TechNavio's analysts forecast the Breakfast Cereals market in the US to grow at a CAGR of 2.14 percent over the period 2012-2016. One of the key factors contributing to this market growth is the increase in a health-conscious population. The Breakfast Cereals market in the US has also been witnessing the increasing demand for natural and organic breakfast cereals. However, the declining birth rates could pose a challenge to the growth of this market.... Research Beam Model: Research Beam Product ID: 17192 2500 USD New
Breakfast Cereals Market in the US 2012-2016
 

Breakfast Cereals Market in the US 2012-2016

Breakfast Cereals Market in the US 2012-2016

Category : Food & Beverages

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TechNavio's analysts forecast the Breakfast Cereals market in the US to grow at a CAGR of 2.14 percent over the period 2012-2016. One of the key factors contributing to this market growth is the increase in a health-conscious population. The Breakfast Cereals market in the US has also been witnessing the increasing demand for natural and organic breakfast cereals. However, the declining birth rates could pose a challenge to the growth of this market. 
TechNavio's report, the Breakfast Cereals Market in the US 2012-2016, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers South, Central, North East and West regions; it also covers the Breakfast Cereals market landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.
The key vendors dominating this market space are General Mills Inc., Kellogg Co., PepsiCo Inc., and Ralcorp Inc.
Other vendors mentioned in the report are Kraft Foods Group Inc., Malt-O-Meal Co., and Nestlé S.A.
Key questions answered in this report: 
What will the market size be in 2016 and what will the growth rate be?
What are the key market trends?
What is driving this market?
What are the challenges to market growth?
Who are the key vendors in this market space?
What are the market opportunities and threats faced by the key vendors?
What are the strengths and weaknesses of the key vendors?
You can request one free hour of our analyst’s time when you purchase this market report. Details are provided within the report.

 

 

01. Executive Summary

02. Scope of the Report


02.1 Market Overview

02.2 Product Offerings

03. Market Research Methodology

03.1 Market Research Process

03.2 Research Design

03.3 Research Methodology

04. List of Abbreviations

05. Introduction

06. Market Landscape


06.1 Market Overview

06.2 Market Size and Forecast by Revenue

06.3 Market Size and Forecast by Volume

06.4 Five Forces Analysis

07. Market Segmentation by Distribution Channels

07.1 Breakfast Cereals Market in the US by Distribution Channels 2012

08. Market Segmentation by Product

08.1 Breakfast Cereals Market in the US by Product 2012-2016

08.2 Ready-to-eat Cereals Market in the US 2012-2016

08.2.1 Market Size and Forecast

08.2.2 RTE Cereals Market in the US  by Product Segmentation

08.2.3 RTE Cereals Market in the US  by Sugar Content

08.3 Hot Cereals Market in the US 2012-2016

08.3.1 Market Size and Forecast

09. Geographical Segmentation

09.1 Breakfast Cereals Market in the US by Geographical Segmentation 2012

10. Buying Criteria

11. Market Growth Drivers

12. Drivers and their Impact

13. Market Challenges

14. Impact of Drivers and Challenges

15. Market Trends

16. Trends and their Impact

17. Vendor Landscape


17.1 Competitive Scenario

17.2 Market Share Analysis 2012

17.3 Other Prominent Vendors

18. Key Vendor Analysis

18.1 General Mills Inc.

18.1.1 Business Overview

18.1.2 Business Segmentation

18.1.3 Key Information

18.1.4 SWOT Analysis

18.2 Kellogg Co.

18.2.1 Business Overview

18.2.2 Business Segmentation

18.2.3 Key Information

18.2.4 SWOT Analysis

18.3 PepsiCo Inc.

18.3.1 Business Overview

18.3.2 Business Segmentation

18.3.3 Key Information

18.3.4 SWOT Analysis

18.4 Ralcorp Inc.

18.4.1 Business Overview

18.4.2 Business Segmentation

18.4.3 Key Information

18.4.4 SWOT Analysis

19. Other Reports in this Series



List of Exhibits

Exhibit 1: Market Research Methodology

Exhibit 2: Breakfast Cereals Market in the US

Exhibit 3: Breakfast Cereals Market in the US 2012-2016 (US$ billion)

Exhibit 4: Breakfast Cereals Market in the US 2012-2016 (million metric tons)

Exhibit 5: Breakfast Cereals Market in the US by Distribution Channels

Exhibit 6: Breakfast Cereals Market in the US by Distribution Segmentation 2012

Exhibit 7: Breakfast Cereals Market in the US by Product 2012-2016

Exhibit 8: Breakfast Cereals Market in the US by Product 2012-2016 (US$ billions)

Exhibit 9: Ready-to-eat Cereals Market in the US 2012-2016 (US$ billion)

Exhibit 10: RTE Cereals market in the US by Product 2012

Exhibit 11: RTE Cereals Market in the US Segmentation by Sugar Content 2012

Exhibit 12: Hot Cereals Market in the US 2012-2016 (US$ billion)

Exhibit 13: Breakfast Cereals Market in the US by Geographical Segmentation 2012

Exhibit 14: New Ready-to-eat Product Introductions by Launch Type 2012

Exhibit 15: US Birth Rates 1909-2012

Exhibit 16: Vendor Share in Breakfast Cereals Market in the US 2012

Exhibit 17: Business Segmentation of General Mills Inc.

Exhibit 18: Business Segmentation of General Mills Inc. 2012

Exhibit 19: Segmentation of US Retail Segment 2012

Exhibit 20: Business Segmentation of Kellogg Co. 2012

Exhibit 21: Business Segmentation of PepsiCo Inc.

Exhibit 22: Product Mix of PepsiCo Inc.

Exhibit 23: Business Segmentation of Ralcorp Inc.



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