Summary
Saudi Arabian Feminine Hygiene market is forecast to register higher growth in value terms during 2015-2020 compared to 2010-2015. Sanitary Pads is the leading value category and is also forecast to register fastest growth during 2015-2020. Always, Carefree and Gillette are the leading brands in the market.
Key Findings
The Feminine Hygiene market in Saudi Arabia will register higher growth both in value and volume terms during 2015-2020 compared to 2010-2015
Sanitary Pads category will register the fastest growth at a CAGR of 6.8% during 2015-2020.
Hypermarkets and Supermarkets occupy majority of the market share in Saudi Arabian Feminine Hygiene market.
Flexible packaging is the most used packaging material which occupies 81.3% share in the Feminine Hygiene market in Saudi Arabia.
Synopsis
Canadeans Consumer and Market Insights report on the Feminine Hygiene market in Saudi Arabia provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.
What else is contained?
Market data: Overall market value and volume data with growth analysis for 2010-2020
Category coverage: Value and growth analysis for Internal Cleansers and Sprays, Pantiliners and Shields, Sanitary Pads, Tampons, and Womens Disposable Razors and Blades with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020
Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015
Distribution data: Value shares within each category through channels such as Hypermarkets and Supermarkets, Convenience Stores, Health and Beauty Stores and more
Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for flexible packaging, rigid plastics, paper and board and others; container data for: Film, Bottles, Box, Bag/Sachet, Blister Pack and others.
Reasons To Buy
Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
Table Of Contents
Introduction
Report Scope
Country Context
Macroeconomic indicators Population and age structure, GDP and Consumer Price Index
Market Overview and Consumer Demographics
Value and volume analysis for Saudi Arabia's Feminine Hygiene market
Category volume consumption analysis by gender, age, education and urbanization
Volume analysis by category
Historic and forecast value analysis by category
Winners and losers by categories with change in market share
Average category level pricing
Segment share in a category (value terms) and change in market share
Retail Landscape and Key Distribution Channels
Leading retailers in the Saudi Arabia Cosmetics and Toiletries market
Leading distribution channels (value terms) in the Saudi Arabia Feminine Hygiene market
Leading distribution channels ((value terms) by category
Packaging
Feminine Hygiene market by type of packaging material/container (in volume terms)
Feminine Hygiene market by type of packaging closure/outer (in volume terms)
Feminine Hygiene market by type of packaging, forecast (in volume terms)
Brand Share
Brand share of leading brands (in value terms) by category
Innovation examples
Examples of new product development in the Middle East Feminine Hygiene market
Appendix
Country context
Category value and volume data
Consumer Demographics data
Sector Overview
Segment data
Packaging data
Category definitions
Segment definitions
Channel definitions
Methodology
About Canadean
List Of Tables
Table 1: Market value analysis in SAR and US$, 2010-2020
Table 2: Market volume growth analysis, 2010-2020
Table 3: Exchange rate fluctuations: US$ to SAR
Table 4: Average prices (SAR and US$) by category, 2015
Table 5: Segment level analysis by category, 2015
Table 6: Leading retailers
Table 7: Leading brands by category, 2015
List Of Figures
Figure 1: Macro economic analysis: GDP per capita, Population, CPI (2010-2015), Age Profile (2015)
Figure 2: Category volume consumption by age, gender, education and urbanisation,2015
Figure 3: Market volume share analysis by categories, 2015
Figure 4: Growth analysis by category, 2010-2020
Figure 5: Change in market share by category, 2015-2020
Figure 6: Leading distribution channels, overall Cosmetics and Toiletries, 2011-2014
Figure 7: Leading distribution channels by category, 2015
Figure 8: Packaging analysis key packaging material, type, closure and outer, 2015
Figure 9: Growth in key packaging material, type, closure and outer, 2015-2020
Figure 10: Brand share analysis by categories, 2015
