About laundry cares
Growing awareness about hygiene and healthy living has led to high demand for laundry care items. They are not only used for cleaning clothes but also used to prevent fabrics from being damaged. Increased demand for liquid detergent and fabric softener suggests the growing importance of laundry care products across the world.
Technavio’s analysts forecast the global laundry cares market to grow at a CAGR of 5.0% during 2014-2019.
Covered in this report
This report covers the present scenario and the growth prospects of the global laundry care market for 2015-2019. The report provides data on the following segments of the market:
• Product type: laundry detergent, fabric softener, specialty products, bleach, and fabric protector/static control
• Distribution channel: hypermarkets and supermarkets, convenience stores, independent grocery stores, and others
• Geography: APAC, Americas, Europe, and MEA
Technavio's report, Global Laundry Care Market 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report includes a comprehensive discussion on the market, segmented by geography; it also provides an extensive coverage on various end uses of the laundry care products, considering both the existing market landscape and its growth prospects in the coming years. The report further includes a discussion of the key vendors operating in this market and a comment on the vendors’ product portfolios.
Key regions
• Americas
• APAC
• Europe
• MEA
Key vendors
• Church & Dwight
• Henkel
• Procter & Gamble
• The Clorox
• Unilever
Other prominent vendors
• Bombril
• Colgate-Palmolive
• Fena
• Godrej Consumer Products
• Goodmaid Chemicals
• Jyothy Laboratories
• Kao Group
• LG Household and Healthcare
• Lion
• McBride
• Method Products
• Nirma
• Phoenix Brands
• PZ Cussons (UK)
• Reckitt Benckiser
• Rohit Surfactants
• Safeway
• Sears Daily Necessities
• Seventh Generation
• Spotless Iberia
• Tesco
• USA Detergent
• Wal-Mart Stores
• Zhejiang Yuanmin Technology
Market driver
• Growing awareness about health and hygiene
• For a full, detailed list, view our report
Market challenge
• Price war among vendors
• For a full, detailed list, view our report
Market trend
• Eco-friendly products and green laundry
• For a full, detailed list, view our report
Key questions answered in this report
• What will the market size be in 2019 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space and what is their portfolio matrix?
• What are the market opportunities and threats faced by the key vendors?
• What is the competitive landscape as characterized by geography?
• What are the strengths and weaknesses of the key vendors?
PART 01: Executive summary
Highlights
PART 02: Scope of the report
Market overview
Top-vendor offerings
PART 03: Market research methodology
Research methodology
Economic indicators
PART 04: Introduction
Key market highlights
PART 05: Market landscape
Market size and forecast by revenue
Market size and forecast by volume
Five forces analysis
PART 06: Market segmentation by product type
Global laundry care market by product type
PART 07: Market segmentation by distribution channel
Global laundry care market by distribution channel 2014-2019
PART 08: Geographical segmentation
Global laundry care market by geography
PART 09: Key leading countries
China
US
Brazil
UK
Russia
India
Japan
PART 10: Market drivers
PART 11: Impact of drivers
PART 12: Market challenges
PART 13: Impact of drivers and challenges
PART 14: Market trends
PART 15: Vendor landscape
Competitive scenario
Market share analysis 2014
Other prominent vendors
PART 16: Key vendor analysis
Church & Dwight
Henkel
Procter & Gamble
Clorox
Unilever
PART 17: Appendix
List of abbreviations
PART 18: Explore Technavio
List of Exhibits
Exhibit 01: Product offerings
Exhibit 02: Global laundry care market by product type
Exhibit 03: Global laundry care market 2014-2019 ($ billions)
Exhibit 04: Global laundry care market 2014-2019 (billions of lb.)
Exhibit 05: Five forces analysis
Exhibit 06: Global laundry care market by product type
Exhibit 07: Global laundry care market by distribution channel 2014
Exhibit 08: Global laundry care market by distribution channel 2019
Exhibit 09: Global laundry care market by geography 2014
Exhibit 10: Global laundry care market by geography 2019
Exhibit 11: Key leading countries 2014
Exhibit 12: Laundry care market in China 2014-2019 ($ billions)
Exhibit 13: Per capita expenditure on laundry care products in China 2014-2019 ($)
Exhibit 14: Laundry care market in US 2014-2019 ($ billions)
Exhibit 15: Per capita expenditure on laundry care products in US 2014-2019 ($)
Exhibit 16: Laundry care market in Brazil 2014-2019 ($ billions)
Exhibit 17: Per capita expenditure on laundry care products in Brazil 2014-2019 ($)
Exhibit 18: Laundry care market in UK 2014-2019 ($ billions)
Exhibit 19: Per capita expenditure on laundry care products in UK 2014-2019 ($)
Exhibit 20: Laundry care market in Russia 2014-2019 ($ billions)
Exhibit 21: Per capita expenditure on laundry care products in Russia 2014-2019 ($)
Exhibit 22: Laundry care market in India 2014-2019 ($ billions)
Exhibit 23: Per capita expenditure on laundry care products in India 2014-2019 ($)
Exhibit 24: Laundry care market in Japan 2014-2019 ($ billions)
Exhibit 25: Per capita expenditure on laundry care products in Japan 2014-2019 ($)
Exhibit 26: Impact of drivers
Exhibit 27: Impact of drivers and challenges
Exhibit 28: Global laundry care market by vendor 2014
Exhibit 29: Church & Dwight: Business segmentation by revenue 2014
Exhibit 30: Church & Dwight: Business segmentation by revenue 2013 and 2014 ($ millions)
Exhibit 31: Church & Dwight: Geographical segmentation by revenue 2014
Exhibit 32: Henkel: Business segmentation by revenue 2014
Exhibit 33: Henkel: Business segmentation by revenue 2013 and 2014 ($ billions)
Exhibit 34: Henkel: Geographical segmentation by revenue 2014
Exhibit 35: Procter & Gamble: Business segmentation by revenue 2014
Exhibit 36: Procter & Gamble: Business segmentation by revenue 2013 and 2014 ($ billions)
Exhibit 37: Procter & Gamble: Geographical segmentation by revenue 2014
Exhibit 38: Clorox: Business segmentation by revenue 2014
Exhibit 39: Clorox: Business segmentation by revenue 2013 and 2014 ($ billions)
Exhibit 40: Clorox: Geographical segmentation by revenue 2014
Exhibit 41: Unilever: Business segmentation by revenue 2014
Exhibit 42: Unilever: Revenue comparison by business segment 2013 and 2014 ($ billions)
Exhibit 43: Unilever: Geographical segmentation by revenue 2014
