SYNOPSIS
The report presents detailed data on consumption trends in the Mouthwash category in China, analyzing consumption volumes and values at segment level. It also provides indispensable data on distribution channels along with latest industry news and mergers & acquisitions (of Oral Hygiene market).
Furthermore the report enables readers to examine the components of change in the industry by looking at historic and future growth patterns.SUMMARY
Canadean’s "Mouthwash Market in China to 2016" provides detailed data on market dynamics in China Mouthwash category, providing marketers with the essential tools to understand both their own and their competitors’ position in the market and the information to accurately identify the areas where they want to compete in the future.
This report brings together Canadean Intelligence's research, modeling and analysis expertise in order to develop uniquely detailed market data. This allows domestic and foreign companies to identify the market dynamics that account for Mouthwash sales overall and to discover which categories and segments will see growth in the coming years.
SCOPE
"Mouthwash Market in China to 2016" provides you with the following:
• Historic and forecast growth dynamics by value and volume.
• Historic and forecast segmentation by value and volume.
• Distribution channel data by value (from 2007 through 2011).
• Latest news covering the global Oral Hygiene market.
• Latest mergers & acquisitions in the global Oral Hygiene market.
REASONS TO BUY
• Enhance your understanding of the value and volume growth dynamics of the Mouthwash category in China.
• Promote growth in your business with detailed product sales segmentation for both volumes and values, as well as sales by distribution channel at the product category level.
• Identify the future pattern of market trends, from winners and losers to category dynamics; and thereby quickly and easily indentify the key areas in which they want to compete in the future.
• Improve your knowledge of the latest industry news and mergers & acquisitions.
List Of Content
1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.2.1 Category Definitions
1.2.2 Distribution Channel Definitions
1.2.3 Volume Units and Aggregations
1.2.4 Exchange Rates
1.2.5 Methodology Summary
2 China Mouthwash Category Value
2.1 Mouthwash Category Value 2007-11
2.2 Mouthwash Category Value Forecast, 2012-16
3 China Mouthwash Category Volume
3.1 Mouthwash Category Volume 2007-11
3.2 Mouthwash Category Volume Forecast, 2012-16
4 China Mouthwash Segmentation by Value
4.1 Mouthwash Segmentation by Value, 2007-11
4.2 Mouthwash Segmentation Forecast by Value, 2012-16
5 China Mouthwash Segmentation by Volume
5.1 Mouthwash Segmentation by Volume, 2007-11
5.2 Mouthwash Segmentation Forecast by Volume, 2012-16
6 China Mouthwash Distribution Channel Data
6.1 Mouthwash Distribution Channel Data by Value, 2008-11
7 Latest Sector News & Events
7.1 Sector News
7.1.1 Casa Rex redesigns Unilever Chinese toothpaste brand
7.1.2 Antibacterial agent in toothpaste not toxic: Report
7.1.3 Schuelke & Mayr open first technical centre in Shanghai
7.1.4 FDA warns toothpaste containing triclosan in China
7.2 Sector Deals
7.2.1 Liuzhou Liangmianzhen to acquire additional 35.1% stake in subsidiary
7.2.2 ZheJiang Daily Media to acquire Shanghai Haofang from Shanda Interactive
7.2.3 ZheJiang Daily Media to raise US$395 million in shares offering
7.2.4 ZheJiang Daily Media to acquire Hangzhou Bianfeng from Shanda Interactive
7.2.5 GlaxoSmithKline to acquire majority stake in Profex
8 Appendix
8.1 About Canadean
8.2 Disclaimer
List Of Table
Table 1: Category Definitions – Mouthwash
Table 2: Distribution Channel definitions
Table 3: Volume Units for Mouthwash Category
Table 4: China Exchange Rate CNY – USD (Annual Average), 2007 – 2011
Table 5: China Mouthwash Category Value (CNY million), 2007-11
Table 6: China Mouthwash Category Value (US$ million), 2007-11
Table 7: China Mouthwash Category Value Forecast (CNY million), 2012-16
Table 8: China Mouthwash Category Value Forecast (US$ million), 2012-16
Table 9: China Mouthwash Category Volume (Ltr million), 2007-11
Table 10: China Mouthwash Category Volume Forecast (Ltr million), 2012-16
Table 11: China Mouthwash Segmentation by Value (CNY million), 2007-11
Table 12: China Mouthwash Segmentation by Value (US$ million), 2007-11
Table 13: China Mouthwash Segmentation Forecast by Value (CNY million), 2012-16
Table 14: China Mouthwash Segmentation Forecast by Value (US$ million), 2012-16
Table 15: China Mouthwash Segmentation by Volume (Ltr million), 2007-11
Table 16: China Mouthwash Segmentation Forecast by Volume (Ltr million), 2012-16
Table 17: China Mouthwash Distribution Channel Data by Value (CNY million), 2008-11
Table 18: China Mouthwash Distribution Channel Data by Value (US$ million), 2008-11
List Of Figures
Figure 1: China Mouthwash Category Value (CNY million), 2007-11
Figure 2: China Mouthwash Category Value (US$ million), 2007-11
Figure 3: China Mouthwash Category Value Forecast (CNY million), 2012-16
Figure 4: China Mouthwash Category Value Forecast (US$ million), 2012-16
Figure 5: China Mouthwash Category Volume (Ltr million), 2007-11
Figure 6: China Mouthwash Category Volume Forecast (Ltr million), 2012-16
Figure 7: China Mouthwash Segmentation by Value (CNY million), 2007-11
Figure 8: China Mouthwash Segmentation by Value (US$ million), 2007-11
Figure 9: China Mouthwash Segmentation Forecast by Value (CNY million), 2012-16
Figure 10: China Mouthwash Segmentation Forecast by Value (US$ million), 2012-16
Figure 11: China Mouthwash Segmentation by Volume (Ltr million), 2007-11
Figure 12: China Mouthwash Segmentation Forecast by Volume (Ltr million), 2012-16
Figure 13: China Mouthwash Distribution Channel Data by Value (CNY million), 2008-11
Figure 14: China Mouthwash Distribution Channel Data by Value (US$ million), 2008-11
