Summary Home and Garden Products Retailing in China - Market Summary and Forecasts provides a detailed analysis of both the historic and forecast market data of home and garden products retail sales across key channels in China. Key Findings - The retail market for home and garden products in China is estimated to reach CNY2,396 billion by 2019, registering a CAGR of 13.94% over the forecast period - Despite sluggish economic conditions, retail sector registers a significant growth - A rising middle class with increased disposable income and altering lifestyles are driving retail demand and retailers expansion plans in tier lll and tier lV cities will drive further growth - Online platform will be a key channel for retailing over the next five years - Online spending on home and garden products in China is expected to reach CNY292.2 billion in 2019, growing at a CAGR of 38.47% between 2014 and 2019 Synopsis Home and Garden Products Retailing in China - Market Summary and Forecasts is a detailed sector report providing comprehensive analysis of the emerging trends, forecasts and opportunities in Chinas home and... Research Beam Model: Research Beam Product ID: 245528 1250 USD New
Home and Garden Products Retailing in China - Market Summary and Forecasts
 

Home and Garden Products Retailing in China - Market Summary and Forecasts

Home and Garden Products Retailing in China - Market Summary and Forecasts

Category : Retail
May  2015  Pages : 72



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Summary
Home and Garden Products Retailing in China - Market Summary and Forecasts provides a detailed analysis of both the historic and forecast market data of home and garden products retail sales across key channels in China.

Key Findings
- The retail market for home and garden products in China is estimated to reach CNY2,396 billion by 2019, registering a CAGR of 13.94% over the forecast period

- Despite sluggish economic conditions, retail sector registers a significant growth

- A rising middle class with increased disposable income and altering lifestyles are driving retail demand and retailers expansion plans in tier lll and tier lV cities will drive further growth

- Online platform will be a key channel for retailing over the next five years

- Online spending on home and garden products in China is expected to reach CNY292.2 billion in 2019, growing at a CAGR of 38.47% between 2014 and 2019

Synopsis
Home and Garden Products Retailing in China - Market Summary and Forecasts is a detailed sector report providing comprehensive analysis of the emerging trends, forecasts and opportunities in Chinas home and garden products retail market. It contains:

- Thorough analysis of consumer trends, and changing economic and population factors of the country 

- Both qualitative and quantitative insights of the changing home and garden products retail dynamics across various product categories and retail channels; with in depth analysis of 3 product categories and 14 retail channels, until 2019

- An overview of key retailers operating across the product segment and their presence across channels

Reasons To Buy
Get immediate access to: 

- Data coverage of 3 product categories that include Gardening and outdoor living, Home improvement, and Homewares in the Chinese home and garden retail market - accurate, reliable data for companies already operating in and those wishing to enter the Chinese market

- Performance of individual product categories, across key channels in the last five years, with forecasts until 2019 - pinpoint the fastest growing segments in a market witnessing double digit growth

- Vital economic and population trends, and key consumer and technology trends influencing the retail market - explore the impact of festive seasons and how they are stimulating consumer spending, allowing you to align your product offerings and strategies to meet demand

- Critical insights into Chinese shoppers - what stores do Chinese shoppers prefer? How can you effectively promote to lucrative markets such as children and the youth demographic? As brands flock into Chinas booming retail space, ensure you have the insights to beat off the competition

- Analysis of key international and domestic players in home and garden sectors - including store counts and revenues, which will help to maximize your competitive edge and pinpoint opportunities to improve market share

Table Of Contents
1. Introduction
1.1 What is this Report About?
2. Executive Summary and Outlook
3. Market Context
3.1 A steady economy with major growth potential for retailers
3.1.1 Chinas economy is increasing despite a declining growth rate
3.1.2 Savings are always a top priority for Chinese
3.1.3 Employment shift from unskilled to skilled, rural to urban, manufacturing to service industries
3.1.4 Wage growth above inflation
3.1.5 Household consumption trebles driving spending power
3.2 Large population with growing prosperity makes China a big attraction for retail
4. Chinese Shoppers
4.1 From functional to emotional
4.2 More opportunity for niche brands and mass market retailers
4.3 Shopping - a leisure activity
4.4 Two major events drive retail spend in China
4.5 High adoption of smartphones and tablets for shopping
4.6 Counterfeiting forces consumers to trade up to premium for quality assurance
4.7 Tourism /travel increases awareness of international brands
4.7.1 China will be the largest Duty Free market in 2019
5. Doing business in China
5.1 Summary
5.2 Anti-corruption crackdown requires careful handling for foreign businesses
5.3 Complex licensing procedures a hindrance for foreign retailers
5.4 Favourable tax structure to encourage domestic and foreign investments
5.5 Impact of government regulations on the luxury market
6. Retail - Product Sectors
6.1 Product Sector Analysis
6.1.1 Home and Garden Products
6.2.1 Home and Garden Products by Channel
6.2.2 Home and Garden Products by Category
6.3.1 Gardening and Outdoor Living
6.3.2 Home Improvement
6.3.3 Homewares
6.4 Major Retailers
6.4.1 Home and Garden Products
7. Appendix
7.1 Definitions
7.1.1 This report provides 2014 actual sales; while forecasts are provided for 2014 - 2019
7.2 Summary Methodology
7.2.1 Overview
7.2.2 The triangulated market sizing method
7.2.3 Industry surveys in the creation of retail market data
7.2.4 Quality control and standardized processes
7.3 About Conlumino
7.4 Disclaimer
List Of Tables
Table 1: Custom Duty Rates and Consumption Tax Rates of Luxury Goods
Table 2: China Home and Garden Products Retail Sales (CNY bn), by Channel Group, 2009-2014
Table 3: China Home and Garden Products Retail Sales Forecast (CNY bn), by Channel Group, 2014-2019
Table 4: China Home and Garden Products Retail Sales (US$ mn), by Channel Group, 2009-2014
Table 5: China Home and Garden Products Retail Sales Forecast (US$ mn), by Channel Group, 2014-2019
Table 6: China Home and Garden Products Retail Segmentation (% value), by Channel Group, 2009-2019
Table 7: China Home and Garden Products Retail Sales (CNY bn), by Category, 2009-2014
Table 8: China Home and Garden Products Retail Sales Forecast (CNY bn), by Category 2014-2019
Table 9: China Home and Garden Products Retail Sales (US$ mn), by Category, 2009-2014
Table 10: China Home and Garden Products Retail Sales Forecast (US$ mn), by Channel Group, 2014-2019
Table 11: China Home and Garden Products Retail Segmentation (% value), by Category, 2009-2019
Table 12: China Gardening and Outdoor Living Retail Sales (CNY bn), by Channel Group, 2009-2014
Table 13: China Gardening and Outdoor Living Retail Sales Forecast (CNY bn), by Channel Group, 2014-2019
Table 14: China Gardening and Outdoor Living Retail Sales (US$ mn), by Channel Group, 2009-2014
Table 15: China Gardening and Outdoor Living Retail Sales Forecast (US$ mn), by Channel Group, 2014-2019
Table 16: China Gardening and Outdoor Living Retail Segmentation, by Channel Group, 2009-2019
Table 17: China Home Improvement Retail Sales (CNY bn), by Channel Group, 2009-2014
Table 18: China Home Improvement Retail Sales Forecast (CNY bn), by Channel Group, 2014-2019
Table 19: China Home Improvement Retail Sales (US$ mn), by Channel Group, 2009-2014
Table 20: China Home Improvement Retail Sales Forecast (US$ mn), by Channel Group, 2014-2019
Table 21: China Home Improvement Retail Segmentation, by Channel Group, 2009-2019
Table 22: China Homewares Retail Sales (CNY bn), by Channel Group, 2009-2014
Table 23: China Homewares Retail Sales Forecast (CNY bn), by Channel Group, 2014-2019
Table 24: China Homewares Retail Sales (US$ mn), by Channel Group, 2009-2014
Table 25: China Homewares Retail Sales Forecast (US$ mn), by Channel Group, 2014-2019
Table 26: China Homewares Retail Segmentation, by Channel Group, 2009-2019
Table 27: Key Home and Garden Products Retailers in China
Table 28: China Exchange Rate CNY-US$ (Annual Average), 2009-2014
Table 29: China Exchange Rate CNY -US$ (Annual Average), 2014-2019 Forecasts
Table 30: Conlumino Retail Channel Definitions
Table 31: Conlumino Retail Category Definitions
List Of Figures
Figure 1: GDP Value (US$ Billion), 2008-2014E
Figure 2: Growth Rate of GDP (%), 2008-2014E
Figure 3: GDP Value and Growth (CNY billion, %), 2008-2014E
Figure 4: Forecasts for GDP Value and Growth (CNY Billion, %) 2014-2019
Figure 5: Gross Domestic Savings Rate as Share of GDP (%), 2004-2014
Figure 6: Share of Employment by Sector (% of Total Labor Force), 2004 and 2014E
Figure 7: Unemployment Rate (% of Total Labor Force), 2005-2014
Figure 8: Wage and Inflation Growth Rates (%), 2004-2014
Figure 9: Household Consumption Expenditure of China (CNY Billion), 2004-2014E
Figure 10: Household Consumption Expenditure of Major Countries (US$ Billion), 2014E
Figure 11: Growth of Household Consumption Expenditure (%), 2004-2014E
Figure 12: Rural and Urban Populations (millions) 2004, 2014 and 2019
Figure 13: Total Population and Growth Rate (Millions, %), 2004-2019
Figure 14: Population Split by Gender (%), 2014 and 2019
Figure 15: Population Split by Age Group (%), 2014 and 2019
Figure 16: Per Capita Spend on Retail (CNY), 2006 and 2014
Figure 17: Per Capita Spend on Retail by Age Group (%), 2006 and 2014
Figure 18: The Changing Chinese Shopper
Figure 19: Chinese New Year sales 2010-2014
Figure 20: Single Day sales 2009-2014
Figure 21: M-tailing in China
Figure 22: Prime Destination for Chinese Tourists, 2009 and 2014
Figure 23: Major Cities with High Spend on Retail
Figure 24: Top 10 Duty Free markets by value, 2014 and 2019 (US$ billion)
Figure 25: Key Components of Doing Business in China Matrix
Figure 26: Individual Income Tax and Enterprise Income Tax Rates in China
Figure 27: Key Market Entry Requirements for China 2014
Figure 28: Share of Home and Garden Products in overall Retail 2014 and 2019
Figure 29: Retail Sales Value and Growth (CNY Billion, %) of Home and Garden Products 2014-2019
Figure 30: Spend per Head on Home and Garden Products 2014 and 2019
Figure 31: Online Spend in Home and Garden Products 2014-2019
Figure 32: Online Share of total Home and Garden Products Spend 2014 and 2019
Figure 33: Spending per Channel in Home and Garden Products (%) 2014 and 2019
Figure 34: China Home and Garden Products Retail Sales and Forecast (CNY bn), by Channel Group, 2009-2019
Figure 35: China Home and Garden Products Retail Market Dynamics, by Channel Group, 2009-2019
Figure 36: China Home and Garden Products Retail Sales and Forecast, by Channel Group, 2009-2019
Figure 37: China Home and Garden Products Retail Market Dynamics, by Category 2009-2019
Figure 38: China Gardening and Outdoor Living Retail Sales and Forecast (CNY bn), by Channel Group, 2009-2019
Figure 39: China Home Improvement Retail Sales and Forecast (CNY bn), by Channel Group, 2009-2019
Figure 40: China Homewares Retail Sales and Forecast (CNY bn), by Channel Group, 2009-2019
Figure 41: The Triangulated Market Sizing Methodology
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