About HUDs
An HUD is a display indicator that displays information onto a transparent screen, a combiner or windshield. The major application sectors for HUDs are Automotive and Aviation. HUDs help to increase the situational awareness and enhance safety margins in these sectors. The primary components of HUDs include the following: combiner, projector unit, display panel, and video generator.
TechNavio's analysts forecast the Automotive Heads-up Display market in Germany to grow at a CAGR of 31.24 percent in terms of unit shipment over the period 2014-2019.
Covered in this report
The Automotive Heads-up Display market in Germany is divided into the following segments based on end-users:
• Premium Cars
• Sports Car
• Mid-size Cars
The report also includes the market segmentation by product types:
• Windshield Projected HUDs
• Combiner Projected HUDs
TechNavio's report, Automotive Heads-up Display Market in Germany 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. It covers the market landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.
Key Vendors
• Continental
• Delphi Automotive
• Denso
• Johnson Controls
• Nippon Seiki
• Panasonic
• Robert Bosch
• Yazaki
Key market driver
• Increased Focus on Improving Safety and Convenience for the Driver
• For a full, detailed list, view our report
Key market challenge
• High Production Costs of HUDs
• For a full, detailed list, view our report
Key market trend
• Augmented Reality HUDs
• For a full, detailed list, view our report
Key questions answered in this report
• What will the market size be in 2019 and what will the growth rate be?
• What are the Key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?
1. Abbreviations
2. Executive Summary
3. Scope
3.1 Market size calculation
Key takeaways from primary and secondary research 38
3.2 Assumptions and definitions
4. Introduction
4.1 HMD versus HUD
5. Evolution of HUDs
6. Market Landscape
6.1 Market overview
7. HUD Components
8. Technology Landscape
9. Automotive Industry in Germany: Overview
10. Market Landscape
10.1 Market size and forecast by unit shipment
10.2 Market size and forecast by revenue
11. Market Segmentation by End-user
11.1 Automotive HUD market in Germany by end-user
11.2 Premium car HUD market in Germany
11.2.1 Market size and forecast by unit shipment
11.2.2 Market size and forecast by revenue
11.3 Sports car HUD market in Germany
11.3.1 Market size and forecast by unit shipment
11.3.2 Market size and forecast by revenue
11.4 Mid-size car HUD market in Germany
11.4.1 Market size and forecast by unit shipment
11.4.2 Market size and forecast by revenue
12. Market Segmentation by Product
12.1 Global automotive HUD market by product
13. Market Segmentation by Display Technologies
14. Five Forces Analysis
15. Drivers
15.1 Strong rise in car production
15.2 Efficient value chain management
15.3 UR:BAN research initiative
15.4 Need to improve safety and convenience for drivers
15.5 Combiner HUD development
15.6 Increasing provision for product differentiation
15.7 Most attractive FDI destination in Europe
16. Market Challenges
16.1 High production costs of HUDs
16.2 Cyclical nature of automotive sales and production
16.3 Economic uncertainty
16.4 Driver distractions
17. Self-driving Concept Car: A Big “Challenge” or “Opportunity” Ahead for HUDs?
18. Market Trends
18.1 Paradigm shift in automotive industry in Germany
18.2 Market consolidation
18.3 Declining ASP of HUDs
18.4 AR HUDs
18.5 Vehicle safety regulations
19. Competitive Landscape
19.1 Competitive scenario
20. Key Vendor Analysis
20.1 Continental
20.1.1 Key Facts
20.1.2 Business Overview
20.1.3 Business Segmentation by Revenue 2013
20.1.4 Business Segmentation by Revenue 2012 and 2013
20.1.5 Geographical Segmentation by Revenue 2013
20.1.6 Business Strategy
20.1.7 Recent Developments
20.1.8 SWOT Analysis
20.2 Delphi Automotive
20.2.1 Key Facts
20.2.2 Business Overview
20.2.3 Business Segmentation by Revenue 2014
20.2.4 Business Segmentation by Revenue 2013 and 2014
20.2.5 Geographical Segmentation 2014
20.2.6 Business Strategy
20.2.7 Recent Developments
20.2.8 SWOT Analysis
20.3 DENSO
20.3.1 Key Facts
20.3.2 Business Overview
20.3.3 Business Groups by Revenue 2014
20.3.4 Business Groups by Revenue 2013 and 2014
20.3.5 Geographical Segmentation by Revenue 2014
20.3.6 Business Strategy
20.3.7 Recent Developments
20.3.8 SWOT Analysis
20.4 Nippon Seiki
20.4.1 Key Facts
20.4.2 Business Overview
20.4.3 Business Segmentation by Revenue 2014
20.4.4 Business Segmentation by Revenue 2013 and 2014
20.4.5 Geographical Segmentation by Revenue 2014
20.4.6 Business Strategy
20.4.7 SWOT Analysis
20.5 Robert Bosch
20.5.1 Key Facts
20.5.2 Business Overview
20.5.3 Business Segmentation by Revenue 2013
20.5.4 Business Segmentation by Revenue 2012 and 2013
20.5.5 Geographical Segmentation by Revenue 2013
20.5.6 Business Strategy
20.5.7 Recent Developments
20.5.8 SWOT Analysis
20.6 Visteon
20.6.1 Key facts
20.6.2 Business overview
20.6.3 Business segmentation by revenue 2014
20.6.4 Business segmentation by revenue 2013 and 2014
20.6.5 Geographical segmentation by revenue 2014
20.6.6 Business strategy
20.6.7 Recent developments
20.6.8 SWOT analysis
20.7 Yazaki
20.7.1 Key facts
20.7.2 Business overview
20.7.3 Key offerings
20.7.4 Net sales by 2012 and 2013
20.7.5 Geographical segmentation by revenue 2014
20.7.6 SWOT analysis
List Of Exhibits:
Exhibit 1: Working of HUD system
Exhibit 2: Conceptual sketch of HMD
Exhibit 3: Major requisites for HUD systems
Exhibit 4: HUD components
Exhibit 5: Global automotive HUD market value chain
Exhibit 6: Evolution of display technologies embraced by HUDs
Exhibit 7: CRT HUDs
Exhibit 8: LED bulb: components
Exhibit 9: Laser scanning HUDs
Exhibit 10: Automotive HUD market in Germany 2014-2019 (million units)
Exhibit 11: Automotive HUD market in Germany 2014-2019 ($ million)
Exhibit 12: Car production in Germany (million units)
Exhibit 13: Fitment rate of HUDs in cars ($)
Exhibit 14: Automotive HUD market in Germany by end-user 2014-2019
Exhibit 15: Premium car HUD market in Germany (million units)
Exhibit 16: ASP of HUDs embraced in premium cars 2013-2019 ($)
Exhibit 17: Premium car HUD market in Germany ($ million)
Exhibit 18: Sports car HUD market in Germany (million units)
Exhibit 19: Sports car HUD market in Germany ($ million)
Exhibit 20: ASP of HUDs in sports car 2013-2019 ($)
Exhibit 21: Mid-size car HUD market in Germany (million units)
Exhibit 22: Mid-size car HUD market in Germany ($ million)
Exhibit 23: ASP of HUDs in mid-size cars ($)
Exhibit 24: Automotive HUD market in Germany by product 2014-2019
Exhibit 25: Car production in Germany 2012-2019 (million units)
Exhibit 26: Role of automotive OEMs and suppliers in passenger car value creation
Exhibit 27: Competitive scenario of automotive HUD market in Germany
Exhibit 28: Continental: Business Segmentation by Revenue 2013
Exhibit 29: Continental: Business Segmentation by Revenue 2012 and 2013 (US$ billion)
Exhibit 30: Continental: Geographical Segmentation by Revenue 2013
Exhibit 31: Delphi Automotive: Business Segmentation by Revenue 2014
Exhibit 32: Delphi Automotive: Business Segmentation by Revenue 2013 and 2014 (US$ billion)
Exhibit 33: Delphi Automotive: Geographical Segmentation 2014
Exhibit 34: DENSO: Business Groups by Revenue 2014
Exhibit 35: DENSO: Business Groups by Revenue 2013 and 2014 (US$ billion)
Exhibit 36: DENSO: Geographical Segmentation by Revenue 2014
Exhibit 37: Nippon Seiki: Business Segmentation by Revenue 2014
Exhibit 38: Nippon Seiki: Business Segmentation by Revenue 2013 and 2014 (US$ million)
Exhibit 39: Nippon Seiki: Geographical Segmentation by Revenue 2014
Exhibit 40: Robert Bosch: Business Segmentation by Revenue 2013
Exhibit 41: Robert Bosch: Business Segmentation by Revenue 2012 and 2013 (US$ billion)
Exhibit 42: Robert Bosch: Geographical Segmentation by Revenue 2013
Exhibit 43: Visteon: business segmentation by revenue 2014
Exhibit 44: Visteon: business segmentation by revenue 2013 and 2014 ($ billion)
Exhibit 45: Visteon: geographical segmentation by revenue 2014
Exhibit 46: Yazaki: Key offerings
Exhibit 47: Yazaki: Net sales 2012 and 2013 ($ billion)
Exhibit 48: Yazaki: Geographical segmentation by revenue 2014
