The strategic assessment of Philips, one of the world's leading diagnostic imaging companies, provides significant competitor information, analysis, and insight critical to the development and implementation of effective marketing and R&D programs. The new report from Venture Planning Group presents a comprehensive analysis of the company's performance, capabilities, goals, and strategies in the global diagnostic imaging market.
SECTION I: EXECUTIVE SUMMARY
SECTION II: BUSINESS ORGANIZATION
- History of the company’s diagnostic imaging business evolution, which is important to
understanding the corporate culture, management mentality and strategies.
- Recent acquisitions, divestitures and major organizational changes.
SECTION III: FACILITIES AND EMPLOYEES
SECTION IV: TECHNOLOGICAL KNOW-HOW
SECTION V: PRODUCT PORTFOLIO
- Placements and installed base of major systems in the U.S. and abroad, by modality.
- Review of major product lines.
SECTION VI: MARKETING TACTICS
SECTION VII: FINANCIAL ANALYSIS
- Estimated sales and operating profit by division, geographic region and product line.
- Five-year sales and operating profit performance.
SECTION VIII: R&D EXPENDITURES AND MAJOR PROGRAMS
SECTION IX: COLLABORATIVE ARRANGEMENTS
- Joint ventures, distribution, O.E.M. and licensing partners, both industrial and academic.
- Terms of collaborative agreements and specific products involved.
SECTION X: STRATEGIC DIRECTION
List of Tables
Philips Revenue by Operating Sector
Philips Revenue Growth by Operating Sector
Philips Operating Profit by Sector
Philips Healthcare Operating Profit Growth
Philips Healthcare Sales and Operating Profit Growth
Philips Healthcare Worldwide Sales by Geographic Region
Philips Healthcare Sales by Business
Philips Healthcare Imaging Systems Sales by Modality/Business
Philips Healthcare Diagnostic Imaging Profit and Margins by Modality
Phillips Medical Systems Sales by Modality/Business and Geographic Region
Phillips Medical Systems Placements and Installed Base by Modality and Geographic Region
Contains 133 pages and 11 tables
I. Outlook
Introduction
Industry Consolidation and Diversification: A Biomodal Trend
Market Globalization
Pricing Pressures
Productivity
II. Major Geographic Regions
North America
Europe
Japan
Latin America
III. Major Modalities
X-Ray
Ultrasound
MRI
CT
Nuclear Medicine
PET
PACS
IV. Market Size and Growth
V. Strategic Directions
Business, new product development, and marketing strategies
Anticipated acquisitions, joint ventures, and divestitures
VI. Marketing Tactics
The U.S. and international sales force size in major geographic regions
Selling options, including rental plans, leasing and others
Promotional tactics, e.g., pricing, discounts, advertising, trade shows,
seminars, product literature, newsletters, etc
System service and support
VII. Technological Know-How
Internally developed and acquired diagnostic imaging and related
technologies, Including X-ray, ultrasound, MRI, CT, nuclear medicine, PET,
PACS, and others.
List of Tables
Table 1: Worldwide Diagnostic Imaging Market
Estimated Sales by Geographic Region and Country
Table 2: Worldwide Diagnostic Imaging Market
Estimated Sales Growth by Geographic Region and Country
Table 3: Worldwide Diagnostic Imaging Market
Estimated Sales by Modality and Business
Table 4: Worldwide Diagnostic Imaging Market
Estimated Sales by Modality/Business
And Geographic Region
Table 5: Worldwide Diagnostic Imaging Market
Estimated Sales Growth by Modality/Business
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Published On : December 2019
$ 3600
Published On : December 2019
$ 3600
Published On : December 2019
$ 3600
Published On : December 2019
$ 3600
Published On : December 2019
$ 3600
Published On : December 2019
$ 3600
