Synopsis
World Cigarettes Madagascar focuses on the extent to which the market has evolved during the last twelve years in line with changing smoking habits in Madagascar, the competitive environment and economic developments. The end result is an accurate and objective interpretation of market trends (since 1990) and directions, assessing underlying currents of change and projecting the market scenarios of the future, providing forecasts to 2022.
Summary
The 3.9 billion piece Madagascan cigarette market has virtually doubled since 1990 although in per capita terms there has been little expansion. SACIMEN, a 65.4% subsidiary of Imperial Tobacco, dominates the market but its share has been eroded since the arrival of Focus Madagascar which began operations in 2004.
The company has a 7% share and this is growing steadily. Apart from these two domestic manufacturers, there is a marginal quantity of imports which include PMI, JTI and BAT brands. However, these combined only accounted for 0.8% of the market in 2012.
Table of Contents
Overview
Market Size
Cigarette Consumption, 1990-2013
Per Capita Consumption, 1990-2013
Market Structure
Market Segmentation, Filter v Plain Cigarettes, 2000-2012
Manufacturers & Brands
Manufacturer Sales & Market Shares, 2000-2013
Brand Shares, 2008
Taxation & Retail Prices
Taxation
Retail Prices
Cigarette Prices, 2008 & 2010
Cigarette Prices, 2012-2014
The Smoking Population
Smoking Population, 1990-2012
Tobacco Use by Gender, 2008-09
Cigarette Smoking by Age, 2008-09
Production & Trade
Production
Cigarette Production, 1990-2012
Imports
Cigarette Imports, 1990-2012
Imports by Country of Origin, 2005-2012
Exports
Cigarette Exports, 1990-2012
Operating Constraints
Advertising Restrictions
Health Warnings/Packaging Restrictions
Government Restrictions
Company Profiles
SACIMEM (Société des Cigarettes Mélia de Madagascar) SA
Focus Madagascar
Prospects & Forecasts
Consumption Forecasts to 2022
List Of Tables
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List Of Figures
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