SYNOPSIS
This report presents data on the Mouthwash consumption trends in Japan. It analyzes Mouthwash consumption volumes and values at market and category level in addition to brand share and distribution channel data.
It examines the components of change in the market via study of 2006, 2011 and 2016 volumes and values, as well as the manner in which changes in consumer behavior have affected total volumes, values, brands selected and the type of products chosen.SUMMARY
Canadean's "Mouthwash Market in Japan: Market Profile" provides data on the Japan Mouthwash market, providing marketers with the essential tools to understand their own and their competitors' position in the market. Thus allowing them to use the information to accurately identify the areas where they want to compete in the future.
This report brings together Canadean Intelligence's research, modeling and analysis expertise in order to develop uniquely detailed market data. This allows domestic and foreign companies to identify the market dynamics that account for overall Mouthwash sales and which categories and segments will see growth in the coming years.
SCOPE
"Mouthwash Market in Japan: Market Profile" provides you with the following:
• Market analysis by value.
• Market value by category.
• Market analysis by volume.
• Market volume by category.
• Market value by brands.
• Market value by distribution channel.
REASONS TO BUY
• Gain insight into the Mouthwash consumption in Japan.
• Detailed product sales segmentation (for both volumes and values) are provided, including brand data and sales by distribution channel at the product category level.
• Forecasts for 2016 will allow marketers to understand the future pattern of market trends; from winners and losers to category dynamics and thereby easily indentify the key areas in which they want to compete in the future.
List Of Content
1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.2.1 Category definitions
1.2.2 Distribution Channel definitions
1.2.3 Volume Units and Aggregations
1.2.4 Methodology Summary
2 Japan Mouthwash Market Overview
2.1 Mouthwash Value Analysis
2.1.1 Mouthwash Market by Value
2.1.2 Mouthwash Market Value by Segments
2.2 Mouthwash Volume Analysis
2.2.1 Mouthwash Market by Volume
2.2.2 Mouthwash Volume by Segments
2.3 Mouthwash Market Value Analysis by Brands, 2011
2.4 Mouthwash Market Value by Distribution Channel, 2011
3 Appendix
3.1 About Canadean
3.2 Disclaimer
List Of Table
Table 1: Category definitions – Oral Hygiene Market
Table 2: Distribution Channel definitions – Oral Hygiene Market
Table 3: Volume Units for Oral Hygiene Market
Table 4: Japan Mouthwash Market Value (JPY m)
Table 5: Japan Mouthwash Market Value (USD m)
Table 6: Japan Mouthwash Market Value (JPY m) by Segments
Table 7: Japan Mouthwash Market Value (USD m) by Segments
Table 8: Japan Mouthwash Market Volume (Units m)
Table 9: Japan Mouthwash Market Volume (Units m) by Segments
Table 10: Japan Mouthwash Market Value by Brands (JPY m), 2011
Table 11: Japan Mouthwash Market Value by Brands (USD m), 2011
Table 12: Japan Mouthwash Market Value by Distribution Channel (JPY m), 2011
Table 13: Japan Mouthwash Market Value by Distribution Channel (USD m), 2011
List Of Figures
Figure 1: Japan Mouthwash Market Value (JPY m)
Figure 2: Japan Mouthwash Market Value (JPY m) by Segments
Figure 3: Japan Mouthwash Market Volume (Units m)
Figure 4: Japan Mouthwash Market Volume (Units m) by Segments
Figure 5: Japan Mouthwash Market Value by Brands (JPY m), 2011
Figure 6: Japan Mouthwash Market Value by Distribution Channel (JPY m), 2011
