China Air Purifier Industry Report, 2013-2016 of Sino Market Insight forecasts that China’s output of air purifier will reach 17.8 million units in 2016, with an increase of about 16% in 2013-2016.
In 2010-2013, household appliance companies at home and abroad have entered the Chinese air purifier market successively, accompanied by a substantial growth in sales volume. Daikin that cracked the Chinese market in 2010 witnessed a year-on-year increase of 2.6 times in air purifier products in January 2013; Sharp that entered China in 2011 saw a year-on-year rise of 2 times in the sales volume of air purifier in January 2013; as of February, 2013, Vatti that tapped into the field of household air purifier in early 2012 reached cumulative sales volume of over 20,000 units.
In the context of hot market sales, many companies have enhanced their production capacity one by one, Panasonic since January 2013, for example, has raised the operating rate of its air purifier factory in China to 150% of the same period last year; Sharp’s factory in Shanghai is under expansion; Honeywell will also increase investment in the research and development of air and water purification. At the same time, the export-oriented Chinese enterprises have also begun to accelerate the layout of domestic market.
Consisting of seven chapters and 76 charts, this report forecasts and analyzes data related to each chapter, mainly covering the followings:
1.China’s macro-economic environment (including GDP, industrial added value, investment, consumption, import and export, etc.);
2.Industry overview (including definition, classification, application, primary technology, industry market environment, relevant policies, etc.);
3.Market operation (involving operating revenue, total profit, production & sales analysis and forecast, import & export analysis and forecast, etc.);
4.Competitive landscape (involving brand competition, breakdown product competition, price competition, etc.);
5.Market environment, classification, market capacity forecast of market segments i.e. household air purifier and in-vehicle air purifier;
6.Revenue, market share, market attention, product price, news, etc. of 10 major foreign companies e.g. Philips, Panasonic, Sharp and 10 leading Chinese peers such as Yadu, Midea, Gree.
1. Macro-economic Environment in China, 2011- 2013
1.1 China's GDP
1.2 Industrial Added Value
1.3 Fixed-Asset Investment
1.4 Consumption Maintains Steady Growth
1.5 Import and Export
1.6 Price Level
1.7 Macroeconomic Forecast, 2012-2013E
2. Air Purifier Industry Overview
2.1 Definition and Classification
2.1.1 Definition
2.1.2 Classification
2.2 Application Fields
2.3 Industry Market Environment
2.3.1 Air Environment
2.3.2 Consumption
2.4 Relevant Policies
3. Air Purifier Industry Market Operation
3.1 Market Profile
3.2 Supply and Demand Analysis
3.2.1 Output Analysis and Forecast
3.2.2 Sales Volume Analysis and Forecast
3.3 Import and Export Analysis
3.3.1 Export Analysis and Forecast
3.3.2 Import Analysis and Forecast
4. Competitive Landscape
4.1 Overall Situation
4.2 Brand Competition
4.3 Breakdown Product Competition
4.4 Price Competition
4.4.1 Brand Price Competition
4.4.2 Breakdown Product Price Competition
5. Air Purifier Industry Segments
5.1 Household Type
5.1.1 Classification
5.1.2 Market Scale
5.2 In-Vehicle Type
6. Major Foreign Companies
6.1 Philips
6.1.1 Profile
6.1.2 Key Financial Indicators
6.1.3 Air Purifier Product and Price
6.1.4 Market Attention and Market Share
6.2 Panasonic
6.2.1 Profile
6.2.2 Key Financial Indicators
6.2.3 Air Purifier Product and Price
6.2.4 Market Attention and Market Share
6.2.5 Sales Volume Soars, Operating Rate Up to 1.5 Times
6.3 Sharp
6.3.1 Profile
6.3.2 Air Purifier Product and Price
6.3.3 Market Attention and Market Share
6.3.4 Air Purifier Sales Trebles YoY, Factory Expanded
6.4 Blueair
6.4.1 Profile
6.4.2 Air Purifier Product and Price
6.4.3 Market Share
6.5 Honeywell
6.5.1 Profile
6.5.2 Key Financial Indicators
6.5.3 Air Purifier Product
6.5.4 Seize Opportunities of Urbanization, Increase Investment in Air and Water Purification
6.6 Electrolux
6.6.1 Profile
6.6.2 Key Financial Indicators
6.6.3 Air Purifier Product and Price
6.7 Daikin
6.7.1 Profile
6.7.2 Key Financial Indicators
6.7.3 Air Purifier Product and Price
6.7.4 To Constantly Introduce New Products
6.8 Plaston
6.8.1 Profile
6.8.2 Key Financial Indicators
6.8.3 Air Purifier Product and Price
6.9 Hitachi
6.9.1 Profile
6.9.2 Key Financial Indicators
6.9.3 Air Purifier Product and Price
6.10 Amway
6.10.1 Profile
6.10.2 Air Purifier
7. Major Domestic Companies
7.1 Shenzhen Rainbow Fine Chemical Industry Co., Ltd (002256)
7.1.1 Profile
7.1.2 Key Financial Indicators
7.1.3 Revenue and Gross Margin by Sector
7.1.4 Revenue and Gross Margin by Product
7.1.5 Revenue and Gross Margin by Region
7.1.6 Acquisition of Indoor Environmental Protection Enterprise - Green-welcome
7.1.7 Net Income in H1 2013 Expected to Increase 18 Times
7.2 Beijing YADU Indoor Environmental Protection Science & Technology Co.,Ltd.
7.2.1 Profile
7.2.2 Air Purifier Product and Price
7.2.3 Market Attention and Market Share
7.3 Guangdong Midea Electric Appliances Co., Ltd.
7.3.1 Profile
7.3.2 Key Financial Indicators
7.3.3 Air Purifier Product and Price
7.3.4 Market Attention and Market Share
7.3.5 To Launch Air Purifier Product for Visual Monitoring of Formaldehyde Concentration Device
7.4 Gree Electric Appliances, Inc. of Zhuhai
7.4.1 Profile
7.4.2 Key Financial Indicators
7.4.3 Air Purifier Product and Price
7.5 Haier Electronics Group Co., Ltd
7.5.1 Profile
7.5.2 Key Financial Indicators
7.5.3 Air Purifier Product and Price
7.6 Broad Air Quality Technology Co., Ltd.
7.6.1 Profile
7.6.2 Air Purifier Product and Price
7.6.3 Market Attention
7.6.4 Domestic Sales of Commodities Originally Produced for Export
7.7 Zhangzhou Wanlida Light Catalysis Technology Co., Ltd.
7.7.1 Profile
7.7.2 Air Purifier Product and Price
7.8 Airdow Technology (Xiamen) Co., LTD
7.8.1 Profile
7.8.2 Air Purifier Product and Price
7.9 Airmate Electrical (Shenzhen) Co., Ltd.
7.9.1 Profile
7.9.2 Key Financial Indicators
7.9.3 Air Purifier Product and Price
7.10 Qingdao Funglan Environmental Protection & Technology Co.,Ltd
7.10.1 Profile
7.10.2 Air Purifier Product and Price
List of Figures
GDP in China, 2010-2012 (YTD)
GDP in China, 2009-2012 (YOY)
Forecast of Main Macroeconomic Indicators in China, 2012-2013E
Applications of Air Purifier
Policies on China Air Purifier Industry, 2012-2013
Output and YoY Growth Rate of China Air Purifier Industry, 2009-2016E
Domestic Sales Volume and YoY Growth Rate of China Air Purifier Industry, 2009-2016E
Export Volume and Value of China’s Household-type Gas Filtration & Purification Machines and Apparatus, 2010-2016E
Top 10 Countries / Regions by Export Value of China’s Household-type Gas Filtration & Purification Machines and Apparatus, 2012
Top 10 Provinces / Cities by Export Value of China’s Household-type Gas Filtration & Purification Machines and Apparatus, 2012
Import Volume and Value of China’s Household-type Gas Filtration & Purification Machines and Apparatus, 2010-2016E
Top 10 Countries / Regions by Import Value of China’s Household-type Gas Filtration & Purification Machines and Apparatus, 2012
Top 10 Provinces / Cities by Import Value of China’s Household-type Gas Filtration & Purification Machines and Apparatus, 2012
Leading Domestic and Foreign Manufacturers in Chinese Air Purifier Market and Their Entry Time
Characteristics of Japanese, European American and Chinese Air Purifier Brands
Share of Retail Sales Volume of Domestic and Foreign Brands in China Air Purifier Market, 2010-2012
Share of Retail Sales Volume of China Air Purifier Market by Brand, 2010-2012
Proporiton of Retail Sales Volume of Chinese Air Purifier Breakdown Products, 2010-2012
Proporiton of Retail Sales of Chinese Air Purifier Breakdown Products, 2010-2012
Proportion of Quantity of Top 6 Air Purifier Brands (by Market Share) by Price Range
Average Price of Chinese Air Purifiers (by Filtration System), Jan-Sep., 2012
Average Price of Chinese Air Purifiers (by Filtration Multiplicity), Jan-Sep., 2012
General Classification of Household Air Purifier
General Classification of In-Vehicle Air Purifier
Key Financial Indicators of Philips, 2010-2012
Philips Air Purifier Product Series and Models
Price and Quantity Proportion of Philips Air Purifier Products
Attention on and Ranking of Philips Air Purifier in Chinese Market, 2011-2013
Share of Retail Sales Volume of Philips Air Purifier in Chinese Market, 2010-2012
Key Financial Indicators of Panasonic
Price and Quantity Proportion of Panasonic Air Purifier
Attention on and Ranking of Panasonic Air Purifier in Chinese Market, 2011-2013
Share of Retail Sales Volume of Panasonic Air Purifier in Chinese Market, 2010-2012
Price and Quantity Proportion of Sharp Air Purifier
Attention on and Ranking of Sharp Air Purifier in Chinese Market, 2011-2013
Share of Retail Sales Volume of Sharp Air Purifier in Chinese Market, 2010-2012
Blueair Air Purifier Product Series and Models
Share of Retail Sales Volume of Blueair Air Purifier in Chinese Market, 2010-2012
Key Financial Indicators of Honeywell, 2008-2012
Key Financial Indicators of Electrolux, 2008-2012
Electrolux Air Purifier Product Models and Prices
Key Financial Indicators of Daikin, FY2008-FY2012
Key Financial Indicators of Plaston, FY2008-FY2012
AIR-O-SWISS Air Purifier Product Models and Prices
Key Financial Indicators of Hitachi, FY2009-FY2013
Hitachi Air Purifier Product Models and Prices
Key Financial Indicators of Shenzhen Rainbow Fine Chemical Industry Co.,Ltd.,2008-2012
Revenue and Gross Margin of Shenzhen Rainbow Fine Chemical Industry Co.,Ltd by Sector ,2008-2012
Revenue and Gross Margin of Shenzhen Rainbow Fine Chemical Industry Co.,Ltd by Product ,2008-2012
Revenue and Gross Margin of Shenzhen Rainbow Fine Chemical Industry Co.,Ltd by Region ,2008-2012
YADU Air Purifier Product Series and Models
Price and Quantity Proportion of YADU Air Purifier Products
Market Attention and Ranking of YADU Air Purifier, 2011-2013
Share of Retail Sales Volume of YADU Air Purifier in Chinese Market, 2010-2012
Key Financial Indicators of Midea, 2008-2012
Midea Air Purifier Product Series and Models
Price and Quantity Proportion of Midea Air Purifier Products
Attention on and Ranking of Midea Air Purifier in Chinese Market, 2011-2013
Share of Retail Sales Volume of Midea Air Purifier in Chinese Market, 2010-2012
Key Financial Indicators of Gree, 2008-2012
Gree Air Purifier Product Models and Prices
Key Financial Indicators of Haier, 2008-2012
Price and Quantity Proportion of BROAD Air Purifier Products
Market Attention and Ranking of BROAD Air Purifier, 2011-2013
Price and Quantity Proportion of Wanlida Air Purifier Products
Price and Quantity Proportion of Airdow Air Purifier Products
Key Financial Indicators of Airmate, 2011-2012
Airmate Air Purifier Product Models and Prices
Price and Quantity Proportion of Funglan Air Purifier Products
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