Synopsis
This report presents data on the Potato Chips consumption trends in Australia. It analyzes Potato Chips consumption volumes and values at market and category level in addition to brand share and distribution channel data.
It examines the components of change in the market via study of 2006, 2011 and 2016 volumes and values, as well as the manner in which changes in consumer behavior have affected total volumes, values, brands selected and the type of products chosen.
Scope
"Australia" provides you with the following:
• Market analysis by value.
• Market value by category.
• Market analysis by volume.
• Market volume by category.
• Market value by brands.
• Market value by distribution channel.
Summary
Canadean’s "Potato Chips Market in Australia: Market Profile" provides data on the Australia Potato Chips market, providing marketers with the essential tools to understand their own and their competitors’ position in the market. Thus allowing them to use the information to accurately identify the areas where they want to compete in the future.
This report brings together Canadean Intelligence's research, modeling and analysis expertise in order to develop uniquely detailed market data. This allows domestic and foreign companies to identify the market dynamics that account for overall Potato Chips sales and which categories and segments will see growth in the coming years.
Reasons To Buy
• Gain insight into the Potato Chips consumption in Australia.
• Detailed product sales segmentation (for both volumes and values) are provided, including brand data and sales by distribution channel at the product category level.
• Forecasts for 2016 will allow marketers to understand the future pattern of market trends; from winners and losers to category dynamics and thereby easily indentify the key areas in which they want to compete in the future.
Table Of Contents
1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.2.1 Category definitions
1.2.2 Distribution Channel definitions
1.2.3 Volume Units and Aggregations
1.2.4 Methodology Summary
2 Australia Potato Chips Market Overview
2.1 Potato Chips Value Analysis
2.1.1 Potato Chips Market by Value
2.2 Potato Chips Volume Analysis
2.2.1 Potato Chips Market by Volume
2.3 Potato Chips Market Value Analysis by Brands, 2011
2.4 Potato Chips Market Value by Distribution Channel, 2011
3 Appendix
3.1 About Canadean
3.2 Disclaimer
List Of Tables
Table 1: Category definitions – Savory Snacks Market
Table 2: Distribution Channel definitions – Savory Snacks Market
Table 3: Volume Units for Savory Snacks Market
Table 4: Australia Potato Chips Market Value (AUD m)
Table 5: Australia Potato Chips Market Value (USD m)
Table 6: Australia Potato Chips Market Volume (Kg m)
Table 7: Australia Potato Chips Market Value by Brands (AUD m), 2011
Table 8: Australia Potato Chips Market Value by Brands (USD m), 2011
Table 9: Australia Potato Chips Market Value by Distribution Channel (AUD m), 2011
Table 10: Australia Potato Chips Market Value by Distribution Channel (USD m), 2011
List Of Figures
Figure 1: Australia Potato Chips Market Value (AUD m)
Figure 2: Australia Potato Chips Market Volume (Kg m)
Figure 3: Australia Potato Chips Market Value by Brands (AUD m), 2011
Figure 4: Australia Potato Chips Market Value by Distribution Channel (AUD m), 2011
