About Online Home Decor
Brick-and-mortar retail and online retail are the two key distribution channels in the retail industry.
A wide range of products are sold in the online retail market. Based on the business model of the major global online retail players, the product categories can be divided into seven major segments: consumer electronics and electricals; apparel, footwear, and accessories; music, software, books, and stationery; food and grocery; home care products; home décor; and other products.
Technavio’s analysts forecast the global online home décor market to grow at a CAGR of 19.45% during the period 2016-2020.
Covered in this report
The report covers the present scenario and the growth prospects of the global online home décor market for 2016-2020. To calculate the market size, the report considers revenue generated from the online business-to-consumer (B2C) retail sales of the following home décor products:
• Home furniture
• Home furnishings
• Other home decorative products
The market is divided into the following segments based on geography:
• Americas
• APAC
• Europe
• MEA
Technavio's report, Global Online Home Decor Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.
Key vendors
• Amazon
• Bed Bath & Beyond
• IKEA
• Wayfair
Other prominent vendors
• Ashley Furniture
• ATG Stores
• Cabela's
• Carrefour
• Costco Wholesale
• Herman Miller
• Home24
• J.C. Penney
• Otto
• Sears Holdings
• Target
• Tesco
• Walmart
Market driver
• Increased smartphone penetration
• For a full, detailed list, view our report
Market challenge
• Difficulty in choosing product
• For a full, detailed list, view our report
Market trend
• Increase in demand for eco-friendly furnishings
• For a full, detailed list, view our report
Key questions answered in this report
• What will the market size be in 2020 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?
You can request one free hour of our analyst’s time when you purchase this market report. Details are provided within the report.
PART 01: Executive summary
• Highlights
PART 02: Scope of the report
• Market overview
• Top-vendor offerings
PART 03: Market research methodology
• Research methodology
• Economic indicators
PART 04: Introduction
• Key market highlights
PART 05: Market landscape
• Market overview
• Global online home décor market
• Five forces analysis
PART 06: Market segmentation by product type
• Global online home décor market by product type
PART 07: Geographical segmentation
• Global online home décor market by geography
PART 08: Key leading countries
PART 09: Market drivers
• Increased smartphone penetration
• Globalization of companies
• Increase in online spending
• Growing real estate industry
• Free shipping and hassle-free returns
• Demand for luxury furniture
PART 10: Impact of drivers
PART 11: Market challenges
• Difficulty in choosing product
• Limited Internet penetration
• Cost challenges faced by manufacturers and e-retailers
• Reduced profit margins
• Long product replacement cycle
PART 12: Impact of drivers and challenges
PART 13: Market trends
• Increase in demand for eco-friendly furnishings
• Increasing influence of interior design
• Use of technology to enhance consumer experience
• Demand for multifunctional furniture
• Customization of furniture
• Increased media penetration
PART 14: Vendor landscape
• Competitive scenario
• Vendor share analysis
• IKEA
• Bed Bath & Beyond
• Amazon
• Wayfair
• Other prominent vendors
PART 15: Explore Technavio
List of Exhibits
Exhibit 01: Product offerings
Exhibit 02: Global B2C e-commerce industry
Exhibit 03: Global B2C e-commerce market 2015-2020 ($ trillions)
Exhibit 04: Global Internet penetration rates 2015
Exhibit 05: Global mobile phone penetration rate 2013
Exhibit 06: Global digital buyers 2011-2015 (millions)
Exhibit 07: Top 10 countries in terms of per capita annual digital spending 2015 ($)
Exhibit 08: Global online home décor market by product type
Exhibit 09: Share of global online home décor market in global B2C e-commerce industry by revenue 2015
Exhibit 10: Share of global online home décor market in global online retail market by revenue 2015
Exhibit 11: Global online home décor market 2015-2020 ($ billions)
Exhibit 12: Five forces analysis
Exhibit 13: Global online home décor market by product type 2015 and 2020
Exhibit 14: Global online home décor market by product type 2015-2020 ($ billions)
Exhibit 15: Global online home furniture market 2015-2020 ($ billions)
Exhibit 16: Global online home furnishings market 2015-2020 ($ billions)
Exhibit 17: Global online other home decorative products market 2015-2020 ($ billions)
Exhibit 18: Global online home décor market by geography 2015 and 2020
Exhibit 19: Global online home décor market by geography 2015-2020 ($ billions)
Exhibit 20: Online home décor market in Europe 2015-2020 ($ billions)
Exhibit 21: Online home décor market in Americas 2015-2020 ($ billions)
Exhibit 22: Online home décor market in APAC 2015-2020 ($ billions)
Exhibit 23: Online home décor market in MEA 2015-2020 ($ billions)
Exhibit 24: Key leading countries
Exhibit 25: Online home décor market in the US
Exhibit 26: Online home décor market in Germany
Exhibit 27: Online home décor market in China
Exhibit 28: Online home décor market in Italy
Exhibit 29: Impact of drivers
Exhibit 30: Impact of drivers and challenges
Exhibit 31: Global online home décor market by vendors 2015
Exhibit 32: IKEA: Geographic segmentation by number of stores 2015
Exhibit 33: Amazon: Business segmentation by revenue 2015
Exhibit 34: Amazon: Business segmentation by revenue 2014 and 2015 ($ billions)
Exhibit 35: Wayfair: Business segmentation 2014
Exhibit 36: Wayfair: Business segmentation by revenue 2013 and 2014
Exhibit 37: Wayfair: Geographical segmentation 2014
