SynopsisTimetrics Emerging Opportunities in the Credit Card Market in Switzerland: Market Size, Industry Drivers and Consumer Trends provides market analysis, information and insights into the credit card market in Switzerland • Current and forecast market values for the credit card industry • Market attractiveness and future growth prospects for the cards and payment industry in Switzerland • Analysis of various market drivers and regulations governing the cards and payment industry in Switzerland • Detailed analysis of the marketing strategies adopted for selling credit card used by various bankers and other institutions in the market • Comprehensive analysis of consumer attitudes and their buying preferences for cards • Competitive landscape of the cards and payment industry in SwitzerlandScopeThis report is the result of Timetrics extensive research into the Financial Services industry covering the credit card market in Switzerland. The report provides insights on emerging consumer attitudes and market trends, and also provides market size and growth potential by number of cards, transaction value and transaction volume of credit card in Switzerland. This report also includes competitive landscape,... Research Beam Model: Research Beam Product ID: 314777 850 USD New
Emerging Opportunities in the Credit Card Market in Switzerland: Market Size, Industry Drivers and Consumer Trends
 
 

Emerging Opportunities in the Credit Card Market in Switzerland: Market Size, Industry Drivers and Consumer Trends

  • Category : BFSI
  • Published On : June   2013
  • Pages : 54
  • Publisher : Timetric
 
 
 
Synopsis
Timetrics Emerging Opportunities in the Credit Card Market in Switzerland: Market Size, Industry Drivers and Consumer Trends provides market analysis, information and insights into the credit card market in Switzerland
• Current and forecast market values for the credit card industry
• Market attractiveness and future growth prospects for the cards and payment industry in Switzerland
• Analysis of various market drivers and regulations governing the cards and payment industry in Switzerland
• Detailed analysis of the marketing strategies adopted for selling credit card used by various bankers and other institutions in the market
• Comprehensive analysis of consumer attitudes and their buying preferences for cards
• Competitive landscape of the cards and payment industry in Switzerland

Scope
This report is the result of Timetrics extensive research into the Financial Services industry covering the credit card market in Switzerland. The report provides insights on emerging consumer attitudes and market trends, and also provides market size and growth potential by number of cards, transaction value and transaction volume of credit card in Switzerland. This report also includes competitive landscape, industry dynamics and strategies adopted by the key competitors in the Swiss cards and payment industry.

Summary
• This report provides a comprehensive analysis of credit card industry in Switzerland
• It provides current values for credit card industry for 2012 and forecast figures for 2017
• It details the different macroeconomic, infrastructural, consumer and business drivers affecting Switzerland cards and payment industry
• It outlines the current regulatory framework in the industry
• It details the marketing strategies used by various bankers and other institutions

Reasons To Buy
• Make strategic business decisions using historic and forecast market data related to the credit card market in Switzerland
• Understand the key market trends and growth opportunities for the credit card industry in Switzerland
• Assess the competitive dynamics in Switzerland cards and payment industry
• Gain insights into the marketing strategies used for selling credit card in Switzerland
• Gain insights into key regulations governing the cards and payment industry in Switzerland

Key highlights
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Table Of Contents
1 INTRODUCTION
1.1 What is this Report About?
1.2 Methodology
1.3 Definitions
2 MARKET ATTRACTIVENESS AND FUTURE PROSPECTS OF THE CARDS AND PAYMENTS INDUSTRY
3 ANALYSIS OF SWITZERLANDS CARDS AND PAYMENTS INDUSTRY
3.1 Infrastructure Factors
3.1.1 Rising usage of web-enabled smartphones and tablets
3.1.2 Increasing number of POS terminals
3.1.3 Growing number of ATMs
3.2 Business Factors
3.2.1 Retail sector dynamics
3.2.2 Steadily growing B2C e-commerce
3.3 Other Growth Factors
3.3.1 Urban versus rural population
3.3.2 Changing lifestyles and spending habits
3.4 Card Fraud Statistics
3.5 Regulatory Framework
3.5.1 SEPA card framework
4 EMERGING CONSUMER ATTITUDES AND TRENDS
4.1 Market Segmentation and Targeting
4.1.1 Retail customers
4.1.2 Corporate sector
4.2 Consumer Preference
4.2.1 Price
4.2.2 Service
4.2.3 Convenience
5 COMPETITIVE LANDSCAPE AND INDUSTRY DYNAMICS
5.1 Market Share Analysis by Payment Channels
5.1.1 Credit transfer
5.1.2 Direct debit
5.1.3 Card payments
5.1.4 Check payments
5.2 Credit Cards Category Share
5.2.1 By bank
5.2.2 By scheme
6 STRATEGIES ADOPTED BY KEY COMPANIES
6.1 Marketing Entry Strategies
6.2 Marketing/Product Strategies
6.2.1 Credit cards
7 MARKET SIZE AND GROWTH POTENTIAL OF THE PAYMENT CARD INDUSTRY
7.1 Total Industry Size and Forecast of Card Industry
7.1.1 Analysis by number of cards
7.1.2 Analysis by transaction value
7.1.3 Analysis by transaction volume
7.2 Credit Card Market Size and Forecast
7.2.1 Analysis by number of cards
7.2.2 Analysis transaction value
7.2.3 Analysis by transaction volume
7.2.4 Other key performance indicators
8 COMPANY PROFILES, PRODUCTS, AND MARKETING STRATEGIES
8.1 UBS AG
8.1.1 Strategies
8.1.2 Debit cards offered
8.1.3 Credit cards offered
8.1.4 Prepaid card offered
8.2 Credit Suisse
8.2.1 Strategies
8.2.2 Debit cards offered
8.2.3 Credit cards offered
8.2.4 Charge cards offered
8.2.5 Prepaid cards offered
9 APPENDIX
9.1 Methodology
9.2 Contact Us
9.3 About Timetric
9.4 Our Services
9.5 Disclaimer

List Of Tables
Table 1: Cards and Payments Key Definitions
Table 2: Switzerlands Payment Channels (CHF Millions), 2008 and 2012
Table 3: Switzerlands Card industry Size by Volume (Thousands), 2008-2017
Table 4: Switzerlands Card industry Size by Transaction Value (CHF Millions), 2008-2017
Table 5: Switzerlands Card industry Size by Transaction Value (US$ Millions), 2008-2017
Table 6: Switzerlands Card industry Size by Transaction Volume (Millions), 2008-2017
Table 7: Switzerlands Credit Card Category Size by Volume (Thousands), 2008-2017
Table 8: Switzerlands Credit Card Category Size by Transaction Value (CHF Millions), 2008-2017
Table 9: Switzerlands Credit Card Category Size by Transaction Value (US$ Millions), 2008-2017
Table 10: Switzerlands Credit Card Category Size by Transaction Volume (Millions), 2008-2017
Table 11: Switzerlands Credit Card Category Size by Frequency of Use, 2008-2017
Table 12: Switzerlands Credit Card Category Size by Average Transaction Value (CHF), 2008-2017
Table 13: Switzerlands Credit Card Category Size by Average Transaction Value (US$), 2008-2017
Table 14: Insurance on Various Credit Cards by UBS
Table 15: UBS Travel Insurance Plus Package Benefits to Credit Cardholders

List Of Figures
Figure 1: Current and Future Growth of Various Card Categories in Switzerland, 2008-2017
Figure 2: Growth Potential of Switzerlands Cards and Payments Industry by Area of Usage
Figure 3: Switzerlands Cards and Payments Industry Drivers
Figure 4: Number of Internet Users in Switzerland (Millions), 2008-2012
Figure 5: Internet Penetration in Switzerland (%), 2008-2012
Figure 6: Number of POS terminals in Switzerland (Thousands), 2008-2017
Figure 7: Number of ATMs in Switzerland (Thousands), 2008-2017
Figure 8: Coop Groups Retail Sales (CHF Millions) and Growth (%), 2007-2011
Figure 9: Urban Vs Rural Population in Switzerland (Millions) 2008-2017
Figure 10: Switzerlands Card Fraud Statistics (CHF Millions), 2008-2017
Figure 11: Consumer Preferences on Various Types of Cards
Figure 12: Share of Different Payment Channel in Switzerland (%), 2008 And 2012
Figure 13: Switzerlands Value and Growth of Credit Transfers (CHF Millions), 2008-2012
Figure 14: Switzerlands Value and Growth of Direct Debit (CHF Millions), 2008-2012
Figure 15: Switzerlands Value and Growth of Card Payments (CHF Millions), 2008-2012
Figure 16: Switzerlands Value and Growth of Check Payments (CHF Millions), 2008-2012
Figure 17: Switzerlands Credit Card Category Share by Bank (%), 2011
Figure 18: Switzerlands Credit Card Category Share by Schemes (%), 2011
Figure 19: Comparison of TCS MasterCard Cards in Switzerland
Figure 20: Switzerlands Card industry Size by Volume (Thousands), 2008-2017
Figure 21: Switzerlands Card industry Size by Transaction Value (CHF Millions), 2008-2017
Figure 22: Switzerlands Card industry Size by Transaction Volume (Millions), 2008-2017
Figure 23: Switzerlands Credit Card Category Size by Volume (Thousands), 2008-2017
Figure 24: Switzerlands Credit Card Category Size by Transaction Value (CHF Millions), 2008-2017
Figure 25: Switzerlands Credit Card Category Size by Transaction Volume (Millions), 2008-2017
Figure 26: Switzerlands Credit Card Category Size by Frequency of Use, 2008-2017
Figure 27: Switzerlands Credit Card Category Size by Average Transaction Value (CHF), 2008-2017
Figure 28: UBS AG Cards Offered by Market Segmentation
Figure 29: Credit Suisses Cards Offered by Market Segmentation
Figure 30: Snapshot of Cards Offered by Credit Suisse
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