Synopsis
The report presents detailed data on the Mouthwash consumption trends in the United States, analyzing the Mouthwash consumption volumes and values at market level, brand share and distribution channel data.
It examines the components of change in the market by looking at historic and future growth patterns – how consumers’ changes in behavior have affected total volumes, values, brands selected and type of products chosen.
Scope
"Mouthwash Market in the US to 2016: Market Profile" provides you with the following:
• Market growth dynamics by volume.
• Market growth dynamics by value.
• Consumption by volume.
• Volume analysis by brands.
• Market value by distribution channel.
Summary
Canadean’s "Mouthwash Market in the US to 2016: Market Profile" provides detailed data on dynamics in the United States Mouthwash market, providing marketers with the essential tools to understand their own, and their competitors’ position in the market and the information to accurately identify the areas where they want to compete in the future.
This report brings together Canadean Intelligence's research, modeling and analysis expertise in order to develop uniquely detailed market data. This allows domestic and foreign companies to identify the market dynamics that account for Mouthwash sales overall and to discover which categories and segments will see growth in the coming years.
Reasons To Buy
• Understand the market growth dynamics of the Mouthwash market.
• Gain insight into the Mouthwash consumption patterns in the United States.
• Detailed product sales (for both volumes and values) are provided, including brand data and sales by distribution channel.
• Future forecasts allow marketers to understand the future pattern of market trends; from winners and losers to category dynamics and thereby quickly and easily indentify the key areas in which they want to compete in the future.
Table Of Contents
1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.2.1 This report provides 2011 actual sales; while forecasts are provided for 2012 – 2016.
1.2.2 Introduction
1.2.3 Large scale, international, program of online consumer surveys
1.2.4 Nationally Representative results (age, gender)
1.2.5 Parents answered on their children’s behalf
1.2.6 Legal Drinking Age exclusions for alcoholic drinks categories
1.2.7 Integrated with industry calling and secondary research
2 US Mouthwash Market Analysis
2.1 Market Growth Dynamics- Mouthwash, 2006–16
2.1.1 Mouthwash Growth Dynamics (Volume Analysis), 2006–16
2.1.2 Mouthwash Market Growth Dynamics by Value, 2006–16
2.2 Mouthwash Consumption Analysis, 2006–16
2.2.1 Mouthwash Consumption by Volume, 2006–16
2.2.2 Mouthwash Consumption by Segments, 2006–16
2.3 Mouthwash Market Value Analysis, 2006–16
2.3.1 Mouthwash Market by Value, 2006–16
2.3.2 Average Consumer Price/ Liter – Mouthwash, 2006–16
2.3.3 Mouthwash Market Value by Segments, 2006–16
2.4 Medicinal Mouthwash Market Analysis, 2006–16
2.4.1 Medicinal Mouthwash Market by Volume, 2006–16
2.4.2 Medicinal Mouthwash Market by Value, 2006–16
2.5 Standard Mouthwash Market Analysis, 2006–16
2.5.1 Standard Mouthwash Market by Volume, 2006–16
2.5.2 Standard Mouthwash Market by Value, 2006–16
2.6 Mouthwash Market Volume Analysis by Brands, 2008–11
2.7 Mouthwash Market Value by Distribution Channel, 2008–11
3 Appendix
3.1 Methodology
3.2 About Canadean
3.3 Disclaimer
List Of Tables
Table 1: Volume Units for Oral Hygiene Market
Table 2: US Mouthwash Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (2016), by Volume (Liters m)
Table 3: US Mouthwash Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size 2016, by Value (USD m)
Table 4: US Mouthwash Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 5: US Mouthwash Consumption (Liters m) by Segments, 2006–11
Table 6: US Mouthwash Consumption (Liters m) by Segments, 2011–16
Table 7: US Mouthwash Market Value (USD m) and Growth (Y-o-Y), 2006–16
Table 8: US Mouthwash Average Consumer Price (USD) and Growth (Y-o-Y), 2006–16
Table 9: US Mouthwash Market Value (USD m) by Segments, 2006–11
Table 10: US Mouthwash Market Value (USD m) by Segments, 2011–16
Table 11: US Medicinal Mouthwash Market by Volume (Liters m), 2006–16
Table 12: US Medicinal Mouthwash Market by Value (USD m), 2006–16
Table 13: US Standard Mouthwash Market by Volume (Liters m), 2006–16
Table 14: US Standard Mouthwash Market by Value (USD m), 2006–16
Table 15: US Mouthwash Market Volume by Brands (Liters m), 2008–11
Table 16: US Mouthwash Market Value by Distribution Channel (USD m), 2008–11
List Of Figures
Figure 1: Consumer Panel Report Methodology
Figure 2: US Mouthwash Market Growth Dynamics (Volume Analysis), 2006–16
Figure 3: US Mouthwash Market Growth Dynamics by Value (USD m), 2006–16
Figure 4: US Mouthwash Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 5: US Mouthwash Consumption (Liters m) by Segments, 2006–16
Figure 6: US Mouthwash Market Value (USD m) and Growth (Y-o-Y), 2006–16
Figure 7: US Mouthwash Average Consumer Price (USD) and Growth (Y-o-Y), 2006–16
Figure 8: US Mouthwash Market Value (USD m) by Segments, 2006–16
Figure 9: US Medicinal Mouthwash Market by Volume (Liters m), 2006–16
Figure 10: US Medicinal Mouthwash Market by Value (USD m), 2006–16
Figure 11: US Standard Mouthwash Market by Volume (Liters m), 2006–16
Figure 12: US Standard Mouthwash Market by Value (USD m), 2006–16
Figure 13: US Mouthwash Market Volume by Brands (Liters m), 2008–11
Figure 14: US Mouthwash Market Value by Distribution Channel (USD m), 2008–11
