Market overview of the Nordic vodka market
Technavio’s market research analyst predicts the Nordic vodka market to grow at a CAGR of around 4% during the forecast period. The rising demand for premium vodka and the growing cocktail culture are the key drivers for the growth of the market. The region is witnessing a growth in bars exclusively dedicated for cocktails. For instance, 1105 and Curfew are bars that are exclusively dedicated for cocktails in Copenhagen, Denmark.
The high taxation imposed on alcoholic drinks in the Nordic region is expected to deter the growth of the market during the forecast period. For instance, Norway imposes around USD 97 per liter of 100% alcohol as an excise tax. The average tax imposed by most of the European Union countries on per liter of 100% alcohol is around USD 7.
Segmentation by distribution channel and analysis of the Nordic vodka market
The off-trade segment is the largest distribution channel in the Nordic region and consists of government-monopolized liquor stores, grocery stores, and gas stations.
Product segmentation and analysis of the Nordic vodka market
Unflavored vodka dominated the Nordic market during 2014 with a market share of around 82%. However, the report predicts the flavored segment to be the fastest growing segment during the forecast period.
Competitive landscape and key vendors
The vodka market in Nordic countries, except Denmark, is dominated by government monopolized companies.
The leading vendors in the market are -
Global Drinks Finland
Other prominent vendors in the market include Arcus, Brown-Forman, Cape North, Constellation Brands, Heavy Water, K V Spirits, Marie Brizard Wine & Spirits Scandinavia, Purity Vodka AB, Saturnus AB, Spirits of Gold AB, V&S Group, and William Grant & Sons.
Key questions answered in the report include
What will the market size and the growth rate be in 2019?
What are the key factors driving the Nordic vodka market?
What are the key market trends impacting the growth of the Nordic vodka market?
What are the challenges to market growth?
Who are the key vendors in this market space?
What are the market opportunities and threats faced by the vendors in the Nordic vodka market?
What are the key outcomes of the five forces analysis of the Nordic vodka market?
Technavio also offers customization on reports based on specific client requirement.
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Table of Contents
PART 01: Executive summary
PART 02: Scope of the report
PART 03: Market research methodology
PART 04: Introduction
Key market highlights
PART 05: Market landscape
Market size and forecast
Five forces analysis
PART 06: Market segmentation by distribution channel
PART 07: Market segmentation by product
PART 08: Key leading countries
Vodka market in Denmark
Vodka market in Finland
Vodka market in Iceland
Vodka market in Norway
Vodka market in Sweden
PART 09: Market drivers
PART 10: Impact of drivers
PART 11: Market challenges
PART 12: Impact of drivers and challenges
PART 13: Market trends
PART 14: Vendor landscape
Other prominent vendors
PART 15: Key vendor analysis
Global Drinks Finland
PART 16: Appendix
List of abbreviation
PART 17: Explore Technavio
List of Exhibits
Exhibit 01: Product offerings
Exhibit 02: Process cycle of preparation of vodka
Exhibit 03: Overview of vodka market in Nordic countries
Exhibit 04: Vodka market in Nordic countries by revenue ($ millions)
Exhibit 05: Vodka market in Nordic countries by volume (millions of liters)
Exhibit 06: Five forces analysis
Exhibit 07: Vodka market in Nordic countries by distribution channel 2014
Exhibit 08: Vodka market in Nordic countries by product type 2014
Exhibit 09: Comparison of key countries by revenue 2014-2019
Exhibit 10: Comparison of key countries by volume 2014-2019
Exhibit 11: Overview of Denmark 2010-2014
Exhibit 12: Vodka market in Denmark by revenue 2014-2019 ($ millions)
Exhibit 13: Vodka market in Denmark by volume 2014-2019 (millions of liters)
Exhibit 14: Vodka market in Denmark overview 2014-2019
Exhibit 15: Overview of Finland 2010-2014
Exhibit 16: Vodka market in Finland by revenue ($ millions)
Exhibit 17: Vodka market in Finland by volume (million liters)
Exhibit 18: Vodka market in Finland overview 2014-2019
Exhibit 19: Overview of Iceland 2010-2014
Exhibit 20: Vodka market in Iceland by revenue ($ millions)
Exhibit 21: Vodka market in Iceland by volume 2014-2019 (millions of liters)
Exhibit 22: Vodka market in Iceland overview 2014-2019
Exhibit 23: Overview of Norway 2010-2014
Exhibit 24: Vodka market in Norway by revenue 2014 2019 ($ millions)
Exhibit 25: Vodka market in Norway by volume 2014-2019 (million liters)
Exhibit 26: Vodka market in Norway overview 2014-2019
Exhibit 27: Overview of Sweden 2010-2014
Exhibit 28: Vodka market in Sweden by revenue 2014-2019 ($ millions)
Exhibit 29: Vodka market in Sweden by volume (million liters)
Exhibit 30: Vodka market in Sweden overview 2014-2019
Exhibit 31: Impact of drivers
Exhibit 32: Comparison of taxes on spirits per liter of 100% alcohol in Nordic countries 2014 ($)
Exhibit 33: Impact of drivers and challenges
Exhibit 34: People buying online products in Nordic countries 2013
Exhibit 35: Products: Belvedere Vodka
Exhibit 36: Global Drinks Finland: Product offerings 2014
Exhibit 37: Synergy: Business segmentation
Exhibit 38: Business segmentation: Synergy
Exhibit 39: Synergy: Business Segmentation by revenue 2013 and 2014 ($) millions)
Exhibit 40: Behn: Product segmentation