Synopsis
The report presents detailed data on the Gum consumption trends in Brazil, analyzing Gum consumption volumes and values at market and category level, brand share and distribution channel data.
It examines the components of change in the market by looking at historic and future growth patterns – how consumers’ changes in behavior have affected total volumes, values, brands selected and type of products chosen.
Scope
"Gum Market in Brazil to 2016: Market Profile" provides you with the following:
• Market growth dynamics by volume
• Market growth dynamics by value
• Consumption by volume
• Consumption by segments
• Market value by segments
Summary
Canadean’s "Gum Market in Brazil to 2016: Market Profile" provides detailed data on dynamics in Brazil Gum market, providing marketers with the essential tools to understand their own, and their competitors’ position in the market and the information to accurately identify the areas where they want to compete in the future.
This report brings together Canadean Intelligence's research, modeling and analysis expertise in order to develop uniquely detailed market data. This allows domestic and foreign companies to identify the market dynamics that account for Gum sales overall and to discover which categories and segments will see growth in the coming years.
Reasons To Buy
• Understand the market growth dynamics of the Gum market.
• Gain insight into the Gum Consumption patterns in Brazil
• Detailed product sales segmentation (for both volumes and values) are provided, including brand data, sales by distribution channel) at the product category level.
• Future forecasts allow marketers to understand the future pattern of market trends; from winners and losers to category dynamics and thereby quickly and easily indentify the key areas in which they want to compete in the future.
1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.2.1 This report provides 2011 actual sales; while forecasts are provided for 2012 – 2016.
1.2.2 Volume Units and Aggregations
1.2.3 Introduction
1.2.4 Large scale, international, program of online consumer surveys
1.2.5 Nationally Representative results (age, gender)
1.2.6 Parents answered on their children’s behalf
1.2.7 Legal Drinking Age exclusions for alcoholic drinks categories
1.2.8 Integrated with industry calling and secondary research
2 Brazil Gum Market Analysis
2.1 Market Growth Dynamics- Gum, 2006–16
2.1.1 Gum Market Growth Dynamics by Volume, 2006–16
2.1.2 Gum Market Growth Dynamics by Value, 2006–16
2.2 Gum Consumption Analysis, 2006–16
2.2.1 Gum Market by Volume, 2006–16
2.2.2 Gum Consumption by Segments, 2006–16
2.3 Gum Market Value Analysis, 2006–16
2.3.1 Gum Market by Value, 2006–16
2.3.2 Average Consumer Price/ Kg - Gum, 2006-2016
2.3.3 Gum Market Value by Segments, 2006-2016
2.4 Bubble Gum Market Analysis, 2006–16
2.4.1 Bubble Gum Market by Volume, 2006–16
2.4.2 Bubble Gum Market by Value, 2006–16
2.5 Chewing Gum Market Analysis, 2006–16
2.5.1 Chewing Gum Market by Volume, 2006–16
2.5.2 Chewing Gum Market by Value, 2006–16
2.6 Gum Market Volume Analysis by Brands, 2008–11
2.7 Gum Market Value by Distribution Channel, 2008–11
3 Appendix
3.1 Methodology
3.2 About Canadean
3.3 Disclaimer
List Of Table
Table 1: Volume Units for the Confectionery Market
Table 2: Brazil Gum Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (2016), by Volume(Kg m), by Segments
Table 3: Brazil Gum Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (2016), by Value (BRL m), by Segments
Table 4: Brazil Gum Market Volume (Kg m) and Growth (Y-o-Y), 2006–16
Table 5: Brazil Gum Consumption (Kg m) by Segments, 2006–11
Table 6: Brazil Gum Consumption (Kg m) by Segments, 2011–16
Table 7: Brazil Gum Market Value (BRL m) and Growth (Y-o-Y), 2006–16
Table 8: Brazil Gum Market Value (USD m) and Growth (Y-o-Y), 2006–16
Table 9: Brazil Gum Average Consumer Price (BRL) and Growth (Y-o-Y), 2006–16
Table 10: Brazil Gum Market Value (BRL m) by Segments, 2006–11
Table 11: Brazil Gum Market Value (BRL m) by Segments, 2011–16
Table 12: Brazil Gum Market Value (USD m) by Segments, 2006–11
Table 13: Brazil Gum Market Value (USD m) by Segments, 2011–16
Table 14: Brazil Bubble Gum Market by Volume (Kg m), 2006–16
Table 15: Brazil Bubble Gum Market by Value (BRL m), 2006–16
Table 16: Brazil Bubble Gum Market by Value (USD m), 2006–16
Table 17: Brazil Chewing Gum Market by Volume (Kg m), 2006–16
Table 18: Brazil Chewing Gum Market by Value (BRL m), 2006–16
Table 19: Brazil Chewing Gum Market by Value (USD m), 2006–16
Table 20: Brazil Gum Market Volume by Brands (Kg m), 2008–11
Table 21: Brazil Gum Market Value by Distribution Channel (BRL m), 2008–11
Table 22: Brazil Gum Market Value by Distribution Channel (USD m), 2008–11
List Of Figures
Figure 1: Consumer Panel Report Methodology
Figure 2: Brazil Gum Market Growth Dynamics by Volume, 2006–16
Figure 3: Brazil Gum Growth Dynamics by Value, 2006–16
Figure 4: Brazil Gum Market Volume (Kg m) and Growth (Y-o-Y), 2006–16
Figure 5: Brazil Gum Consumption (Kg m) by Segments, 2006–16
Figure 6: Brazil Gum Market Value (BRL m) and Growth (Y-o-Y), 2006–16
Figure 7: Brazil Gum Average Consumer Price (BRL) and Growth (Y-o-Y), 2006–16
Figure 8: Brazil Gum Market Value (BRL m ) by Segments, 2006–16
Figure 9: Brazil Bubble Gum Market by Volume (Kg m), 2006–16
Figure 10: Brazil Bubble Gum Market by Value (BRL m), 2006–16
Figure 11: Brazil Chewing Gum Market by Volume (Kg m), 2006–16
Figure 12: Brazil Chewing Gum Market by Value (BRL m), 2006–16
Figure 13: Brazil Gum Market Volume by Brands (Kg m), 2008–11
Figure 14: Brazil Gum Market Value by Distribution Channel (BRL m), 2008–11
