Synopsis
• The Future of the Spirits Market in Malaysia, to 2016 is the result of Canadean’s extensive market research covering the Spirits market in Malaysia.
• The report presents detailed analysis on the Spirits consumption trends in Malaysia, historic and forecast Spirits consumption volume at market and category level, brand share, and distribution channel data.
• This report brings together Canadean Intelligence's research; modelling and analysis expertise in order to develop uniquely detailed market data. This allows domestic and foreign companies to identify the market dynamics to account for the Spirits sales overall and to know which categories and segments are in the ascendency in the coming years.
Scope
Detailed category coverage is provided, covering eight product segments that include: Brandy, Gin & Genever, Liqueurs, Rum, Specialty Spirits, Tequila & Mezcal, Vodka and Whiskey.
Detailed product sales segmentation for volumes is provided, including brand data and sales by distribution channel, at the product category level.
Future forecasts allow marketers to understand the future pattern of market trends; from winners and losers to category dynamics and thereby quickly and easily indentify the key areas in which they want to compete in the future.
Summary
Why was the report written?
"• This report provides authoritative and granular detail of the Spirits market in Malaysia; and in doing so fill the gaps in marketers’ understanding of market trends and the components of change causing them.
• Based upon an extensive primary and secondary research to provide a comprehensive and granular insight this report allows marketers to confidently update their strategic and tactical plans.
• Marketers account for volume changes, brand dynamics and distribution trends."
What are the key drivers behind recent market changes?
Consumers have been reacting to the effects of the global recession and the following recovery period on their discretionary spending – and the consumer markets have been no exception. While the country by country market changes have varied nowhere has been left totally untouched.This report examines the components of change in the market by looking at historic and future growth patterns – how consumers’ changes in behaviour have affected total volumes, brands selected and type of products chosen.
What makes this report unique and essential to read?
The report provides the latest, highly detailed information on dynamics in the Malaysian Spirits market, providing marketers with the essential information to understand their own, and their competitors’, position in the market and the information to accurately identify where to compete in the future.
Reasons To Buy
The report provides a unique mix of highly granular market data, based upon detailed industry research, in order to offer a detailed insight into the trends and dynamics affecting Spirits in Slovakia
Custom segmentation of the market provides unique views and insights for marketers on the volume, brand and distribution data, to give unparalleled insight into the market.
1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.2.1 This report provides 2011 actual sales; while forecasts are provided for 2012 – 2016.
1.3 Summary Methodology
2 Malaysia Spirits Market Overview
2.1 Market Dynamics by Volume
2.1.1 Overall Spirits Consumption, 2006–16
2.1.2 Per-capita Spirits consumption, 2006–16
2.1.3 Overall Spirits Market Growth Dynamics by Volume
2.1.4 Spirits Consumption by Category, 2006–16
2.1.5 Spirits Consumption – Trends and Forecasts
2.1.6 Malaysia Spirits Consumption by Price Segment, 2006–16
2.1.7 Malaysia Spirits Consumption by Alcoholic Strength, 2006–16
2.1.8 Spirits distribution – Off and On-premise Trade, 2006–16
2.1.9 Overall Off-premise Spirits Consumption by Category, 2006–16
2.1.10 Overall On-premise Spirits Consumption by Category, 2006–16
3 Malaysia Brandy Market Analysis
3.1 Brandy Market Growth Dynamics (Volume Analysis), 2006–16
3.2 Brandy Market Consumption Analysis, 2006–16
3.2.1 Brandy Market Volume Analysis, 2006–16
3.3 Brandy Consumption by Channels
3.3.1 Brandy Consumption by Channel, 2006–16
3.3.2 Brandy Off-premise Consumption, 2006–16
3.3.3 Brandy On-premise Consumption, 2006–16
3.4 Brandy Consumption by Price Segment, 2006–16
3.5 Brandy Consumption by Alcoholic Strength, 2006–16
3.6 Brandy Consumption by Segments, 2006–16
3.7 Armagnac Consumption Analysis
3.7.1 Armagnac Consumption, 2006–16
3.7.2 Armagnac Consumption by Price Segment, 2006–16
3.7.3 Armagnac Consumption by Alcoholic Strength, 2006–16
3.8 Cognac Consumption Analysis
3.8.1 Cognac Consumption, 2006–16
3.8.2 Cognac Consumption by Price Segment, 2006–16
3.8.3 Cognac Consumption by Alcoholic Strength, 2006–16
3.9 Fruit Brandy Consumption Analysis
3.9.1 Fruit Brandy Consumption, 2006–16
3.9.2 Fruit Brandy Consumption by Price Segment, 2006–16
3.9.3 Fruit Brandy Consumption by Alcoholic Strength, 2006–16
3.1 Other Brandy Consumption Analysis
3.10.1 Other Brandy Consumption, 2006–16
3.10.2 Other Brandy Consumption by Price Segment, 2006–16
3.10.3 Other Brandy Consumption by Alcoholic Strength, 2006–16
4 Malaysia Gin & Genever Market Analysis
4.1 Gin & Genever Market Consumption Analysis, 2006–16
4.1.1 Gin & Genever Market Volume Analysis, 2006–16
4.2 Gin & Genever Consumption by Channels
4.2.1 Gin & Genever Consumption by Channel, 2006–16
4.2.2 Gin & Genever Off-premise Consumption, 2006–16
4.2.3 Gin & Genever On-premise Consumption, 2006–16
4.3 Gin & Genever Consumption by Price Segment, 2006–16
4.4 Gin & Genever Consumption by Alcoholic Strength, 2006–16
5 Malaysia Liqueurs & Cocktails Market Analysis
5.1 Liqueurs & Cocktails Market Growth Dynamics (Volume Analysis), 2006–16
5.2 Liqueurs & Cocktails Market Consumption Analysis, 2006–16
5.2.1 Liqueurs & Cocktails Market Volume Analysis, 2006–16
5.3 Liqueurs & Cocktails Consumption by Channels
5.3.1 Liqueurs & Cocktails Consumption by Channel, 2006–16
5.3.2 Liqueurs & Cocktails Off-premise Consumption, 2006–16
5.3.3 Liqueurs & Cocktails On-premise Consumption, 2006–16
5.4 Liqueurs & Cocktails Consumption by Price Segment, 2006–16
5.5 Liqueurs & Cocktails Consumption by Alcoholic Strength, 2006–16
5.6 Liqueurs & Cocktails Consumption by Segments, 2006–16
5.7 Cream Liqueurs Consumption Analysis
5.7.1 Cream Liqueurs Consumption, 2006–16
5.7.2 Cream Liqueurs Consumption by Price Segment, 2006–16
5.7.3 Cream Liqueurs Consumption by Alcoholic Strength, 2006–16
5.8 Fruit Liqueurs Consumption Analysis
5.8.1 Fruit Liqueurs Consumption, 2006–16
5.8.2 Fruit Liqueurs Consumption by Price Segment, 2006–16
5.8.3 Fruit Liqueurs Consumption by Alcoholic Strength, 2006–16
5.9 Other Liqueurs Consumption Analysis
5.9.1 Other Liqueurs Consumption, 2006–16
5.9.2 Other Liqueurs Consumption by Price Segment, 2006–16
5.9.3 Other Liqueurs Consumption by Alcoholic Strength, 2006–16
6 Malaysia Rum & Cane Spirits Market Analysis
6.1 Rum & Cane Spirits Market Growth Dynamics (Volume Analysis), 2006–16
6.2 Rum & Cane Spirits Market Consumption Analysis, 2006–16
6.2.1 Rum & Cane Spirits Market Volume Analysis, 2006–16
6.3 Rum & Cane Spirits Consumption by Channels
6.3.1 Rum & Cane Spirits Consumption by Channel, 2006–16
6.3.2 Rum & Cane Spirits Off-premise Consumption, 2006–16
6.3.3 Rum & Cane Spirits On-premise Consumption, 2006–16
6.4 Rum & Cane Spirits Consumption by Price Segment, 2006–16
6.5 Rum & Cane Spirits Consumption by Alcoholic Strength, 2006–16
6.6 Rum & Cane Spirits Consumption by Segments, 2006–16
6.7 Dark Rum Consumption Analysis
6.7.1 Dark Rum Consumption, 2006–16
6.7.2 Dark Rum Consumption by Price Segment, 2006–16
6.7.3 Dark Rum Consumption by Alcoholic Strength, 2006–16
6.8 Light Rum Consumption Analysis
6.8.1 Light Rum Consumption, 2006–16
6.8.2 Light Rum Consumption by Price Segment, 2006–16
6.8.3 Light Rum Consumption by Alcoholic Strength, 2006–16
7 Malaysia Specialty Spirits Market Analysis
7.1 Specialty Spirits Market Growth Dynamics (Volume Analysis), 2006–16
7.2 Specialty Spirits Market Consumption Analysis, 2006–16
7.2.1 Specialty Spirits Market Volume Analysis, 2006–16
7.3 Specialty Spirits Consumption by Channels
7.3.1 Specialty Spirits Consumption by Channel, 2006–16
7.3.2 Specialty Spirits Off-premise Consumption, 2006–16
7.3.3 Specialty Spirits On-premise Consumption, 2006–16
7.4 Specialty Spirits Consumption by Price Segment, 2006–16
7.5 Specialty Spirits Consumption by Alcoholic Strength, 2006–16
7.6 Specialty Spirits Consumption by Segments, 2006–16
7.7 Other Specialty Consumption Analysis
7.7.1 Other Specialty Consumption, 2006–16
7.7.2 Other Specialty Consumption by Price Segment, 2006–16
7.7.3 Other Specialty Consumption by Alcoholic Strength, 2006–16
7.8 Ouzo Consumption Analysis
7.8.1 Ouzo Consumption, 2006–16
7.8.2 Ouzo Consumption by Price Segment, 2006–16
7.8.3 Ouzo Consumption by Alcoholic Strength, 2006–16
7.9 Raki Consumption Analysis
7.9.1 Raki Consumption, 2006–16
7.9.2 Raki Consumption by Price Segment, 2006–16
7.9.3 Raki Consumption by Alcoholic Strength, 2006–16
8 Malaysia Tequila & Mezcal Market Analysis
8.1 Tequila & Mezcal Market Consumption Analysis, 2006–16
8.1.1 Tequila & Mezcal Market Volume Analysis, 2006–16
8.2 Tequila & Mezcal Consumption by Channels
8.2.1 Tequila & Mezcal Consumption by Channel, 2006–16
8.2.2 Tequila & Mezcal Off-premise Consumption, 2006–16
8.2.3 Tequila & Mezcal On-premise Consumption, 2006–16
8.3 Tequila & Mezcal Consumption by Price Segment, 2006–16
8.4 Tequila & Mezcal Consumption by Alcoholic Strength, 2006–16
9 Malaysia Vodka Market Analysis
9.1 Vodka Market Growth Dynamics (Volume Analysis), 2006–16
9.2 Vodka Market Consumption Analysis, 2006–16
9.2.1 Vodka Market Volume Analysis, 2006–16
9.3 Vodka Consumption by Channels
9.3.1 Vodka Consumption by Channel, 2006–16
9.3.2 Vodka Off-premise Consumption, 2006–16
9.3.3 Vodka On-premise Consumption, 2006–16
9.4 Vodka Consumption by Price Segment, 2006–16
9.5 Vodka Consumption by Alcoholic Strength, 2006–16
9.6 Vodka Consumption by Segments, 2006–16
9.7 Unflavored Vodka Consumption Analysis
9.7.1 Unflavored Vodka Consumption, 2006–16
9.7.2 Unflavored Vodka Consumption by Price Segment, 2006–16
9.7.3 Unflavored Vodka Consumption by Alcoholic Strength, 2006–16
9.8 Flavored Vodka Consumption Analysis
9.8.1 Flavored Vodka Consumption, 2006–16
9.8.2 Flavored Vodka Consumption by Price Segment, 2006–16
9.8.3 Flavored Vodka Consumption by Alcoholic Strength, 2006–16
10 Malaysia Whisk(e)y Market Analysis
10.1 Whisk(e)y Market Growth Dynamics (Volume Analysis), 2006–16
10.2 Whisk(e)y Market Consumption Analysis, 2006–16
10.2.1 Whisk(e)y Market Volume Analysis, 2006–16
10.3 Whisk(e)y Consumption by Channels
10.3.1 Whisk(e)y Consumption by Channel, 2006–16
10.3.2 Whisk(e)y Off-premise Consumption, 2006–16
10.3.3 Whisk(e)y On-premise Consumption, 2006–16
10.4 Whisk(e)y Consumption by Price Segment, 2006–16
10.5 Whisk(e)y Consumption by Alcoholic Strength, 2006–16
10.6 Whisk(e)y Consumption by Segments, 2006–16
10.7 American Whisk(e)y Consumption Analysis
10.7.1 American Whisk(e)y Consumption, 2006–16
10.7.2 American Whisk(e)y Consumption by Price Segment, 2006–16
10.7.3 American Whisk(e)y Consumption by Alcoholic Strength, 2006–16
10.8 Canadian Whisk(e)y Consumption Analysis
10.8.1 Canadian Whisk(e)y Consumption, 2006–16
10.8.2 Canadian Whisk(e)y Consumption by Price Segment, 2006–16
10.8.3 Canadian Whisk(e)y Consumption by Alcoholic Strength, 2006–16
10.9 Irish Whisk(e)y Consumption Analysis
10.9.1 Irish Whisk(e)y Consumption, 2006–16
10.9.2 Irish Whisk(e)y Consumption by Price Segment, 2006–16
10.9.3 Irish Whisk(e)y Consumption by Alcoholic Strength, 2006–16
10.1 Scotch Whisk(e)y Consumption Analysis
10.10.1 Scotch Whisk(e)y Consumption, 2006–16
10.10.2 Scotch Whisk(e)y Consumption by Price Segment, 2006–16
10.10.3 Scotch Whisk(e)y Consumption by Alcoholic Strength, 2006–16
10.11 Other Whisk(e)y Consumption Analysis
10.11.1 Other Whisk(e)y Consumption, 2006–16
10.11.2 Other Whisk(e)y Consumption by Price Segment, 2006–16
10.11.3 Other Whisk(e)y Consumption by Alcoholic Strength, 2006–16
11 Appendix
12 Methodology
12.1 About Canadean
12.2 Disclaimer
List Of Table
Table 1: Malaysia Spirits Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 2: Malaysia Per-capita Spirits Consumption (liters/head & Y-o-Y growth), 2006–16
Table 3: Malaysia Spirits Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by volume
Table 4: Malaysia Spirits Consumption (Liters m) by Category, 2006–11
Table 5: Malaysia Spirits Consumption (Liters m) by Category, 2011–16
Table 6: Malaysia Spirits Consumption by Category – Trends & Forecasts, 2006 Vs. 2011 Vs. 2016
Table 7: Malaysia Spirits Consumption (Liters m) by Price Segment, 2006–11
Table 8: Malaysia Spirits Consumption (Liters m) by Price Segment, 2011–16
Table 9: Malaysia Spirits Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 10: Malaysia Spirits Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 11: Spirits Consumption (Liters m) by Sales Channel, 2006–16
Table 12: Malaysia Off-premise Spirits Consumption (Liters m) by Category, 2006–11
Table 13: Malaysia Off-premise Spirits Consumption (Liters m) by Category, 2011–16
Table 14: Malaysia On-premise Spirits Consumption (Liters m) by Category, 2006–11
Table 15: Malaysia On-premise Spirits Consumption (Liters m) by Category, 2011–16
Table 16: Malaysia Brandy Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Segments
Table 17: Malaysia Brandy Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 18: Malaysia Brandy Consumption (Liters m) by Channel, 2006–11
Table 19: Malaysia Brandy Consumption (Liters m) by Channel, 2011–16
Table 20: Malaysia Brandy Off-premise Consumption (Liters m), 2006–16
Table 21: Malaysia Brandy On-premise Consumption (Liters m), 2006–16
Table 22: Malaysia Brandy Consumption (Liters m) by Price Segment, 2006–11
Table 23: Malaysia Brandy Consumption (Liters m) by Price Segment, 2011–16
Table 24: Malaysia Brandy Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 25: Malaysia Brandy Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 26: Malaysia Brandy Consumption (Liters m) by Segments, 2006–11
Table 27: Malaysia Brandy Consumption (Liters m) by Segments, 2011–16
Table 28: Malaysia Armagnac Consumption (Liters m) and Growth (Y-o-Y), 2006–11
Table 29: Malaysia Armagnac Consumption (Liters m) and Growth (Y-o-Y), 2011–16
Table 30: Malaysia Armagnac Consumption (Liters m) by Price Segment, 2006–11
Table 31: Malaysia Armagnac Consumption (Liters m) by Price Segments, 2011–16
Table 32: Malaysia Armagnac Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 33: Malaysia Armagnac Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 34: Malaysia Cognac Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 35: Malaysia Cognac Consumption (Liters m) by Price Segment, 2006–11
Table 36: Malaysia Cognac Consumption (Liters m) by Price Segments, 2011–16
Table 37: Malaysia Cognac Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 38: Malaysia Cognac Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 39: Malaysia Fruit Brandy Consumption (Liters m) and Growth (Y-o-Y), 2006–11
Table 40: Malaysia Fruit Brandy Consumption (Liters m) and Growth (Y-o-Y), 2011–16
Table 41: Malaysia Fruit Brandy Consumption (Liters m) by Price Segment, 2006–11
Table 42: Malaysia Fruit Brandy Consumption (Liters m) by Price Segments, 2011–16
Table 43: Malaysia Fruit Brandy Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 44: Malaysia Fruit Brandy Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 45: Malaysia Other Brandy Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 46: Malaysia Other Brandy Consumption (Liters m) by Price Segment, 2006–11
Table 47: Malaysia Other Brandy Consumption (Liters m) by Price Segments, 2011–16
Table 48: Malaysia Other Brandy Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 49: Malaysia Other Brandy Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 50: Malaysia Gin & Genever Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 51: Malaysia Gin & Genever Consumption (Liters m) by Channel, 2006–11
Table 52: Malaysia Gin & Genever Consumption (Liters m) by Channel, 2011–16
Table 53: Malaysia Gin & Genever Off-premise Consumption (Liters m), 2006–16
Table 54: Malaysia Gin & Genever On-premise Consumption (Liters m), 2006–16
Table 55: Malaysia Gin & Genever Consumption (Liters m) by Price Segment, 2006–11
Table 56: Malaysia Gin & Genever Consumption (Liters m) by Price Segment, 2011–16
Table 57: Malaysia Gin & Genever Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 58: Malaysia Gin & Genever Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 59: Malaysia Liqueurs & Cocktails Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Segments
Table 60: Malaysia Liqueurs & Cocktails Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 61: Malaysia Liqueurs & Cocktails Consumption (Liters m) by Channel, 2006–11
Table 62: Malaysia Liqueurs & Cocktails Consumption (Liters m) by Channel, 2011–16
Table 63: Malaysia Liqueurs & Cocktails Off-premise Consumption (Liters m), 2006–16
Table 64: Malaysia Liqueurs & Cocktails On-premise Consumption (Liters m), 2006–16
Table 65: Malaysia Liqueurs & Cocktails Consumption (Liters m) by Price Segment, 2006–11
Table 66: Malaysia Liqueurs & Cocktails Volume (Liters m) by Price Segment, 2011–16
Table 67: Malaysia Liqueurs & Cocktails Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 68: Malaysia Liqueurs & Cocktails Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 69: Malaysia Liqueurs & Cocktails Consumption (Liters m) by Segments, 2006–11
Table 70: Malaysia Liqueurs & Cocktails Consumption (Liters m) by Segments, 2011–16
Table 71: Malaysia Cream Liqueurs Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 72: Malaysia Cream Liqueurs Consumption (Liters m) by Price Segment, 2006–11
Table 73: Malaysia Cream Liqueurs Consumption (Liters m) by Price Segments, 2011–16
Table 74: Malaysia Cream Liqueurs Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 75: Malaysia Cream Liqueurs Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 76: Malaysia Fruit Liqueurs Consumption (Liters m) and Growth (Y-o-Y), 2006–11
Table 77: Malaysia Fruit Liqueurs Consumption (Liters m) and Growth (Y-o-Y), 2011–16
Table 78: Malaysia Fruit Liqueurs Consumption (Liters m) by Price Segment, 2006–11
Table 79: Malaysia Fruit Liqueurs Consumption (Liters m) by Price Segments, 2011–16
Table 80: Malaysia Fruit Liqueurs Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 81: Malaysia Fruit Liqueurs Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 82: Malaysia Other Liqueurs Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 83: Malaysia Other Liqueurs Consumption (Liters m) by Price Segment, 2006–11
Table 84: Malaysia Other Liqueurs Consumption (Liters m) by Price Segments, 2011–16
Table 85: Malaysia Other Liqueurs Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 86: Malaysia Other Liqueurs Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 87: Malaysia Rum & Cane Spirits Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Segments
Table 88: Malaysia Rum & Cane Spirits Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 89: Malaysia Rum & Cane Spirits Consumption (Liters m) by Channel, 2006–11
Table 90: Malaysia Rum & Cane Spirits Consumption (Liters m) by Channel, 2011–16
Table 91: Malaysia Rum & Cane Spirits Off-premise Consumption (Liters m), 2006–16
Table 92: Malaysia Rum & Cane Spirits On-premise Consumption (Liters m), 2006–16
Table 93: Malaysia Rum & Cane Spirits Consumption (Liters m) by Price Segment, 2006–11
Table 94: Malaysia Rum & Cane Spirits Consumption (Liters m) by Price Segment, 2011–16
Table 95: Malaysia Rum & Cane Spirits Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 96: Malaysia Rum & Cane Spirits Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 97: Malaysia Rum & Cane Spirits Consumption (Liters m) by Segments, 2006–11
Table 98: Malaysia Rum & Cane Spirits Consumption (Liters m) by Segments, 2011–16
Table 99: Malaysia Dark Rum Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 100: Malaysia Dark Rum Consumption (Liters m) by Price Segment, 2006–11
Table 101: Malaysia Dark Rum Consumption (Liters m) by Price Segments, 2011–16
Table 102: Malaysia Dark Rum Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 103: Malaysia Dark Rum Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 104: Malaysia Light Rum Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 105: Malaysia Light Rum Consumption (Liters m) by Price Segment, 2006–11
Table 106: Malaysia Light Rum Consumption (Liters m) by Price Segments, 2011–16
Table 107: Malaysia Light Rum Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 108: Malaysia Light Rum Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 109: Malaysia Specialty Spirits Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Segments
Table 110: Malaysia Specialty Spirits Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 111: Malaysia Specialty Spirits Consumption (Liters m) by Channel, 2006–11
Table 112: Malaysia Specialty Spirits Consumption (Liters m) by Channel, 2011–16
Table 113: Malaysia Specialty Spirits Off-premise Consumption (Liters m), 2006–16
Table 114: Malaysia Specialty Spirits On-premise Consumption (Liters m), 2006–16
Table 115: Malaysia Specialty Spirits Consumption (Liters m) by Price Segment, 2006–11
Table 116: Malaysia Specialty Spirits Consumption (Liters m) by Price Segment, 2011–16
Table 117: Malaysia Specialty Spirits Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 118: Malaysia Specialty Spirits Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 119: Malaysia Specialty Spirits Consumption (Liters m) by Segments, 2006–11
Table 120: Malaysia Specialty Spirits Consumption (Liters m) by Segments, 2011–16
Table 121: Malaysia Other Specialty Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 122: Malaysia Other Specialty Consumption (Liters m) by Price Segment, 2006–11
Table 123: Malaysia Other Specialty Consumption (Liters m) by Price Segments, 2011–16
Table 124: Malaysia Other Specialty Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 125: Malaysia Other Specialty Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 126: Malaysia Ouzo Consumption (Liters m) and Growth (Y-o-Y), 2006–11
Table 127: Malaysia Ouzo Consumption (Liters m) and Growth (Y-o-Y), 2011–16
Table 128: Malaysia Ouzo Consumption (Liters m) by Price Segment, 2006–11
Table 129: Malaysia Ouzo Consumption (Liters m) by Price Segments, 2011–16
Table 130: Malaysia Ouzo Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 131: Malaysia Ouzo Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 132: Malaysia Raki Consumption (Liters m) and Growth (Y-o-Y), 2006–11
Table 133: Malaysia Raki Consumption (Liters m) and Growth (Y-o-Y), 2011–16
Table 134: Malaysia Raki Consumption (Liters m) by Price Segment, 2006–11
Table 135: Malaysia Raki Consumption (Liters m) by Price Segments, 2011–16
Table 136: Malaysia Raki Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 137: Malaysia Raki Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 138: Malaysia Tequila & Mezcal Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 139: Malaysia Tequila & Mezcal Consumption (Liters m) by Channel, 2006–11
Table 140: Malaysia Tequila & Mezcal Consumption (Liters m) by Channel, 2011–16
Table 141: Malaysia Tequila & Mezcal Off-premise Consumption (Liters m), 2006–16
Table 142: Malaysia Tequila & Mezcal On-premise Consumption (Liters m), 2006–16
Table 143: Malaysia Tequila & Mezcal Consumption (Liters m) by Price Segment, 2006–11
Table 144: Malaysia Tequila & Mezcal Consumption (Liters m) by Price Segment, 2011–16
Table 145: Malaysia Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 146: Malaysia Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 147: Malaysia Vodka Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Segments
Table 148: Malaysia Vodka Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 149: Malaysia Vodka Consumption (Liters m) by Channel, 2006–11
Table 150: Malaysia Vodka Consumption (Liters m) by Channel, 2011–16
Table 151: Malaysia Vodka Off-premise Consumption (Liters m), 2006–16
Table 152: Malaysia Vodka On-premise Consumption (Liters m), 2006–16
Table 153: Malaysia Vodka Consumption (Liters m) by Price Segment, 2006–11
Table 154: Malaysia Vodka Consumption (Liters m) by Price Segment, 2011–16
Table 155: Malaysia Vodka Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 156: Malaysia Vodka Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 157: Malaysia Vodka Consumption (Liters m) by Segments, 2006–11
Table 158: Malaysia Vodka Consumption (Liters m) by Segments, 2011–16
Table 159: Malaysia Unflavored Vodka Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 160: Malaysia Unflavored Vodka Consumption (Liters m) by Price Segment, 2006–11
Table 161: Malaysia Unflavored Vodka Consumption (Liters m) by Price Segments, 2011–16
Table 162: Malaysia Unflavored Vodka Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 163: Malaysia Unflavored Vodka Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 164: Malaysia Flavored Vodka Consumption (Liters m) and Growth (Y-o-Y), 2006–11
Table 165: Malaysia Flavored Vodka Consumption (Liters m) and Growth (Y-o-Y), 2011–16
Table 166: Malaysia Flavored Vodka Consumption (Liters m) by Price Segment, 2006–11
Table 167: Malaysia Flavored Vodka Consumption (Liters m) by Price Segments, 2011–16
Table 168: Malaysia Flavored Vodka Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 169: Malaysia Flavored Vodka Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 170: Malaysia Whisk(e)y Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Segments
Table 171: Malaysia Whisk(e)y Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 172: Malaysia Whisk(e)y Consumption (Liters m) by Channel, 2006–11
Table 173: Malaysia Whisk(e)y Consumption (Liters m) by Channel, 2011–16
Table 174: Malaysia Whisk(e)y Off-premise Consumption (Liters m), 2006–16
Table 175: Malaysia Whisk(e)y On-premise Consumption (Liters m), 2006–16
Table 176: Malaysia Whisk(e)y Consumption (Liters m) by Price Segment, 2006–11
Table 177: Malaysia Whisk(e)y Consumption (Liters m) by Price Segment, 2011–16
Table 178: Malaysia Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 179: Malaysia Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 180: Malaysia Whisk(e)y Consumption (Liters m) by Segments, 2006–11
Table 181: Malaysia Whisk(e)y Consumption (Liters m) by Segments, 2011–16
Table 182: Malaysia American Whisk(e)y Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 183: Malaysia American Whisk(e)y Consumption (Liters m) by Price Segment, 2006–11
Table 184: Malaysia American Whisk(e)y Consumption (Liters m) by Price Segments, 2011–16
Table 185: Malaysia American Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 186: Malaysia American Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 187: Malaysia Canadian Whisk(e)y Consumption (Liters m) and Growth (Y-o-Y), 2006–11
Table 188: Malaysia Canadian Whisk(e)y Consumption (Liters m) and Growth (Y-o-Y), 2011–16
Table 189: Malaysia Canadian Whisk(e)y Consumption (Liters m) by Price Segment, 2006–11
Table 190: Malaysia Canadian Whisk(e)y Consumption (Liters m) by Price Segments, 2011–16
Table 191: Malaysia Canadian Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 192: Malaysia Canadian Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 193: Malaysia Irish Whisk(e)y Consumption (Liters m) and Growth (Y-o-Y), 2006–11
Table 194: Malaysia Irish Whisk(e)y Consumption (Liters m) and Growth (Y-o-Y), 2011–16
Table 195: Malaysia Irish Whisk(e)y Consumption (Liters m) by Price Segment, 2006–11
Table 196: Malaysia Irish Whisk(e)y Consumption (Liters m) by Price Segments, 2011–16
Table 197: Malaysia Irish Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 198: Malaysia Irish Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 199: Malaysia Scotch Whisk(e)y Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 200: Malaysia Scotch Whisk(e)y Consumption (Liters m) by Price Segment, 2006–11
Table 201: Malaysia Scotch Whisk(e)y Consumption (Liters m) by Price Segments, 2011–16
Table 202: Malaysia Scotch Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 203: Malaysia Scotch Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 204: Malaysia Other Whisk(e)y Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 205: Malaysia Other Whisk(e)y Consumption (Liters m) by Price Segment, 2006–11
Table 206: Malaysia Other Whisk(e)y Consumption (Liters m) by Price Segments, 2011–16
Table 207: Malaysia Other Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 208: Malaysia Other Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 209: Malaysia Spirits Consumption (Liters m), 2006–11
Table 210: Malaysia Spirits Consumption (Liters m), 2011–16
Table 211: Malaysia Spirits Consumption (Liters m) by Category, 2006–11
Table 212: Malaysia Spirits Consumption (Liters m) by Category, 2011–16
Table 213: Malaysia Off-premise Spirits Consumption (Liters m) by Category, 2006–11
Table 214: Malaysia Off-premise Spirits Consumption (Liters m) by Category, 2011–16
Table 215: Malaysia On-premise Spirits Consumption (Liters m) by Category, 2006–11
Table 216: Malaysia On-premise Spirits Consumption (Liters m) by Category, 2011–16
Table 217: Malaysia Brandy Volume (Liters m) by Price Segment, 2006–11
Table 218: Malaysia Brandy Volume (Liters m) by Price Segment, 2011–16
Table 219: Malaysia Gin & Genever Volume (Liters m) by Price Segment, 2006–11
Table 220: Malaysia Gin & Genever Volume (Liters m) by Price Segment, 2011–16
Table 221: Malaysia Liqueurs & Cocktails Volume (Liters m) by Price Segment, 2006–11
Table 222: Malaysia Liqueurs & Cocktails Volume (Liters m) by Price Segment, 2011–16
Table 223: Malaysia Rum & Cane Spirits Volume (Liters m) by Price Segment, 2006–11
Table 224: Malaysia Rum & Cane Spirits Volume (Liters m) by Price Segment, 2011–16
Table 225: Malaysia Specialty Spirits Volume (Liters m) by Price Segment, 2006–11
Table 226: Malaysia Specialty Spirits Volume (Liters m) by Price Segment, 2011–16
Table 227: Malaysia Tequila & Mezcal Volume (Liters m) by Price Segment, 2006–11
Table 228: Malaysia Tequila & Mezcal Volume (Liters m) by Price Segment, 2011–16
Table 229: Malaysia Vodka Volume (Liters m) by Price Segment, 2006–11
Table 230: Malaysia Vodka Volume (Liters m) by Price Segment, 2011–16
Table 231: Malaysia Whisk(e)y Volume (Liters m) by Price Segment, 2006–11
Table 232: Malaysia Whisk(e)y Volume (Liters m) by Price Segment, 2011–16
Table 233: Malaysia Brandy Volume (Liters m) by Alcoholic Strength, 2006–11
Table 234: Malaysia Brandy Volume (Liters m) by Alcoholic Strength, 2011–16
Table 235: Malaysia Gin & Genever Volume (Liters m) by Alcoholic Strength, 2006–11
Table 236: Malaysia Gin & Genever Volume (Liters m) by Alcoholic Strength, 2011–16
Table 237: Malaysia Liqueurs & Cocktails Volume (Liters m) by Alcoholic Strength, 2006–11
Table 238: Malaysia Liqueurs & Cocktails Volume (Liters m) by Alcoholic Strength, 2011–16
Table 239: Malaysia Rum & Cane Spirits Volume (Liters m) by Alcoholic Strength, 2006–11
Table 240: Malaysia Rum & Cane Spirits Volume (Liters m) by Alcoholic Strength, 2011–16
Table 241: Malaysia Specialty Spirits Volume (Liters m) by Alcoholic Strength, 2006–11
Table 242: Malaysia Specialty Spirits Volume (Liters m) by Alcoholic Strength, 2011–16
Table 243: Malaysia Tequila & Mezcal Volume (Liters m) by Alcoholic Strength, 2006–11
Table 244: Malaysia Tequila & Mezcal Spirits Volume (Liters m) by Alcoholic Strength, 2011–16
Table 245: Malaysia Vodka Volume (Liters m) by Alcoholic Strength, 2006–11
Table 246: Malaysia Vodka Volume (Liters m) by Alcoholic Strength, 2011–16
Table 247: Malaysia Whisk(e)y Volume (Liters m) by Alcoholic Strength, 2006–11
Table 248: Malaysia Whisk(e)y Spirits Volume (Liters m) by Alcoholic Strength, 2011–16
List Of Figures
Figure 1: Malaysia Spirits Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 2: Malaysia Per-capita Spirits Consumption (liters/head & Y-o-Y growth), 2006–16
Figure 3: Malaysia Spirits Market Dynamics, by Volume 2006–16
Figure 4: Malaysia Spirits Consumption (Liters m) by Category, 2006–16
Figure 5: Malaysia Spirits Consumption by Category – Trends & Forecasts, 2006 Vs. 2011 Vs. 2016
Figure 6: Malaysia Spirits Consumption (Liters m) by Price Segment, 2006–16
Figure 7: Malaysia Spirits Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 8: Spirits Distribution – Off and On-premise Trade, 2006–16
Figure 9: Malaysia Off-premise Spirits Consumption (Liters m) by Category, 2006–16
Figure 10: Malaysia On-premise Spirits Consumption (Liters m) by Category, 2006–16
Figure 11: Malaysia Brandy Market Dynamics by Segments, 2006–16
Figure 12: Malaysia Brandy Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 13: Malaysia Brandy Consumption (Liters m) by Channel, 2006–16
Figure 14: Malaysia Brandy Off-premise Consumption (Liters m), 2006–16
Figure 15: Malaysia Brandy On-premise Consumption (Liters m), 2006–16
Figure 16: Malaysia Brandy Consumption (Liters m) by Price Segment, 2006–16
Figure 17: Malaysia Brandy Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 18: Malaysia Brandy Consumption (Liters m) by Segments, 2006–16
Figure 19: Malaysia Armagnac Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 20: Malaysia Armagnac Consumption (Liters m) by Price Segment, 2006–16
Figure 21: Malaysia Armagnac Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 22: Malaysia Cognac Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 23: Malaysia Cognac Consumption (Liters m) by Price Segment, 2006–16
Figure 24: Malaysia Cognac Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 25: Malaysia Fruit Brandy Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 26: Malaysia Fruit Brandy Consumption (Liters m) by Price Segment, 2006–16
Figure 27: Malaysia Fruit Brandy Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 28: Malaysia Other Brandy Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 29: Malaysia Other Brandy Consumption (Liters m) by Price Segment, 2006–16
Figure 30: Malaysia Other Brandy Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 31: Malaysia Gin & Genever Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 32: Malaysia Gin & Genever Consumption (Liters m) by Channel, 2006–16
Figure 33: Malaysia Gin & Genever Off-premise Consumption (Liters m), 2006–16
Figure 34: Malaysia Gin & Genever On-premise Consumption (Liters m), 2006–16
Figure 35: Malaysia Gin & Genever Consumption (Liters m) by Price Segment, 2006–16
Figure 36: Malaysia Gin & Genever Consumption (Liters m) by Alcoholic St
