Synopsis
Canadean’s, "Brandy in Italy to 2016: Databook" contains detailed historic and forecast Brandy consumption analysis, segmented at a category level. It provides year on year growth figures for the different types of Brandy available in Italy, as well as volume data based on price segments and alcoholic strength. This report reviews the latest industry trends both for overall products as well as leading market players, which makes it an essential tool for companies active across the Italy alcoholic drinks value chain and for new players considering entering the market.
Scope
• Overview of the Brandy category in Italy
• Analysis on consumption of the Brandy category in Italy, by volume, value, brands and channels
• Provides detailed historic and forecast data on the off-premise and on-premise consumption of the Brandy category in Italy
• Historic and forecast consumption value of the Brandy category in Italy by alcoholic strength and by price segments
Summary
This report is the result of Canadean’s extensive market research covering the Brandy category in Italy. It provides detailed historic and forecast consumption volume and values, at channel level. "Brandy in Italy to 2016: Databook" provides a top-level overview and detailed insight into the operating environment of the Brandy category in Italy
Reasons To Buy
• Provides you with important figures on consumption of the Brandy category in Italy
• Allows you to analyze the Brandy category in Italy with detailed historic consumption of the category by volume, value, brands, channels, price segments and by alcoholic strength.
• Helps you plan your future business decisions using forecast figures for the category along with segment level information
1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.2.1 Introduction
1.2.2 Large scale, international, program of online consumer surveys
1.2.3 Nationally Representative results (age, gender)
1.2.4 Parents answered on their children’s behalf
1.2.5 Legal Drinking Age exclusions for alcoholic drinks categories
1.2.6 Integrated with industry calling and secondary research
2 Italy Brandy Market Analysis
2.1 Brandy Market Growth Dynamics (Volume Analysis), 2006–16
2.2 Brandy Market Consumption Analysis, 2006–16
2.2.1 Brandy Market Volume Analysis, 2006–16
2.2.2 Brandy Market Value Analysis, 2006–16
2.3 Brandy Consumption by Major Brands (Top 10)
2.4 Brandy Consumption by Channels
2.4.1 Brandy Consumption by Channel, 2006–16
2.4.2 Brandy Off-premise Consumption, 2006–16
2.4.3 Brandy On-premise Consumption, 2006–16
2.5 Brandy Consumption by Price Segment, 2006–16
2.6 Brandy Consumption by Alcoholic Strength, 2006–16
2.7 Brandy Consumption by Segments, 2006–16
2.8 Armagnac Consumption Analysis
2.8.1 Armagnac Consumption, 2006–16
2.8.2 Armagnac Consumption by Price Segment, 2006–16
2.8.3 Armagnac Consumption by Alcoholic Strength, 2006–16
2.9 Cognac Consumption Analysis
2.9.1 Cognac Consumption, 2006–16
2.9.2 Cognac Consumption by Price Segment, 2006–16
2.9.3 Cognac Consumption by Alcoholic Strength, 2006–16
2.1 Other Brandy Consumption Analysis
2.10.1 Other Brandy Consumption, 2006–16
2.10.2 Other Brandy Consumption by Price Segment, 2006–16
2.10.3 Other Brandy Consumption by Alcoholic Strength, 2006–16
3 Appendix
3.1 Methodology
3.2 About Canadean
3.3 Disclaimer
List Of Table
Table 1: Volume Units for Spirits Market
Table 2: Italy Brandy Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Segments
Table 3: Italy Brandy Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 4: Italy Brandy Market Value (EUR m) and Growth (Y-o-Y), 2006–11
Table 5: Italy Brandy Market Value (EUR m) and Growth (Y-o-Y), 2011–16
Table 6: Italy Brandy Market Value (USD m) and Growth (Y-o-Y), 2006–11
Table 7: Italy Brandy Market Value (USD m) and Growth (Y-o-Y), 2011–16
Table 8: Italy Brandy Consumption by Major Brands (Liters m), 2008–11
Table 9: Italy Brandy Consumption (Liters m) by Channel, 2006–11
Table 10: Italy Brandy Consumption (Liters m) by Channel, 2011–16
Table 11: Italy Brandy Off-premise Consumption (Liters m), 2006–16
Table 12: Italy Brandy On-premise Consumption (Liters m), 2006–16
Table 13: Italy Brandy Consumption (Liters m) by Price Segment, 2006–11
Table 14: Italy Brandy Consumption (Liters m) by Price Segment, 2011–16
Table 15: Italy Brandy Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 16: Italy Brandy Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 17: Italy Brandy Consumption (Liters m) by Segments, 2006–11
Table 18: Italy Brandy Consumption (Liters m) by Segments, 2011–16
Table 19: Italy Armagnac Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 20: Italy Armagnac Consumption (Liters m) by Price Segment, 2006–11
Table 21: Italy Armagnac Consumption (Liters m) by Price Segments, 2011–16
Table 22: Italy Armagnac Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 23: Italy Armagnac Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 24: Italy Cognac Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 25: Italy Cognac Consumption (Liters m) by Price Segment, 2006–11
Table 26: Italy Cognac Consumption (Liters m) by Price Segments, 2011–16
Table 27: Italy Cognac Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 28: Italy Cognac Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 29: Italy Other Brandy Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 30: Italy Other Brandy Consumption (Liters m) by Price Segment, 2006–11
Table 31: Italy Other Brandy Consumption (Liters m) by Price Segments, 2011–16
Table 32: Italy Other Brandy Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 33: Italy Other Brandy Consumption (Liters m) by Alcoholic Strength, 2011–16
List Of Figures
Figure 1: Consumer Panel Report Methodology
Figure 2: Italy Brandy Market Dynamics by Segments, 2006–16
Figure 3: Italy Brandy Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 4: Italy Brandy Market Value (EUR m) and Growth (Y-o-Y), 2006–16
Figure 5: Italy Brandy Consumption by Major Brands (Liters m), 2008–11
Figure 6: Italy Brandy Consumption (Liters m) by Channel, 2006–16
Figure 7: Italy Brandy Off-premise Consumption (Liters m), 2006–16
Figure 8: Italy Brandy On-premise Consumption (Liters m), 2006–16
Figure 9: Italy Brandy Consumption (Liters m) by Price Segment, 2006–16
Figure 10: Italy Brandy Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 11: Italy Brandy Consumption (Liters m) by Segments, 2006–16
Figure 12: Italy Armagnac Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 13: Italy Armagnac Consumption (Liters m) by Price Segment, 2006–16
Figure 14: Italy Armagnac Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 15: Italy Cognac Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 16: Italy Cognac Consumption (Liters m) by Price Segment, 2006–16
Figure 17: Italy Cognac Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 18: Italy Other Brandy Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 19: Italy Other Brandy Consumption (Liters m) by Price Segment, 2006–16
Figure 20: Italy Other Brandy Consumption (Liters m) by Alcoholic Strength, 2006–16
