Synopsis
This report presents the findings from a survey of 1071 small enterprises regarding their Information & Communications Technology (ICT) investment priorities. The survey investigates the core technologies which small enterprises are investing in, including the likes of enterprise applications, security, mobility, communications & collaboration, and cloud computing.
Scope
Recognize small enterprises’ strategic objectives with regards to their ICT investments.
Identify small enterprises’ investment priorities based on their budget allocations across core technology categories such as enterprise applications, security, mobility, communications & collaboration, and cloud computing, etc.
Learn about the drivers that are influencing small enterprises’ investments in each technology category.
Establish how small enterprises’ IT budgets are currently allocated across various segments within a technology category.
Gain insight into how small enterprises’ plan to change their ICT budget allocations across various segments within a technology category.
Summary
Why was the report written?
In order to provide deeper insights into small enterprises’ ICT investment priorities and strategic objectives.
What is the current market landscape and what is changing?
Small enterprises are increasing their ICT investments owing to trends such as internet adoption, the automation of business processes, and the adoption of advanced technologies in order to streamline their business operations and increase competitiveness.
What are the key drivers behind recent market changes?
New and advanced technologies such as mobility and cloud computing are slowly gaining traction amongst small enterprises. While enterprises are embracing mobility technologies to enhance employee productivity, cloud computing is gaining in popularity as it helps organisations to enhance scalability and reduce operational costs.
What makes this report unique and essential to read?
Kable Market Research Market Research has invested significant resources in order to interview CIOs and IT managers about their IT investment priorities. Very few IT analyst houses will have interviewed 1000+ ICT decision makers in small enterprises in H2 2012.
Reasons To Buy
According to Kable Market Research’s survey, percentage of respondents expecting their ICT spending to remain flat is likely to decline by X% to X% in 2013, while the percentage of small enterprise expecting a slight or significant increase in their ICT spending grows from X% to X% over the same period.
Kable Market Research’s survey shows that small enterprises are placing high levels of importance on the strategic objectives of improving security and enhancing collaboration, with respondents giving these objectives an average rating of X and X on a scale of 1 to 4.
Small enterprises are focusing on enterprise applications which support core business operations like HR management and financials, with X% of respondents planning investments in these applications in the next two years.
Small enterprises are putting a lot of emphasis on deploying various IT systems management solutions and minimising their ICT infrastructure complexity, as the majority (X%) of enterprises are operating in either a very complex or a somewhat complex ICT environment.
Adoption of virtualization, green IT and cloud based technologies is expected to rise amongst small enterprises as they look for ways to reduce their carbon footprint.
Table of Contents
1 Enterprise ICT investment trends
1.1 Introduction
1.2 Survey demographics
1.3 ICT budget changes
1.4 Strategic objectives
1.5 Core technology investment priorities
2 Detailed ICT investment priorities
2.1 Introduction
2.2 Enterprise applications
2.3 Business intelligence
2.4 Security
2.5 Content management
2.6 Mobility
2.7 IT systems management
2.8 Communications & collaboration
2.9 Green IT & virtualization
2.10 Cloud computing solutions
3 Summary
3.1 Small enterprises are prioritising their ICT investments in order to gain competitive advantage in the market
4 Appendix
4.1 Definitions
4.2 Further reading
4.3 Contact the authors
List Of Tables
Table 1: Small enterprises – ICT survey geographic breakdown
Table 2: Small enterprises’ ICT survey industry breakdown
Table 3: Recent and expected ICT budget changes among small enterprises
Table 4: Current strategic objectives of small enterprises
Table 5: Current and future investment priorities of small enterprises across core technologies
Table 6: Enterprise applications – small enterprises’ current and future investment priorities
Table 7: Business intelligence – small enterprises’ current and future investment priorities
Table 8: Security – small enterprises’ current and future investment priorities
Table 9: Content management – small enterprises’ current and future investment priorities
Table 10: Mobility – small enterprises’ current and future investment priorities
Table 11: IT systems management – small enterprises’ current and future investment priorities
Table 12: Communications & collaboration – small enterprises’ current and future investment priorities
Table 13: Green IT & virtualization – small enterprises’ current and future investment priorities
Table 14: Cloud computing solutions – small enterprises’ current and future investment priorities
List Of Figures
Figure 1: Small enterprises – ICT survey geographic breakdown
Figure 2: Small enterprises’ ICT survey industry breakdown
Figure 3: Recent and expected ICT budget changes among small enterprises
Figure 4: Current strategic objectives of small enterprises
Figure 5: Current and future investment priorities of small enterprises across core technologies
Figure 6: Enterprise applications – small enterprises’ current and future investment priorities
Figure 7: Business intelligence – small enterprises’ current and future investment priorities
Figure 8: Security – small enterprises’ current and future investment priorities
Figure 9: Content management – small enterprises’ current and future investment priorities
Figure 10: Mobility – small enterprises’ current and future investment priorities
Figure 11: IT systems management – small enterprises’ current and future investment priorities
Figure 12: Communications & collaboration – small enterprises’ current and future investment priorities
Figure 13: Green IT & virtualization – small enterprises’ current and future investment priorities
Figure 14: Cloud computing solutions – small enterprises’ current and future investment priorities
