About chewing gum
The concept of chewing gum is not new to mankind. The product gained popularity in 1971 in New York under the name Adams New York Chewing Gum. Apart from providing proper dental hygiene, chewing is known for having other benefits as well. Chewing gums are available in various sizes such as strips and pellets and flavors to attract children, teenagers, and adults.
Technavio's analysts forecast the global chewing gum market to grow at CAGRs of CGAR of 5.64% over 2014-2019.
Covered in this report
This report discusses the present scenario and the growth prospects of global chewing gum market for the period 2015-2019. The market size is calculated based on the retail sales of products in the following segments:
• Sugared chewing gum
• Sugar-free chewing gum
Technavio's report, Global Chewing Gum Market 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report includes a comprehensive discussion on the market, segmentation by geography, considering both the existing market landscape and its growth prospects in the coming years. The report further includes a discussion of the key vendors operating in this market and a comment on the vendors’ product portfolios.
Key regions
• APAC
• Europe
• Latin America
• North America
• ROW (Middle East and Africa)
Key vendors
• Lotte
• Mondelez
• Perfetti Van Melle
• Wrigley
Other prominent vendors
• Cloetta
• Hershey Foods
• Howell Foods
• Peppersmith
• Republic Biscuit Corporation (REBISCO)
• Super Mouth
• Think Gum
• Xlear
• Zapp Gum
• ZOFT Gum company
Market driver
• Tendency to impulse purchase
• For a full, detailed list, view our report
Market challenge
• Negative perception associated with chewing gums
• For a full, detailed list, view our report
Market trend
• Emergence of functional chewing gums
• For a full, detailed list, view our report
Key questions answered in this report
• What will the market size be in 2019 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space and what is their portfolio matrix?
• What are the market opportunities and threats faced by the key vendors?
• What is the competitive landscape as characterized by geography?
• What are the strengths and weaknesses of the key vendors?
PART 01: Executive summary
Key highlights
PART 02: Scope of the report
Market overview
Top-vendor offerings
Research methodology
Economic indicators
PART 03: Introduction
Key market highlights
Market overview
PART 04: Market landscape
Market size and forecast
Five forces analysis
PART 05: Market segmentation by product
Global sugar-free chewing gum market
Global sugared chewing gum market
PART 06: Market segmentation by age group
PART 07: Market segmentation by distribution channel
Market overview
PART 08: Market segmentation by geography
Chewing gum market in APAC
Chewing gum market in Europe
Chewing gum market in North America
Chewing gum market in Latin America
Chewing gum market in MEA
PART 09: Market segmentation by key leading country
US
UK
China
PART 10: Market drivers
PART 11: Impact of drivers
PART 12: Market challenges
PART 13: Impact of drivers and challenges
PART 14: Market trends
PART 15: Vendor landscape
Competitive scenario
Market share analysis 2014
Other prominent vendors
PART 16: Key vendor analysis
Mondel?z
Perfetti Van Melle
Lotte
Wrigley
PART 17: Appendix
List of abbreviations
PART 18: Explore Technavio
List of Exhibits
Exhibit 01: Product offerings
Exhibit 02: Overview of global chewing gum market
Exhibit 03: Share of chewing gum in global confectionery market 2014
Exhibit 04: Chewing gum versus bubble gum 2014
Exhibit 05: Chewing gum versus bubble gum 2019
Exhibit 06: Chewing gum versus bubble gum: Segmentation by market share 2014
Exhibit 07: Global chewing gum market 2015-2019 ($ billions)
Exhibit 08: Five forces analysis
Exhibit 09: Global chewing gum market by product
Exhibit 10: Global chewing gum market by market share 2014
Exhibit 11: Global sugar-free chewing gum market 2014-2019 ($ billions)
Exhibit 12: Global sugared chewing gum market 2014-2019 ($ billions)
Exhibit 13: Global chewing gum consumption by age group 2014
Exhibit 14: Global chewing gum market by distribution channel 2014
Exhibit 15: Global chewing gum market by geography 2014
Exhibit 16: Chewing gum market in APAC 2014-2019 ($ billions)
Exhibit 17: Chewing gum market in Europe 2014-2019 ($ billions)
Exhibit 18: Chewing gum market in North America 2014-2019 ($ billions)
Exhibit 19: Chewing gum market in Latin America 2014-2019 ($ billions)
Exhibit 20: Chewing gum market in MEA 2014-2019 ($ billions)
Exhibit 21: Key leading countries in 2015
Exhibit 22: Top four reasons for consuming chewing gum
Exhibit 23: Impact of drivers
Exhibit 24: Impact of drivers and challenges
Exhibit 25: Global chewing gum market vendors by market share 2014
Exhibit 26: Global chewing gum market vendors by market share 2019
Exhibit 27: Segmentation by revenue 2014
Exhibit 28: Geographic segmentation by revenue 2013 and 2014 ($ billions)
Exhibit 29: Segmentation by product (%)
Exhibit 30: Lotte: Business divisions
