An interactive whiteboard is a large interactive display that connects to a computer. This system allows computer images to be displayed onto a board by using a digital projector. The board is typically mounted to a floor stand or wall and user of the system can control board surface by using finger, stylus, pen or other device. Item on the display board can either be dragged, clicked or copied. It enables the user to handwrite the notes transform it into text and save it. The systems are used for delivering the content in classrooms, training room, corporate board rooms, broadcasting studios, professional sports coaching and others. Interactive whiteboard systems consist of various types of sensing technologies to track interaction on the screen surface. It includes technologies such as resistive, laser, electromagnetic, camera-based and infrared optical. Increasing adoption of e-learning and virtual learning courses are boosting the market growth. Additionally, school and universities are focusing to impart a better learning experience to the students that are resulting in positive demand of interactive whiteboard system. However, high cost and lack of awareness of interactive white board are the major restraints for the growth of the market.
Hitachi, one of the leading players in interactive whiteboard, recently developed the StarBoard LINK EZ2-Pen, a portable interactive system. This reflective pen does not contain any electronic components or batteries. This pen allows to control all PC’s operation directly from the interactive area. The market is segmented on the basis of end-user and geography. The end-user segment comprises of education sector, corporate sector and government sector. Corporate and education segment is the lucrative market for the manufacturers. On the basis of geography, the market is segmented into North America, Europe, Asia-Pacific and LAMEA. Interactive whiteboard is mostly seen across schools in the U.K. Gradually, the market is expanding its presence in other regions too.
The key players in the market include PolyVision Corp., Hitachi Ltd., Panasonic Corp., BenQ Corp., LG Electronics Ltd., QomoHiteVision LLC, Promethean World plc, Sharp Corp., Seiko Epson Corp., Smart Technologies Inc., Vestel Group, Samsung Electronics Co. Ltd., Fuzhou Return star Technology Co.Ltd., Julong Educational Technology Co. Ltd.
The market is segmented on the basis of end-user and geography.
MARKET BY END-USER
MARKET BY GEOGRAPHY