About the Mass Beauty Care Market in the US
The beauty industry can be divided into two broad segments: mass beauty care and premium beauty care, on the basis of the target market and product pricing. The mass category of products is targeted at the middle- and low-income population, whereas the premium category is targeted at the upper-income class or affluent population.
The sheer consumption potential of the US has resulted in the country gaining the interest of retailers worldwide. Within the organized retail space, department stores in particular have received the attention of global heavyweights such as Walmart and Costco and the homegrown JC Penny and Sears.
Technavio’s analysts forecast the mass beauty care market in the US to grow at a CAGR of 2.59% during the period 2016-2020.
Covered in this report
The report covers the present scenario and the growth prospects of the mass beauty care market in the US for 2016-2020. To calculate the market size, the report considers the revenue generated from the retail and salon sales of beauty care products to individual customers in the US. It does not consider the service revenue of the salons.
The market is divided into the following segments based on product:
Based on product category, the market is segmented into:
• Color cosmetics (make-up)
• Deodorants
• Hair care products
• Skin care products
Technavio's report, Mass Beauty Care Market in the US 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the operating in this market.
Key vendors
• Coty
• Estée Lauder
• Johnson & Johnson
• L'Oréal
• Procter & Gamble
• Unilever
Other prominent vendors
• Amway
• Avon Products
• Beiersdorf Global
• Cadiveu Professional USA, Chanel
• Church & Dwight
• Colgate-Palmolive
• Combe
• Conair
• Edgewell Personal Care
• Helen of Troy
• Henkel
• Kao USA
• Markwins Beauty Products
• Mary Kay
• O Boticário
• Reckitt Benckiser
• Revlon
• Tom’s of Maine
Market driver
• Well-established organized retail sector
• For a full, detailed list, view our report
Market challenge
• Risk of exposure to toxic chemicals
• For a full, detailed list, view our report
Market trend
• E-retailing and social media marketing
• For a full, detailed list, view our report
Key questions answered in this report
• What will the market size be in 2020 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?
You can request one free hour of our analyst’s time when you purchase this market report. Details are provided within the report.
PART 01: Executive summary
• Highlights
PART 02: Scope of the report
• Market overview
• Key vendor offerings
PART 03: Market research methodology
• Research methodology
• Economic indicators
PART 04: Introduction
• Key market highlights
PART 05: Country profile: US
• Economic indicators
PART 06: Market landscape
• Market overview
• Market size and forecast
• Five forces analysis
PART 07: Market segmentation by product category
• Mass beauty care market in the US by product category
• Mass hair care products market in the US
• Mass color cosmetics market in the US
• Mass skin care products market in the US
• Mass deodorants market in the US
PART 08: Geographical segmentation
• Geographical segmentation
PART 09: Market drivers
• Product innovation through technological advancement
• Increase in demand for male grooming products
• Well-established organized retail sector
• Rise in demand for anti-aging products
• High demand for deodorants among teenagers
• Growth in e-commerce
• Introduction of products for specific hair types and new hair color products
PART 10: Impact of drivers
PART 11: Market challenges
• Threat from counterfeit products
• Risk of exposure to toxic chemicals
• Stringent rules and regulations
• Threat from professional beauty care services
• Increased penetration of premium beauty products
PART 12: Impact of drivers and challenges
PART 13: Market trends
• Use of natural ingredients
• E-retailing and social media marketing
• Increased demand for multifunctional products
• Innovation in packaging
• Rise in number of private label brands and smaller manufacturers
• Vendor
PARTnerships with salons
• Demand for nude lipsticks
• Growing popularity of nail art
• High demand for UV absorbers
PART 14: Vendor landscape
• Competitive scenario
• Vendor share analysis
• Comparative analysis of key vendors
• Coty
• Estée Lauder
• Johnson & Johnson
• L’Oréal
• Procter & Gamble (P&G)
• Unilever
• Other prominent vendors
PART 15: Explore Technavio
List of Exhibits
Exhibit 01: Features of market
Exhibit 02: Consumer insights
Exhibit 03: Market opportunity
Exhibit 04: Criteria for selection of retailer by beauty brands
Exhibit 05: Merchandising management for beauty retailers
Exhibit 06: Market barriers
Exhibit 07: US: Key economic indicators 2014
Exhibit 08: Population in the US 2009-2014 (millions)
Exhibit 09: GDP per capita in the US 2009-2014 ($)
Exhibit 10: Employment-to-population ratio in the US 2009-2014
Exhibit 11: Internet penetration rate in the US 2009-2014
Exhibit 12: Mobile cellular subscription rate in the US 2009-2014
Exhibit 13: Global BPC market
Exhibit 14: Global BPC market by product 2015 ($ billions)
Exhibit 15: Global BPC market by product 2015 (% of revenue)
Exhibit 16: BPC market in the US by product 2015 ($ billions)
Exhibit 17: BPC market in the US by product 2015 (% of revenue)
Exhibit 18: Beauty care market in the US
Exhibit 19: Beauty care market in the US 2015
Exhibit 20: Mass versus premium beauty care market in the US 2015
Exhibit 21: Mass beauty care market in the US 2015-2020 ($ billions)
Exhibit 22: Five forces analysis
Exhibit 23: Mass beauty care market in the US by product category 2015 and 2020
Exhibit 24: Mass beauty care market in the US by product category 2015-2020 ($ billions)
Exhibit 25: Mass hair care products market in the US 2015-2020 ($ billions)
Exhibit 26: Mass hair care market in the US by product category 2015-2020 ($ billions)
Exhibit 27: Mass hair care market in the US by product category 2015 and 2020
Exhibit 28: Mass shampoo and conditioner market in the US 2015-2020 ($ billions)
Exhibit 29: Mass hair colorant market in the US 2015-2020 ($ billions)
Exhibit 30: Mass market for other hair care products in the US 2015-2020 ($ billions)
Exhibit 31: Mass color cosmetics market in the US 2015-2020 ($ billions)
Exhibit 32: Mass beauty care market in the US by product category 2015-2020 ($ billions)
Exhibit 33: Mass color cosmetics market in the US by product category 2015 and 2020
Exhibit 34: Mass face make-up market in the US 2015-2020 ($ billions)
Exhibit 35: Mass lip make-up market in the US 2015-2020 ($ billions)
Exhibit 36: Mass nail make-up market in the US 2015-2020 ($ billions)
Exhibit 37: Mass eye make-up market in the US 2015-2020 ($ billions)
Exhibit 38: Mass skin care products market in the US 2015-2020 ($ billions)
Exhibit 39: Mass deodorants market in the US 2015-2020 ($ billions)
Exhibit 40: Geographical segmentation of market by revenue 2015 (% of total revenue)
Exhibit 41: Aging population in the US and worldwide (% of total population)
Exhibit 42: Internet users in the US 2008-2014 (millions of people)
Exhibit 43: Online retail market in the US 2015-2020 ($ billions)
Exhibit 44: Impact of drivers
Exhibit 45: Impact of drivers and challenges
Exhibit 46: Key vendors by revenue share 2015
Exhibit 47: Key vendors by profit share 2015
Exhibit 48: Comparison of operating margin 2015
Exhibit 49: Sales growth comparison 2014-2015
Exhibit 50: US mass beauty care revenue as percentage of group sales 2015
Exhibit 51: Market share: Mass shampoo and conditioner market in the US 2015 (% of revenue)
Exhibit 52: Market share: Mass hair colorant market in the US 2015 (% of revenue)
Exhibit 53: Market share: Mass market for other hair care products in the US 2015 (% of revenue)
Exhibit 54: Market share: Mass color cosmetics market in the US 2015 (% of revenue)
Exhibit 55: Market share: Mass skin care products market in the US 2015 (% of revenue)
Exhibit 56: Market share: Mass deodorants market in the US in 2015 (% of revenue)
Exhibit 57: Coty: Business segmentation by revenue 2015
Exhibit 58: Coty: Business segmentation by revenue 2014 and 2015 ($ billions)
Exhibit 59: Coty: Geographical segmentation by revenue 2015
Exhibit 60: Estée Lauder: Product segmentation by revenue 2015
Exhibit 61: Estée Lauder: Product segmentation by revenue 2014 and 2015 ($ billions)
Exhibit 62: Estée Lauder: Geographical segmentation by revenue 2015
Exhibit 63: Johnson & Johnson: Business segmentation by revenue 2015
Exhibit 64: Johnson & Johnson: Business segmentation by revenue 2014 and 2015 ($ billions)
Exhibit 65: Johnson & Johnson: Geographical segmentation by revenue 2015
Exhibit 66: L'Oréal: Business segmentation by revenue 2015
Exhibit 67: L'Oréal: Business segmentation by revenue 2014 and 2015 ($ billions)
Exhibit 68: L'Oréal: Geographical segmentation by revenue 2015
Exhibit 69: P&G: Business segmentation by revenue 2015
Exhibit 70: P&G: Business segmentation by revenue 2014 and 2015 ($ billions)
Exhibit 71: P&G: Geographical segmentation by revenue 2015
Exhibit 72: Unilever: Business segmentation by revenue 2015
Exhibit 73: Unilever: Business segmentation by revenue 2014 and 2015 ($ billions)
Exhibit 74: Unilever: Geographical segmentation by revenue 2015
