About Carbonated Ready-To-Drink Tea
Carbonated ready-to-drink (RTD) tea is a prepared combination of carbonated soda with the refreshing taste and health benefits of powerful antioxidants found in tea. Carbonated tea or sparkling tea is available in a wide variety of fizzy and fruit-filled flavors.
Technavio’s analysts forecast the global carbonated ready-to-drink tea market to grow at a CAGR of 9.24% during the period 2017-2021.
Covered in this report
The report covers the present scenario and the growth prospects of the global carbonated ready-to-drink tea market for 2017-2021. To calculate the market size, the report considers the revenue generated through the sales of carbonated RTD tea / sparkling tea through various retail outlets, which include but not limited to hypermarkets, supermarkets, convenience stores, independent retailers, discount stores, warehouse clubs, and others.
The market is divided into the following segments based on geography:
• Americas
• APAC
• EMEA
Technavio's report, Global Carbonated Ready-To-Drink Tea Market 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.
Key vendors
• Sunny Delight Beverages Co. (SDBC)
• Talking Rain
• TeaZazz
• Unilever
Other prominent vendors
• Bhakti
• SOTEA
• SOUND
• The J.M. Smucker Company
• The Verto Company LLC
Market driver
• Obesity
• For a full, detailed list, view our report
Market challenge
• Traditional practice of drinking hot tea and coffee
• For a full, detailed list, view our report
Market trend
• Positioning of carbonated RTD tea as recreational drink
• For a full, detailed list, view our report
Key questions answered in this report
• What will the market size be in 2021 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?
You can request one free hour of our analyst’s time when you purchase this market report. Details are provided within the report.
Table of Contents
PART 01: Executive summary
PART 02: Scope of the report
PART 03: Research Methodology
PART 04: Introduction
• Key market highlights
PART 05: Marketing mix and regional product lifecycle for global carbonated RTD tea market
• Marketing mix for global carbonated RTD tea industry
• Regional product lifecycle of global carbonated RTD tea market
PART 06: Market landscape
• Market overview
• Global RTD tea market
• Global carbonated RTD tea market
• Five forces analysis
PART 07: Market segmentation by packaging form
• Global carbonated RTD tea market by packaging form
• Global carbonated RTD tea market by bottled packaging
• Global carbonated RTD tea by metal can packaging
PART 08: Geographical segmentation
• Global carbonated RTD tea market by geography
• Carbonated RTD tea market in Americas
• Carbonated RTD tea market in EMEA
• Carbonated RTD tea market in APAC
PART 09: Market segmentation by distribution channel
• Global carbonated RTD tea market by distribution channel
PART 10: Key leading countries
• Carbonated RTD tea market in US
• Carbonated RTD tea market in Germany
• Carbonated RTD tea market in Colombia
PART 11: Decision framework
PART 12: Drivers and challenges
• Market drivers
• Impact of drivers on key customer segment
• Market challenges
• Impact of challenges on key customer segment
PART 13: Market trends
• Positioning of carbonated RTD tea as recreational drink
• Consumer focus shifting toward organic variants of carbonated tea
• Growing use of natural sweeteners
• Packaging innovation to highlight product characteristics
PART 14: Competitor analysis
• Competitive scenario
• Competitive positioning assessment
• Market positioning matrix based on product portfolio and distribution network for key market players
• Strategic roadmap for manufacturers operating in global carbonated RTD tea market
• Sunny Delight Beverages Co.(SDBC)
• Talking Rain
• TeaZazz
• Unilever
• Other market players
PART 15: Appendix
• List of abbreviations
List of Exhibits
Exhibit 01: Outlook: Global carbonated RTD tea market 2016
Exhibit 02: Marketing mix for global carbonated RTD tea industry
Exhibit 03: Global carbonated RTD tea market: Regional product lifecycle
Exhibit 04: Overview: Global carbonated RTD tea market
Exhibit 05: Global carbonated RTD tea market: Segmentation by packaging form
Exhibit 06: Global RTD tea market 2016-2021 ($ billions)
Exhibit 07: Global carbonated RTD tea market 2016-2021 ($ millions)
Exhibit 08: Five forces analysis
Exhibit 09: Global carbonated RTD tea market by packaging form 2016 and 2021
Exhibit 10: Growth outlook for global carbonated RTD tea market by packaging form 2016-2021
Exhibit 11: Global carbonated RTD tea market by bottled packaging 2016-2021 ($ millions)
Exhibit 12: Global carbonated RTD tea market by metal can packaging 2016-2021 ($ millions)
Exhibit 13: Global carbonated RTD tea market by geography 2016 and 2021
Exhibit 14: Growth outlook for global carbonated RTD tea market by geography 2016-2021
Exhibit 15: Carbonated RTD tea market in Americas 2016-2021 ($ millions)
Exhibit 16: Percentage of urban population in Central and South American countries 2025 and 2050
Exhibit 17: Carbonated RTD tea market in EMEA 2016-2021 ($ millions)
Exhibit 18: Carbonated RTD tea market in APAC 2016-2021 ($ millions)
Exhibit 19: Global carbonated RTD tea market by distribution channel 2016
Exhibit 20: Number of convenience stores 2014 and 2015
Exhibit 21: Global internet penetration rate 2015
Exhibit 22: Key leading countries: Market share 2016
Exhibit 23: Carbonated RTD tea market in US 2016-2021 ($ millions)
Exhibit 24: Convenience stores in the US 2010-2015
Exhibit 25: US: Demographic and economic indicators 2012-2015
Exhibit 26: Carbonated RTD tea market in Germany 2016-2021 ($ millions)
Exhibit 27: Germany: Demographic and economic indicators 2012-2015
Exhibit 28: Carbonated RTD tea market in Colombia 2016-2021 ($ millions)
Exhibit 29: Colombia: Demographic and economic indicators 2012-2015
Exhibit 30: Global urban population 2010-2015 (billions of people)
Exhibit 31: World urban population as a percentage of total population 2005-2014
Exhibit 32: World annual real growth of disposable income per household 2010-2014 (%)
Exhibit 33: Impact of drivers
Exhibit 34: Global coconut water market 2015-2020 ($ billions)
Exhibit 35: Global sparkling water market 2015-2020 ($ billions)
Exhibit 36: Impact of challenges
Exhibit 37: Competitive positioning matrix for key carbonated RTD tea manufacturers in 2016
Exhibit 38: Market positioning matrix based on product portfolio and distribution network for key market competitors
Exhibit 39: Strategic roadmap for manufacturers operating in global carbonated RTD tea market
Exhibit 40: Sunny Delight Beverages Co: Product portfolio
Exhibit 41: Talking Rain: Product portfolio
Exhibit 42: TeaZazz: Product portfolio
Exhibit 43: Unilever: Product portfolio
