SYNOPSIS
The Future of the Ice Cream Market in Hungary to 2017 is the result of Canadean’s extensive market research. The report presents detailed analysis on the Ice Cream consumption trends in Hungary, historic and forecast Ice Cream consumption volumes and values at market and category level, brand share and distribution channel data. This report brings together Canadean Intelligence's research, modeling and analysis expertise in order to develop uniquely detailed market data. This allows domestic and foreign companies to identify the market dynamics to account for Ice Cream sales overall and to know which categories and segments are showing growth in the coming years.SUMMARY
Why was the report written?
• This report provides authoritative and granular data on the Ice Cream market in Hungary and, in doing so fills the gaps in marketers’ understanding of trends and the components of change behind them.
• Based upon extensive primary and secondary research to provide comprehensive and granular data, this report allows marketers to confidently update their strategic and tactical plans.
• Marketers need data on volume and value changes, brand dynamics and distribution trends in order to effectively plan strategies.
What are the key drivers behind recent market changes?
This report examines the components of change in the market by looking at historic and future growth patterns, including the effects of consumers’ behavior on total volumes, values, brands selected and types of product chosen.
What makes this report unique and essential to read?
The report provides the latest, detailed data on dynamics in Hungary Ice Cream market, providing marketers with the essential data to understand their own, and their competitors’ position in the market and the information to accurately identify where to compete in the future.
SCOPE
Detailed category coverage is provided, covering three product segments that include: Artisanal Ice Cream, Impulse Ice Cream, and Take-Home Ice Cream.
Detailed product sales segmentation (for both volumes and values) is provided, including brand data, and sales by distribution channel, at the product category level.
Future forecasts allow marketers to understand the future pattern of market trends from winners and losers to category dynamics and thereby quickly and easily identify the key areas in which they want to compete in the future.
REASONS TO BUY
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List Of Content
1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.2.1 This report provides 2012 actual sales; while forecasts are provided for 2013 – 2017.
1.2.2 Category Definitions
1.2.3 Distribution Channel Definitions
1.2.4 Volume Units and Aggregations
1.2.5 CAGR Definition and Calculation
1.2.6 Graphical representation of Brands
1.2.7 Exchange Rates
1.2.8 Methodology Summary
2 Hungary Ice Cream Market Analysis, 2007–17
2.1 Ice Cream Value Analysis, 2007–17
2.1.1 Overall Ice Cream Market Value, 2007–17
2.1.2 Ice Cream Market Value by Category, 2007–17
2.1.3 Market Growth Dynamics by Value – Ice Cream, 2007–17
2.2 Ice Cream Volume Analysis, 2007–17
2.2.1 Overall Ice Cream Market Volume, 2007–17
2.2.2 Per-Capita Consumption - Ice Cream, 2007–17
2.2.3 Ice Cream Market Volume by Category, 2007–17
2.2.4 Market Growth Dynamics by Volume – Ice Cream, 2007–17
3 Hungary Artisanal Ice Cream Market Analysis, 2007–17
3.1 Artisanal Ice Cream Value Analysis, 2007–17
3.1.1 Artisanal Ice Cream Market by Value, 2007–17
3.1.2 Average Consumer Price/Kg – Artisanal Ice Cream, 2007–17
3.2 Artisanal Ice Cream Volume Analysis, 2007–17
3.2.1 Artisanal Ice Cream Market by Volume, 2007–17
3.3 Market Growth Dynamics – Artisanal Ice Cream, 2007–17
3.3.1 Artisanal Ice Cream Market Growth Dynamics by Value, 2007–17
3.3.2 Artisanal Ice Cream Market Growth Dynamics by Volume, 2007–17
3.4 Artisanal Ice Cream Brand Analysis, 2009–12
3.5 Artisanal Ice Cream Distribution Channel Analysis, 2009–12
4 Hungary Impulse Ice Cream Market Analysis, 2007–17
4.1 Impulse Ice Cream Value Analysis, 2007–17
4.1.1 Impulse Ice Cream Market by Value, 2007–17
4.1.2 Average Consumer Price/Kg – Impulse Ice Cream, 2007–17
4.1.3 Impulse Ice Cream Market Value by Segments, 2007–17
4.2 Impulse Ice Cream Volume Analysis, 2007–17
4.2.1 Impulse Ice Cream Market by Volume, 2007–17
4.2.2 Impulse Ice Cream Market Volume by Segments, 2007–17
4.3 Market Growth Dynamics – Impulse Ice Cream, 2007–17
4.3.1 Impulse Ice Cream Market Growth Dynamics by Value, 2007–17
4.3.2 Impulse Ice Cream Market Growth Dynamics by Volume, 2007–17
4.4 Dairy-Based (Impulse Ice Cream) Analysis, 2007–17
4.4.1 Dairy-Based (Impulse Ice Cream) Market by Value, 2007–17
4.4.2 Dairy-Based (Impulse Ice Cream) Market by Volume, 2007–17
4.5 Water-Based (Impulse Ice Cream) Analysis, 2007–17
4.5.1 Water-Based (Impulse Ice Cream) Market by Value, 2007–17
4.5.2 Water-Based (Impulse Ice Cream) Market by Volume, 2007–17
4.6 Impulse Ice Cream Brand Analysis, 2009–12
4.7 Impulse Ice Cream Distribution Channel Analysis, 2009–12
5 Hungary Take-Home Ice Cream Market Analysis, 2007–17
5.1 Take-Home Ice Cream Value Analysis, 2007–17
5.1.1 Take-Home Ice Cream Market by Value, 2007–17
5.1.2 Average Consumer Price/Kg – Take-Home Ice Cream, 2007–17
5.1.3 Take-Home Ice Cream Market Value by Segments, 2007–17
5.2 Take-Home Ice Cream Volume Analysis, 2007–17
5.2.1 Take-Home Ice Cream Market by Volume, 2007–17
5.2.2 Take-Home Ice Cream Market Volume by Segments, 2007–17
5.3 Market Growth Dynamics – Take-Home Ice Cream, 2007–17
5.3.1 Take-Home Ice Cream Market Growth Dynamics by Value, 2007–17
5.3.2 Take-Home Ice Cream Market Growth Dynamics by Volume, 2007–17
5.4 Dairy-Based (Take-Home Ice Cream) Analysis, 2007–17
5.4.1 Dairy-Based (Take-Home Ice Cream) Market by Value, 2007–17
5.4.2 Dairy-Based (Take-Home Ice Cream) Market by Volume, 2007–17
5.5 Water-Based (Take-Home Ice Cream) Analysis, 2007–17
5.5.1 Water-Based (Take-Home Ice Cream) Market by Value, 2007–17
5.5.2 Water-Based (Take-Home Ice Cream) Market by Volume, 2007–17
5.6 Take-Home Ice Cream Brand Analysis, 2009–12
5.7 Take-Home Ice Cream Distribution Channel Analysis, 2009–12
6 Appendix
6.1 About Canadean
6.2 Disclaimer
List Of Table
Table 1: Category Definitions - Ice Cream Market
Table 2: Distribution Channel Definitions - Ice Cream Market
Table 3: Volume Units for Ice Cream Market
Table 4: Hungary Exchange Rate HUF – USD (Annual Average), 2007 – 2012
Table 5: Hungary Ice Cream Market Value (HUF m) and Growth (Y-o-Y), 2007–17
Table 6: Hungary Ice Cream Market Value (USD m) and Growth (Y-o-Y), 2007–17
Table 7: Hungary Ice Cream Market Value (HUF m) by Category, 2007–12
Table 8: Hungary Ice Cream Market Value (HUF m) by Category, 2012–17
Table 9: Hungary Ice Cream Market Value (USD m) by Category, 2007–12
Table 10: Hungary Ice Cream Market Value (USD m) by Category, 2012–17
Table 11: Hungary Ice Cream Market Dynamics: past and future growth rates (2007–12 & 2012–17) and market size (2007, 2012 & 2017), by Category, by Value (HUF m)
Table 12: Hungary Ice Cream Market Volume (Kg m) and Growth (Y-o-Y), 2007–17
Table 13: Hungary Per-capita Ice Cream Consumption (Kg/head & Y-o-Y growth), 2007–17
Table 14: Hungary Ice Cream Market Volume (Kg m) by Category, 2007–12
Table 15: Hungary Ice Cream Market Volume (Kg m) by Category, 2012–17
Table 16: Hungary Ice Cream Market Dynamics: past and future growth rates (2007–12 & 2012–17) and market size (2007, 2012 & 2017), by Category, by volume (Kg m)
Table 17: Hungary Artisanal Ice Cream Market Value (HUF m) and Growth (Y-o-Y), 2007–17
Table 18: Hungary Artisanal Ice Cream Market Value (USD m) and Growth (Y-o-Y), 2007–17
Table 19: Hungary Artisanal Ice Cream Average Consumer Price (HUF) and Growth (Y-o-Y), 2007–17
Table 20: Hungary Artisanal Ice Cream Market Volume (Kg m) and Growth (Y-o-Y), 2007–17
Table 21: Hungary Artisanal Ice Cream Market Dynamics: past and future growth rates (2007–12 & 2012–17) and market size (2007, 2012 & 2017), by Value (HUF m), by Segments
Table 22: Hungary Artisanal Ice Cream Market Dynamics: past and future growth rates (2007–12 & 2012–17) and market size (2007, 2012 & 2017), by Volume (Kg m), by Segments
Table 23: Hungary Artisanal Ice Cream Market Value by Brands (HUF m), 2009–12
Table 24: Hungary Artisanal Ice Cream Market Value by Brands (USD m), 2009–12
Table 25: Hungary Artisanal Ice Cream Market Value by Distribution Channel (HUF m), 2009–12
Table 26: Hungary Artisanal Ice Cream Market Value by Distribution Channel (USD m), 2009–12
Table 27: Hungary Impulse Ice Cream Market Value (HUF m) and Growth (Y-o-Y), 2007–17
Table 28: Hungary Impulse Ice Cream Market Value (USD m) and Growth (Y-o-Y), 2007–17
Table 29: Hungary Impulse Ice Cream Average Consumer Price (HUF) and Growth (Y-o-Y), 2007–17
Table 30: Hungary Impulse Ice Cream Market Value (HUF m) by Segments, 2007–12
Table 31: Hungary Impulse Ice Cream Market Value (HUF m) by Segments, 2012–17
Table 32: Hungary Impulse Ice Cream Market Value (USD m) by Segments, 2007–12
Table 33: Hungary Impulse Ice Cream Market Value (USD m) by Segments, 2012–17
Table 34: Hungary Impulse Ice Cream Market Volume (Kg m) and Growth (Y-o-Y), 2007–17
Table 35: Hungary Impulse Ice Cream Market Volume (Kg m) by Segments, 2007–12
Table 36: Hungary Impulse Ice Cream Market Volume (Kg m) by Segments, 2012–17
Table 37: Hungary Impulse Ice Cream Market Dynamics: past and future growth rates (2007–12 & 2012–17) and market size (2007, 2012 & 2017), by Value (HUF m), by Segments
Table 38: Hungary Impulse Ice Cream Market Dynamics: past and future growth rates (2007–12 & 2012–17) and market size (2007, 2012 & 2017), by Volume (Kg m), by Segments
Table 39: Hungary Dairy-Based (Impulse Ice Cream) Market by Value (HUF m), 2007–17
Table 40: Hungary Dairy-Based (Impulse Ice Cream) Market by Value (USD m), 2007–17
Table 41: Hungary Dairy-Based (Impulse Ice Cream) Market by Volume (Kg m), 2007–17
Table 42: Hungary Water-Based (Impulse Ice Cream) Market by Value (HUF m), 2007–17
Table 43: Hungary Water-Based (Impulse Ice Cream) Market by Value (USD m), 2007–17
Table 44: Hungary Water-Based (Impulse Ice Cream) Market by Volume (Kg m), 2007–17
Table 45: Hungary Impulse Ice Cream Market Value by Brands (HUF m), 2009–12
Table 46: Hungary Impulse Ice Cream Market Value by Brands (USD m), 2009–12
Table 47: Hungary Impulse Ice Cream Market Value by Distribution Channel (HUF m), 2009–12
Table 48: Hungary Impulse Ice Cream Market Value by Distribution Channel (USD m), 2009–12
Table 49: Hungary Take-Home Ice Cream Market Value (HUF m) and Growth (Y-o-Y), 2007–17
Table 50: Hungary Take-Home Ice Cream Market Value (USD m) and Growth (Y-o-Y), 2007–17
Table 51: Hungary Take-Home Ice Cream Average Consumer Price (HUF) and Growth (Y-o-Y), 2007–17
Table 52: Hungary Take-Home Ice Cream Market Value (HUF m) by Segments, 2007–12
Table 53: Hungary Take-Home Ice Cream Market Value (HUF m) by Segments, 2012–17
Table 54: Hungary Take-Home Ice Cream Market Value (USD m) by Segments, 2007–12
Table 55: Hungary Take-Home Ice Cream Market Value (USD m) by Segments, 2012–17
Table 56: Hungary Take-Home Ice Cream Market Volume (Kg m) and Growth (Y-o-Y), 2007–17
Table 57: Hungary Take-Home Ice Cream Market Volume (Kg m) by Segments, 2007–12
Table 58: Hungary Take-Home Ice Cream Market Volume (Kg m) by Segments, 2012–17
Table 59: Hungary Take-Home Ice Cream Market Dynamics: past and future growth rates (2007–12 & 2012–17) and market size (2007, 2012 & 2017), by Value (HUF m), by Segments
Table 60: Hungary Take-Home Ice Cream Market Dynamics: past and future growth rates (2007–12 & 2012–17) and market size (2007, 2012 & 2017), by Volume (Kg m), by Segments
Table 61: Hungary Dairy-Based (Take-Home Ice Cream) Market by Value (HUF m), 2007–17
Table 62: Hungary Dairy-Based (Take-Home Ice Cream) Market by Value (USD m), 2007–17
Table 63: Hungary Dairy-Based (Take-Home Ice Cream) Market by Volume (Kg m), 2007–17
Table 64: Hungary Water-Based (Take-Home Ice Cream) Market by Value (HUF m), 2007–17
Table 65: Hungary Water-Based (Take-Home Ice Cream) Market by Value (USD m), 2007–17
Table 66: Hungary Water-Based (Take-Home Ice Cream) Market by Volume (Kg m), 2007–17
Table 67: Hungary Take-Home Ice Cream Market Value by Brands (HUF m), 2009–12
Table 68: Hungary Take-Home Ice Cream Market Value by Brands (USD m), 2009–12
Table 69: Hungary Take-Home Ice Cream Market Value by Distribution Channel (HUF m), 2009–12
Table 70: Hungary Take-Home Ice Cream Market Value by Distribution Channel (USD m), 2009–12
List Of Figures
Figure 1: Hungary Ice Cream Market Value (HUF m) and Growth (Y-o-Y), 2007–17
Figure 2: Hungary Ice Cream Market Value (HUF m) by Category, 2007–17
Figure 3: Hungary Ice Cream Market Dynamics, by Category, by Market Value, 2007–17
Figure 4: Hungary Ice Cream Market Volume (Kg m) and Growth (Y-o-Y), 2007–17
Figure 5: Hungary Per-Capita Ice Cream Consumption (Kg/head & Y-o-Y growth), 2007–17
Figure 6: Hungary Ice Cream Market Volume (Kg m) by Category, 2007–17
Figure 7: Hungary Ice Cream Market Dynamics, by Category, by Market Volume 2007–17
Figure 8: Hungary Artisanal Ice Cream Market Value (HUF m) and Growth (Y-o-Y), 2007–17
Figure 9: Hungary Artisanal Ice Cream Average Consumer Price (HUF) and Growth (Y-o-Y), 2007–17
Figure 10: Hungary Artisanal Ice Cream Market Volume (Kg m) and Growth (Y-o-Y), 2007–17
Figure 11: Hungary Artisanal Ice Cream Market Growth Dynamics by Value, 2007–17
Figure 12: Hungary Artisanal Ice Cream Market Growth Dynamics by Volume, 2007–17
Figure 13: Hungary Artisanal Ice Cream Market Value by Distribution Channel (HUF m), 2009–12
Figure 14: Hungary Impulse Ice Cream Market Value (HUF m) and Growth (Y-o-Y), 2007–17
Figure 15: Hungary Impulse Ice Cream Average Consumer Price (HUF) and Growth (Y-o-Y), 2007–17
Figure 16: Hungary Impulse Ice Cream Market Value (HUF m) by Segments, 2007–17
Figure 17: Hungary Impulse Ice Cream Market Volume (Kg m) and Growth (Y-o-Y), 2007–17
Figure 18: Hungary Impulse Ice Cream Market Volume (Kg m) by Segments, 2007–17
Figure 19: Hungary Impulse Ice Cream Market Growth Dynamics by Value, 2007–17
Figure 20: Hungary Impulse Ice Cream Market Growth Dynamics by Volume, 2007–17
Figure 21: Hungary Dairy-Based (Impulse Ice Cream) Market by Value (HUF m), 2007–17
Figure 22: Hungary Dairy-Based (Impulse Ice Cream) Market by Volume (Kg m), 2007–17
Figure 23: Hungary Water-Based (Impulse Ice Cream) Market by Value (HUF m), 2007–17
Figure 24: Hungary Water-Based (Impulse Ice Cream) Market by Volume (Kg m), 2007–17
Figure 25: Hungary Impulse Ice Cream Market Value by Brands (HUF m), 2009–12
Figure 26: Hungary Impulse Ice Cream Market Value by Distribution Channel (HUF m), 2009–12
Figure 27: Hungary Take-Home Ice Cream Market Value (HUF m) and Growth (Y-o-Y), 2007–17
Figure 28: Hungary Take-Home Ice Cream Average Consumer Price (HUF) and Growth (Y-o-Y), 2007–17
Figure 29: Hungary Take-Home Ice Cream Market Value (HUF m) by Segments, 2007–17
Figure 30: Hungary Take-Home Ice Cream Market Volume (Kg m) and Growth (Y-o-Y), 2007–17
Figure 31: Hungary Take-Home Ice Cream Market Volume (Kg m) by Segments, 2007–17
Figure 32: Hungary Take-Home Ice Cream Market Growth Dynamics by Value, 2007–17
Figure 33: Hungary Take-Home Ice Cream Market Growth Dynamics by Volume, 2007–17
Figure 34: Hungary Dairy-Based (Take-Home Ice Cream) Market by Value (HUF m), 2007–17
Figure 35: Hungary Dairy-Based (Take-Home Ice Cream) Market by Volume (Kg m), 2007–17
Figure 36: Hungary Water-Based (Take-Home Ice Cream) Market by Value (HUF m), 2007–17
Figure 37: Hungary Water-Based (Take-Home Ice Cream) Market by Volume (Kg m), 2007–17
Figure 38: Hungary Take-Home Ice Cream Market Value by Brands (HUF m), 2009–12
Figure 39: Hungary Take-Home Ice Cream Market Value by Distribution Channel (HUF m), 2009–12
