Global Eye Makeup Market 2016-2020

About Eye Makeup

The eye makeup segment is one of the fastest-growing segments of the global color cosmetics market and is expected to continue growing in the coming years. With the rising demand for eye makeup, manufacturers are developing new products to drive sales in the market. In the eyebrow segment, vendors like MAC and Clinique are among the leading players in the US. The consumption of niche brands like Anastasia Beverly Hills is also high across the US.

Technavio’s analysts forecast the global eye makeup market to grow at a CAGR of 5.19% during the period 2016-2020.

Covered in this report
The report covers the present scenario and the growth prospects of the global eye makeup market for 2016-2020. To calculate the market size, the report considers the revenue generated from the retail sales of eye makeup to individual customers.

The market is divided into the following segments based on geography:
• Americas
• APAC
• Europe
• MEA

Technavio's report, Global Eye Makeup Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
• Estée Lauder
• L'Oréal
• LVMH Moët Hennessy Louis Vuitton
• The Procter & Gamble Company (P&G)
• Shiseido

Other prominent vendors
• Amway
• Avon
• Clarins
• Coty
• Chanel
• Kao
• Natura
• Boticário
• Revlon
• Unilever

Market driver
• Rise in demand for waterproof eye makeup products
• For a full, detailed list, view our report

Market challenge
• Ethical sourcing of ingredients
• For a full, detailed list, view our report

Market trend
• Customized virtual platforms to enhance shopping experience
• For a full, detailed list, view our report

Key questions answered in this report
• What will the market size be in 2020 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?

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