Learning management system (LMS) is defined as a software application used for documenting, tracking, and delivering of e-learning (or electronic educational technology) programs or courses. The content can be accessed anytime from anywhere. These systems are helpful for children pursuing higher education, for imparting proper training and ensuring overall development via learning aid (here software). The emergence of learning management system has enabled both the learner and educator to move out of the traditional (class) environment and make the most of the informative content available online.
The learning management system market in North America is influenced by several drivers, restraints and opportunities. Rising need for effective and quality education or learning is playing an eminent role in ensuring the success of this market in North America. Educational institutions are seen embracing and supporting the advancements in this customary processes. However, absence of desired integration as well as a low degree of customization have limited the market growth. Several educational institutions today have failed to implement these systems effectively due to budget constraints and lack of proficient SME or subject matter expert. Several new applications and solutions launched in the market to refine the teaching and learning process is likely to create greater opportunities for LMS market. Economic revolution in different countries backed by the need for trained workforce in companies would also generate opportunities.
The market is segmented in terms of product, end-user, industry and geography. The major products of the learning management system include content management, learner management, performance management, administration and many others.In terms of end-users the learning management system is segmented into academic and corporate. On the other hand, the industries served by the learning management systems includes information technology, retail, healthcare, hospitality and travel, BFSI and more. The learning management systems market is displaying tremendous growth in countries such as Canada, Mexico and the United States. Some of the key market players include Upside Learning, Desire2Learn, Blackboard, LoudCloud Systems, SKILD Solutions, Latitude Learning, and Edmodo among others.
KEY BENEFITS FOR STAKEHOLDERS
NORTH AMERICA LEARNING MANAGEMENT SYSTEM MARKET BENEFITS
KEY MARKET PLAYERS