 39 | ||
| BRIGHTCOVE | 39 | ||
| KALTURA | 48 | ||
| METRIXSTREAM / METRIXAPPS | 52 | ||
| thePLATFORM | 55 | ||
| SECTION THREE | 62 | ||
| IPTV/OTT Video Platforms and Solutions: 2012 – 2014 | 62 | ||
| Larger accounts, broadcast grade solutions, reliability, scale and global sales initiatives driving growth | 62 | ||
| IPTV and OTT VIDEO Platform Solutions | 63 | ||
| IPTV/OTT Segment Forecast at $354.2 Million in 2012 | 63 | ||
| IPTV and OTT Video Platform Solutions: Market Positions and Core Competencies | 67 | ||
| IPTV/OTT Segment Growing Topline at 32.4% in 2012, 27.4% in 2013 | 68 | ||
| IPTV and OTT Video Platform Solutions: Revenue Analysis 2007 - 2014 | 68 | ||
| IPTV/OTT Market Segment Forecast at a CAGR (2007 – 2014) of 55.6% | 69 | ||
| IPTV/OTT Eight Year Revenue Analysis and Projections: 2007-2014 | 69 | ||
| Q & A’s | 70 | ||
| ANVATO | 70 | ||
| KIT DIGITAL | 74 | ||
| LABONE | 78 | ||
| OCTOSHAPE | 82 | ||
| SECTION FOUR | 87 | ||
| Encoding, Processing and Optimization Solutions, Services: 2007 – 2014 | 87 | ||
| Pre Distribution and Rights Exploitation Media Processing and Optimization Keys to Increased Views, Enhanced Monetization Opportunities | 87 | ||
| Video Processing, Transformation, Encoding and Optimization | 89 | ||
| Video Processing, Encoding, Transformation and Optimization: Revenue Forecast at $216 Million in 2012 | 90 | ||
| Video Processing, Encoding and Optimization: Revenue Analysis 2007 - 2014 | 90 | ||
| Video Processing, Transformation, Encoding and Optimization | 93 | ||
| Video Processing, Transformation, Encoding and Optimization: Revenue Analysis 2007-2014 | 95 | ||
| Video Processing, Encoding, Transformation and Optimization Topline Revenue Growth Estimated at 38.9% in 2012, 33+% in 2013 | 96 | ||
| Video Processing, Transformation, Encoding and Optimization: Revenue Analysis 2007 - 2014 | 96 | ||
| Video Processing and Optimization: Eight Year Revenue Analysis and Projections: 2007 - 2014 | 97 | ||
| Q & A’s | 98 | ||
| CONVIVA | 98 | ||
| ENCODING.COM | 103 | ||
| eyeIO | 109 | ||
| ONSTREAM MEDIA | 112 | ||
| ORIGIN DIGITAL | 115 | ||
| SORENSON MEDIA | 123 | ||
| TELESTREAM | 128 | ||
| WOWZA MEDIA SYSTEMS | 132 | ||
| SECTION FIVE | 136 | ||
| Enterprise Video Platforms and Software Solutions: 2007 – 2014 | 136 | ||
| Steady Revenue Growth, P2p Finds a Home Behind the Firewall, and More Video Publishing, Sharing and Collaboration Options Out of the Box | 136 | ||
| Enterprise Video Platforms: Billing Models and Pricing | 138 | ||
| Enterprise Video Platform Segment Forecast to Grow Revenue by 35.5% in 2012 | 139 | ||
| Enterprise Video Specialists: Segment Revenue 2007-2014 | 139 | ||
| Enterprise Video Platforms: Market Positions and Core Competencies | 142 | ||
| The Enterprise Segment is Forecast to Reach $223 Million by 2014 | 143 | ||
| Enterprise Video Platforms: Revenue Analysis 2007 - 2014 | 143 | ||
| Enterprise Video Platforms: Eight Year Revenue Analysis and Projections: 2007 - 2014 | 144 | ||
| Q & A’s | 145 | ||
| IGNITE TECHNOLOGIES | 145 | ||
| KONTIKI | 149 | ||
| QUMU | 154 | ||
| VBRICK | 158 | ||
| VIDIZMO | 162 | ||
| SECTION SIX | 166 | ||
| IPTV/VOD, Product Video Search, Discovery, Engagement and Recommendation Solutions 2012 – 2014 | 166 | ||
| Indexing and Metadata Solutions Morph Into VOD Engagement, Recommendation Engines, Product Showcases and Programming Guide Information Providers | 166 | ||
| Video Discovery, Engagement and Recommendation Software Solutions | 167 | ||
| Video Search, Discovery, Recommendation and Engagement Segment Forecast to Grow by 92.7% in 2012 | 168 | ||
| Video Engagement, Recommendation, Discovery and eCommerce Platforms: Revenue Analysis 2007 - 2014 | 168 | ||
| Video Engagement, Recommendation, Discovery and eCommerce Platforms | 171 | ||
| Video Engagement, Recommendation, Discovery and eCommerce Platforms: Revenue Analysis 2007 - 2014 | 172 | ||
| Discovery, Engagement and Recommendation Solutions: Eight Year Revenue Analysis and Projections: 2007 - 2014 | 173 | ||
| Q & A's | 174 | ||
| DIGITALSMITHS | 174 | ||
| RAMP | 180 | ||
| SNAPPYTV | 186 | ||
| SUNDAYSKY | 191 | ||
| TABOOLA | 194 | ||
| VIMATION | 197 | ||
Contact us at the Consulting WP office nearest to you or submit a business inquiry online.
Subscribe to Our Newsletter
Published On : December 2019
$ 3600
Published On : November 2019
$ 3600
Published On : November 2019
$ 3600
Published On : November 2019
$ 3600
$ 3950
