Summary SINA Corp (SINA) is an online media company that offers internet users to access professional media and user generated content. The company operates through digital media network of SINA.com, SINA.cn and Weibo.com. It offers distinct and targeted professional content on region specific websites and a range of complementary offerings. SINA provides information and entertainment content from SINA portal customized for mobile (WAP) users. The company’s advertising product offerings include banner, button, text-link and in-stream video advertisements that appear on pages within the SINA network, channel and promotional sponsorships, and advertising campaign design and management services. It offers free interest-based channels that provide region-focused format and content. The company also operates in Taiwan, the US, and others. SINA is headquartered in Shanghai, China. SINA Corporation Key Recent Developments May 16,2017: SINA Q1 net income increases Feb 22,2017: SINA reports higher net income for Q4, provides outlook for 2017 Nov 21,2016: SINA Q3 net income increases Aug 08,2016: SINA reports second quarter 2016 financial results May 11,2016: SINA reports first quarter 2016 financial results This comprehensive SWOT profile of... Research Beam Model: Research Beam Product ID: 1946177 300 USD New
SINA Corporation (SINA) - Financial and Strategic SWOT Analysis Review

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SINA Corporation (SINA) - Financial and Strategic SWOT Analysis Review

 
  • Category : ICT & Media
  • Published On : August  2017
  • Pages : 25
 
 
Summary

SINA Corp (SINA) is an online media company that offers internet users to access professional media and user generated content. The company operates through digital media network of SINA.com, SINA.cn and Weibo.com. It offers distinct and targeted professional content on region specific websites and a range of complementary offerings. SINA provides information and entertainment content from SINA portal customized for mobile (WAP) users. The company’s advertising product offerings include banner, button, text-link and in-stream video advertisements that appear on pages within the SINA network, channel and promotional sponsorships, and advertising campaign design and management services. It offers free interest-based channels that provide region-focused format and content. The company also operates in Taiwan, the US, and others. SINA is headquartered in Shanghai, China.

SINA Corporation Key Recent Developments

May 16,2017: SINA Q1 net income increases
Feb 22,2017: SINA reports higher net income for Q4, provides outlook for 2017
Nov 21,2016: SINA Q3 net income increases
Aug 08,2016: SINA reports second quarter 2016 financial results
May 11,2016: SINA reports first quarter 2016 financial results

This comprehensive SWOT profile of SINA Corporation provides you an in-depth strategic analysis of the company’s businesses and operations. The profile has been compiled by GlobalData to bring to you a clear and an unbiased view of the company’s key strengths and weaknesses and the potential opportunities and threats. The profile helps you formulate strategies that augment your business by enabling you to understand your partners, customers and competitors better.

This company report forms part of GlobalData’s ‘Profile on Demand’ service, covering over 50,000 of the world’s leading companies. Once purchased, GlobalData’s highly qualified team of company analysts will comprehensively research and author a full financial and strategic analysis of SINA Corporation including a detailed SWOT analysis, and deliver this direct to you in pdf format within two business days. (excluding weekends).

The profile contains critical company information including*,

- Business description – A detailed description of the company’s operations and business divisions.
- Corporate strategy – Analyst’s summarization of the company’s business strategy.
- SWOT Analysis – A detailed analysis of the company’s strengths, weakness, opportunities and threats.
- Company history – Progression of key events associated with the company.
- Major products and services – A list of major products, services and brands of the company.
- Key competitors – A list of key competitors to the company.
- Key employees – A list of the key executives of the company.
- Executive biographies – A brief summary of the executives’ employment history.
- Key operational heads – A list of personnel heading key departments/functions.
- Important locations and subsidiaries – A list and contact details of key locations and subsidiaries of the company.
- Detailed financial ratios for the past five years – The latest financial ratios derived from the annual financial statements published by the company with 5 years history.
- Interim ratios for the last five interim periods – The latest financial ratios derived from the quarterly/semi-annual financial statements published by the company for 5 interims history.

Note*: Some sections may be missing if data is unavailable for the company.

Key benefits of buying this profile include,

You get detailed information about the company and its operations to identify potential customers and suppliers.
- The profile analyzes the company’s business structure, operations, major products and services, prospects, locations and subsidiaries, key executives and their biographies and key competitors.

Understand and respond to your competitors’ business structure and strategies, and capitalize on their weaknesses. Stay up to date on the major developments affecting the company.
- The company’s core strengths and weaknesses and areas of development or decline are analyzed and presented in the profile objectively. Recent developments in the company covered in the profile help you track important events.

Equip yourself with information that enables you to sharpen your strategies and transform your operations profitably.
- Opportunities that the company can explore and exploit are sized up and its growth potential assessed in the profile. Competitive and/or technological threats are highlighted.

Scout for potential investments and acquisition targets, with detailed insight into the companies’ strategic, financial and operational performance.
- Financial ratio presented for major public companies in the profile include the revenue trends, profitability, growth, margins and returns, liquidity and leverage, financial position and efficiency ratios.

Gain key insights into the company for academic or business research.
- Key elements such as SWOT analysis, corporate strategy and financial ratios and charts are incorporated in the profile to assist your academic or business research needs.
Table of Contents

Section 1 - About the Company

SINA Corporation - Key Information
SINA Corporation - Overview
SINA Corporation - Key Employees
SINA Corporation - Key Employee Biographies
SINA Corporation - Key Operational Heads
SINA Corporation - Major Products and Services
SINA Corporation - History
SINA Corporation - Company Statement
SINA Corporation - Locations And Subsidiaries

Head Office
Other Locations & Subsidiaries

Section 2 - Company Analysis

SINA Corporation - Business Description
SINA Corporation - Corporate Strategy
SINA Corporation - SWOT Analysis
SWOT Analysis - Overview
SINA Corporation - Strengths
SINA Corporation - Weaknesses
SINA Corporation - Opportunities
SINA Corporation - Threats
SINA Corporation - Key Competitors

Section 3 - Company Financial Performance Charts

SINA Corporation - Financial Ratios
Financial Ratios - Capital Market Ratios
Financial Ratios - Annual Ratios
Financial Ratios - Interim Ratios
Financial Ratios - Ratio Charts

Section 4 - Appendix

Appendix
Methodology
Ratio Definitions
About GlobalData
Contact Us
Disclaimer


Note*: Some sections may be missing if data is unavailable for the company
List of Tables

SINA Corporation, Key Information
SINA Corporation, Key Ratios
SINA Corporation, Share Data
SINA Corporation, Major Products and Services
SINA Corporation, History
SINA Corporation, Key Employees
SINA Corporation, Key Employee Biographies
SINA Corporation, Key Operational Heads
SINA Corporation, Other Locations
SINA Corporation, Subsidiaries

SINA Corporation, Key Competitors
SINA Corporation, SWOT Analysis
SINA Corporation, Ratios based on current share price
SINA Corporation, Annual Ratios
SINA Corporation, Interim Ratios
Currency Codes
Capital Market Ratios
Equity Ratios
Profitability Ratios
Cost Ratios
Liquidity Ratios
Leverage Ratios
Efficiency Ratios List of Figures

SINA Corporation, Performance Chart
SINA Corporation, Ratio Charts