SYNOPSIS
The report presents detailed data on consumption trends in the Gum category in Russia, analyzing consumption volumes and values at segment level. It also provides indispensable data on distribution channels andlatest industry news.
Furthermore the report enables readers to examine the components of change in the industry by looking at historic and future growth patterns.SUMMARY
Canadean’s "Gum Market in Russia to 2016" provides detailed data on market dynamics in the Russian Gum category, providing marketers with the essential tools to understand both their own and their competitors’ position in the market and the information to accurately identify the areas where they want to compete in the future.
This report brings together Canadean Intelligence's research, modeling and analysis expertise in order to develop uniquely detailed market data. This allows domestic and foreign companies to identify the market dynamics that account for Gum sales overall and to discover which categories and segments will see growth in the coming years.
SCOPE
"Gum Market in Russia to 2016" provides you with the following:
• Historic and forecast growth dynamics by value and volume.
• Historic and forecast segmentation by value and volume.
• Distribution channel data by value.
• Latest news covering the Confectionery sector in Russia.
REASONS TO BUY
• Enhance your understanding of the value and volume growth dynamics of the Gum category in Russia.
• Promote growth in your business with detailed product sales segmentation for both volumes and values, as well as sales by distribution channel at the product category level.
• Identify the future pattern of market trends, from winners and losers to category dynamics; and thereby quickly and easily indentify the key areas in which they want to compete in the future.
List Of Content
1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.2.1 Category Definitions
1.2.2 Distribution Channel Definitions
1.2.3 Volume Units and Aggregations
1.2.4 Exchange Rates
1.2.5 Methodology Summary
2 Russia Gum Category Value
2.1 Gum Category Value 2007-11
2.2 Gum Category Value Forecast, 2012-16
3 Russia Gum Category Volume
3.1 Gum Category Volume 2007-11
3.2 Gum Category Volume Forecast, 2012-16
4 Russia Gum Segmentation by Value
4.1 Gum Segmentation by Value, 2007-11
4.2 Gum Segmentation Forecast by Value, 2012-16
5 Russia Gum Segmentation by Volume
5.1 Gum Segmentation by Volume, 2007-11
5.2 Gum Segmentation Forecast by Volume, 2012-16
6 Russia Gum Distribution Channel Data
6.1 Gum Distribution Channel Data by Value, 2008-11
7 Latest Sector News
7.1 Sector News
7.1.1 Mars opens EUR80m chocolate factory in Russia
7.1.2 Orkla Brands to consolidate chocolate & confectionery businesses in Russia
8 Appendix
8.1 About Canadean
8.2 Disclaimer
List Of Table
Table 1: Category Definitions – Gum
Table 2: Distribution Channel Definitions
Table 3: Volume Units for Gum Category
Table 4: Russia Exchange Rate RUB – USD (Annual Average), 2007 – 2011
Table 5: Russia Gum Category Value (RUB million), 2007-11
Table 6: Russia Gum Category Value (US$ million), 2007-11
Table 7: Russia Gum Category Value Forecast (RUB million), 2012-16
Table 8: Russia Gum Category Value Forecast (US$ million), 2012-16
Table 9: Russia Gum Category Volume (Kg million), 2007-11
Table 10: Russia Gum Category Volume Forecast (Kg million), 2012-16
Table 11: Russia Gum Segmentation by Value (RUB million), 2007-11
Table 12: Russia Gum Segmentation by Value (US$ million), 2007-11
Table 13: Russia Gum Segmentation Forecast by Value (RUB million), 2012-16
Table 14: Russia Gum Segmentation Forecast by Value (US$ million), 2012-16
Table 15: Russia Gum Segmentation by Volume (Kg million), 2007-11
Table 16: Russia Gum Segmentation Forecast by Volume (Kg million), 2012-16
Table 17: Russia Gum Distribution Channel Data by Value (RUB million), 2008-11
Table 18: Russia Gum Distribution Channel Data by Value (US$ million), 2008-11
List Of Figures
Figure 1: Russia Gum Category Value (RUB million), 2007-11
Figure 2: Russia Gum Category Value (US$ million), 2007-11
Figure 3: Russia Gum Category Value Forecast (RUB million), 2012-16
Figure 4: Russia Gum Category Value Forecast (US$ million), 2012-16
Figure 5: Russia Gum Category Volume (Kg million), 2007-11
Figure 6: Russia Gum Category Volume Forecast (Kg million), 2012-16
Figure 7: Russia Gum Segmentation by Value (RUB million), 2007-11
Figure 8: Russia Gum Segmentation by Value (US$ million), 2007-11
Figure 9: Russia Gum Segmentation Forecast by Value (RUB million), 2012-16
Figure 10: Russia Gum Segmentation Forecast by Value (US$ million), 2012-16
Figure 11: Russia Gum Segmentation by Volume (Kg million), 2007-11
Figure 12: Russia Gum Segmentation Forecast by Volume (Kg million), 2012-16
Figure 13: Russia Gum Distribution Channel Data by Value (RUB million), 2008-11
Figure 14: Russia Gum Distribution Channel Data by Value (US$ million), 2008-11
