Summary
A wider range of offering and an expanding consumer base have both contributed to the growth of cider. Different flavors are being offered in variety multi packs something the beer market cant do. Cider has also attracted mainstream brewers after it recently gained a huge amount of market shares in the last few years. The recent spike in craft beer has also aided the cider market as it is thought to be closely related.
Key Findings
Cider has seen double digit growth off an expanding consumer base
Has evolved since the rise of microbreweries
Wider variety of flavours also drives growth
Synopsis
Canadeans United States Cider Market Insights 2015 Report provides a complete overview of the United States cider industry structure offering a comprehensive insight into historical background trends, 2014 performance and 2015 outlook. Covering total market (on and off-premise) the report details:
2010-2014 actual detailed cider consumption volume data by segment, brand, brewer, packaging and distribution (on-/off-premise), with 2015 forecasts
Top line production, import, export and consumption volume from 2004-2014 with forecasts for 2015
Value by distribution channel 2010-2014, with 2015 forecasts
2013-2015 selected on/ off-premise retail prices
Details of key cider new product launches in 2014 by company
Overview of the competitive landscape in the cider market, with analysis of key company performance
Insightful and valuable analysis of the drivers behind both current and emerging trends in the cider market
Data is also available in excel format
Reasons To Buy
Gain in-depth understanding of the dynamics and structure of the United States cider industry, from the latest competitive intelligence of both historical and forecast trends to enhance your corporate strategic planning
Evaluate the current emerging trends and future growth opportunities in the United States cider market to support your brand development and marketing initiatives
Compare and track the performance of brands and brewers to develop a competitive advantage
Understand volume vs value trends and identify the key growth opportunities across the super-premium, premium, mainstream and discount segments to best target profitability
Identify how brewers can capitalise on current consumer trends and increase brand volume and profit by expanding operations into new areas such as cider
Interrogate the unique granularity of our data to analyse the market on a variety of levels to make well-informed decisions on future threats and growth prospects in the marketplace for your company
Use our new powerpoint add-on to quickly absorb a succinct Summary of the key trends in the United States cider market
View a selection of the key 2014 product launches and identify competitor activity and product innovation and differentiation prospects
Table Of Contents
1 Data Revisions Summary
2 Market Update
2.1 Market Commentary
2.2 New Products and Photo Shots
2.3 Packaging Trends
2.4 Legislation and Taxation Tables
2.5 Cider Pricing Tables
2.6 Cider Data Tables
3 Cider Producers/Importers
4 Appendix
4.1 Disclaimer
4.2 Methodology and Product Definitions
4.3 Map
List Of Tables
Table 1: Cider Key Facts
Table 2: Top 10 Cider Brands - Volume, 2012-2014
Table 3: Top 10 International Premium and Superpremium Cider Brands - Volume, 2012-2014
Table 4: Licensed Brand Owners and Licensees
Table 5: Cider Market Valuation (Local Currency), 2013-2015F
Table 6: Taxation Base
Table 7: Historical Excise Rates of Cider
Table 8: Legal Controls on Cider
Table 9: State Taxes
Table 10: Selected Consumer Cider Prices: On-Premise, 2013-2015
Table 11: Selected Consumer Cider Prices: Off-Premise, 2013-2015
Table 12: Cider Production/Trade/Consumption 000 HL, 2005-2015F
Table 13: Cider Production/Trade/Consumption - Growth, 2005-2015F
Table 14: Consumption of FABs and Cider (000 HL), 2004-2015F
Table 15: Cider Market Valuation (Local Currency), 2013-2015F
Table 16: Cider Consumption by Local Definition, 2011-2015F
Table 17: Cider Consumption by Standard Price Segmentation, 2011-2015F
Table 18: Cider Consumption by Alcoholic Strength, 2011-2015F
Table 19: Cider Consumption by Type, 2011-2015F
Table 20: Cider Consumption by Geographic Scope, 2011-2015F
Table 21: Cider All Trademarks, 2010-2014
Table 22: Cider Brands by Local Definition, 2010-2014
Table 23: Cider Brands by Standard Price Segment, 2010-2014
Table 24: Cider Brands by Alcoholic Strength, 2010-2014
Table 25: Cider Brands by Type, 2010-2014
Table 26: Imported Brands by Origin, 2010-2014
Table 27: Cider Licensed Brands, 2013-2014
Table 28: Cider Private Label Brands, 2010-2014
Table 29: Cider Trademark Owners, 2010-2014
Table 30: Cider Local Operators, 2010-2014
Table 31: Cider leading Brewers/Importers, 2010-2014
Table 32: Cider Consumption by Pack Mix: Refillability/Pack/Size, 2011-2015F
Table 33: Cider Distribution: On vs Off Premise, 2011-2015F
Table 34: Anheuser-Busch Brand Volumes 2011-2014
Table 35: Boston Beer Co. Brand Volumes 2010-2014
Table 36: Crispin Cider Company Brand Volumes 2010-2014
Table 37: Heineken USA Brand Volumes 2013-2014
Table 38: Hornsby's Pub Draft Cider Ltd Brand Volumes 2010-2014
Table 39: MillerCoors Brand Volumes 2014-2014
Table 40: Vermont Hard Cider Company Brand Volumes 2010-2014
List Of Figures
Figure 1: New Products and Photo Shots
Figure 2: Cider Leading Brewers/Importers, 2014
Figure 3: Cider Consumption by Pack Material/Type, 2014
Figure 4: Cider Distribution by Channel, 2014
Figure 5: Cider Consumption by Price Segment, 2014
