Synopsis
Baby Food Finland examines the trends in the baby food market for 2006-2012, with forecasts to 2018. It examines how live birth rates, breastfeeding trends, the economic crisis, new product and packaging developments, changing attitudes and safety concerns have affected the market for baby milks, cereals, meals, drinks and finger foods.
Summary
Finland's birth rate was on an upward curve between 2006 and 2010 but has declined in 2011 and 2012. Sales of baby food were therefore boosted at the start of the period but have subsequently fallen in volume terms. After a further decline in 2013, there is expected to be a return to regular slight increases in the annual number of births. All sectors of the baby food market are forecast to show low levels of growth.
The economic downturn which began in 2008 has had less of an impact than in many other countries and value sales have continued to rise, driven by higher prices and a trend towards more sophisticated products, including organic food, toddler milks and, to a lesser extent, baby snacks. Between 2012 and 2018, value sales are forecast to increase in real terms in all sectors and to reach a total of €101.3 million. Growth at current prices is estimated at around 20.9%, although at constant prices the increase is likely to be closer to 6%.
Table of Contents
Executive Summary
Market Size
Baby Food: Market Size, 2006-2012
Market Segmentation
Baby Food: Market Segmentation, 2012
Market Trends
Baby Food: % Growth, 2006-2012
Per Capita
Baby Food: Per Capita Consumption & Expenditure, 2011 & 2012
Major Developments
Distribution
The Suppliers
Baby Food: Manufacturer Shares, 2012
The Future
Projected Market Size, 2018 & Growth Rates, 2012-2018
Background to the Market
The Baby Population
Birth & Population Trends, 2002-2012
Baby Population, 2002-2012
Family Structure
Family Structure, 2011
Trends in Marriages & Divorces, 2006-2012
Employment
Trends in Working Women, 2006-2012
Employment Rates among Women with Children aged up to Three Years, 2006-2011
Breastfeeding
Incidence of Exclusive Breastfeeding, 1995-2010
Incidence of Overall Breastfeeding, 1995-2010
Incidence of Extra Food Intake, 1995, 2005 & 2010
The Influence of Eating Habits
Market Profile
Overview
Introduction
Key Features & Developments
Baby Food: Market Value, Current Prices, 2006-2012
Baby Food: Market Value, Constant Prices, 2006-2012
Baby Food: Market Value, US Dollars, 2006-2012
Baby Food: Market Volume, 2006-2012
Baby Food: Per Capita Expenditure, Current Prices, 2006-2012
Baby Food: Per Capita Expenditure, Constant Prices, 2006-2012
Baby Food: Per Capita Expenditure, US Dollars, 2006-2012
Baby Food: Per Capita Consumption, 2006-2012
Manufacturers & Brands
Baby Food: Manufacturer Share Trends, 2006-2012
Baby Food: Manufacturer Shares by Sector, 2012
Baby Milks
Key Features & Developments
Baby Milks: Sector Trends, 2006-2012
Per Capita Trends
Baby Milks: Per Capita Expenditure & Consumption, 2006-2012
Market Segmentation
Baby Milks: Brand Price Positioning Analysis, 2013
Manufacturers & Brands
Baby Milks: Manufacturer Share Trends, 2006-2012
Baby Milks: Brands by Segment, 2013
Baby Cereals
Key Features & Developments
Baby Cereals: Sector Trends, 2006-2012
Per Capita Trends
Baby Cereals: Per Capita Expenditure & Consumption, 2006-2012
Market Segmentation
Manufacturers & Brands
Baby Cereals: Manufacturer Share Trends, 2006-2012
Baby Meals
Key Features & Developments
Baby Meals: Sector Trends, 2006-2012
Per Capita Trends
Baby Meals: Per Capita Expenditure & Consumption, 2006-2012
Market Segmentation
Manufacturers & Brands
Baby Meals: Manufacturer Share Trends, 2006-2012
Distribution
Retailing
Grocery Structure
Breakdown of Grocery Outlets by Shop Type, 2008, 2010 & 2011
Grocery Sales by Shop Type, 2007-2011
Major Food Retailers, 2009 & 2011
Baby Food Distribution
Sales of Baby Food by Store Type, 2006-2012
The Suppliers
Company Profiles
Introduction
Baby Food: Manufacturer Representation, Value, 2012
Baby Food: Manufacturer Representation, Volume, 2012
Suomen Nestlé Oy
Suomen Nestlé: Market Shares, 2012
Danone/Nutricia Baby Oy
Nutricia: Market Shares, 2012
Hero/Oy Semper AB
Hero/Semper: Market Shares, 2012
Other Suppliers
Hipp Finland
Valio Oy
Arla Ingman Oy Ab
Foreign Trade
Imports
Imports of Baby Food by Type, Volume, 2006-2011
Imports of Baby Food by Type, Value, 2006-2011
Imports of Baby Food by Country of Origin, Volume, 2009-2011
Imports of Baby Food by Country of Origin, Value, 2009-2011
Exports
Exports of Baby Food by Type, Volume, 2006-2011
Exports of Baby Food by Type, Value, 2006-2011
Exports of Baby Food by Country of Destination, Volume, 2009-2011
Exports of Baby Food by Country of Destination, Value, 2009-2011
The Future
Live Birth Trends
Birth & Population Projections, 2006-2018
The Baby Population, 2012-2018
Consumer Attitudes
Future Trends
Baby Food: Market Value Forecasts, Current Prices, 2012-2018
Baby Food: Market Value Forecasts, Constant Prices, 2012-2018
Baby Food: Market Value Forecasts, US Dollars, 2012-2018
Baby Food: Market Volume Forecasts, 2012-2018
Baby Food: Per Capita Expenditure Forecasts, Current Prices, 2012-2018
Baby Food: Per Capita Expenditure Forecasts, Constant Prices, 2012-2018
Baby Food: Per Capita Expenditure Forecasts, US Dollars, 2012-2018
Baby Food: Per Capita Consumption Forecasts, 2012-2018
Economic & Demographic Background
Political & Economic Summary
Economic Background
Economic Indicators, 2006-2013
RPI Trends, 2006-2018
Demographic Data
Population Trends, 2006-2018
List Of Tables
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List Of Figures
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